Learning to Be Yourself and Make Sustainable Fashion with Lucy Murray of Luluna

How Fitting: design a slow fashion business that fits · Apr 26, 2022 · 49m

In episode 41, Lucy Murray of the streetwear brand Luluna shares how a stressful job and complete hair loss led her to start sewing - and then start her own fashion brand.

Lucy is the Founder, Designer and Creator of Luluna - an ethical brand for fun, quirky clothing.

In this episode, you’ll learn:

Why Lucy started sewing as a hobby when she was a full-time nurse

How her hobby turned into a business

How Lucy discovered (and is still discovering) what her niche is

The challenges of sourcing sustainably and ethically and but why Lucy still does

How Lucy developed the fit and sizing of her…