Latest / The Local Marketing Podcast with Fexingo: Small Business, Google Maps, and Local SEO
How a Local Tailor Uses Google Maps for Alteration Appointments
In episode 99 of The Local Marketing Podcast, Lucas and Luna explore how a dry-cleaning and alteration shop on a side street in Portland, Oregon, turns Google Maps into a steady pipeline for alteration appointments — a low-visibility, high-margin service most local businesses overlook. They break down how the shop uses custom attributes like 'hemming,' 'bridal alterations,' and 'leather repair' to show up for specific searches, how they manage a waitlist through the Maps booking integration without expensive software, and why the owner says the single most…
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