Latest / Captivate the Mic: Master Public Speaking & Video, Build Confidence and Boost Visibility / Raw and Real: Conversations That Spark Life-Changing Transformations with Jenifer Loehding
Transcript
- 0:06Hi everybody.
- 0:06Welcome.
- 0:07Welcome.
- 0:07This is Captivate the Mic with Elaine Williams and I am here with the fabulous and amazing Jennifer Loding and she, oh my god, I saw you in Speakonomics.
- 0:18We both were speaking there in Dallas and you have done so many things, Jennifer.
- 0:23So first of all, for being here.
- 0:26Absolutely.
- 0:26I'm excited to chat with you today, Elaine.
- 0:28It's going to be fun.
- 0:29Yeah.
- 0:30And we got, I got to be on your podcast, over a year ago, you have done, you call yourself a success architect, which I absolutely love.
- 0:39But for people who aren't familiar with you, can you just give us a list, a partial list of all the things?
- 0:46Cause it's so much.
- 0:48Yeah, it's fun.
- 0:49It's funny because I know we're all starting to use chat GPT now for everything, and just to tell you a little story about how I came up with that, I was inputting, I was trying to figure out like, because when I'm doing podcasts and I'm bringing people on my show, I'm trying to give like a bot.
- 1:05Like who are they, who are these people?
- 1:06Some of them come to me with a title.
- 1:08And some of them will have 500 things they do, and I have to figure out how to narrow that down and find the main thing that I want to put out there.
- 1:15I was trying to do the same thing for myself, because I have all these certifications and things that I do, and I feel like I do a lot of different things.
- 1:22They really hone in on one thing, but there's a lot of titles.
- 1:25And I had, I went in one day and just started putting in all these things, and I'm like, give me a name.
- 1:30That would really sum up all of this.
- 1:32And it came back with like success, Maven and all of this.
- 1:35And I'm like, I like success architect.
- 1:38And yeah, so really what I do, I tell people is my main thing is I work with women primarily, but I hope them.
- 1:47overcome subconscious blocks.
- 1:48I help them identify those subconscious blocks and then help them release the emotional ties to them.
- 1:54But I do that with a lot of different modalities.
- 1:56I have a process that I work through, when people come to you, you got to meet them where they are.
- 2:02So I have a lot of tools that my, in my tool belt that I can use.
- 2:05And that's where all those different certifications come in that helped me come up with that cool success architect.
- 2:11I love it.
- 2:12And I know you've coached people on fitness you've overcome health issues.
- 2:18You're a mother of how many?
- 2:20I have three.
- 2:21Three and long marriage.
- 2:23Like you're just a bad ass.
- 2:25Yeah.
- 2:26And I love that you're Oh, you know what?
- 2:27I'm going to go study this.
- 2:28It's funny.
- 2:29I'm right in the middle right now.
- 2:31I'm doing a different psychology course.
- 2:33I am a, I don't know if you're like this, but I continually like to learn things.
- 2:38I really genuinely do.
- 2:40And a lot of it I do is really because I feel personally responsible for how I show up in the world.
- 2:46And I think that the more knowledge that I can bring in and in truth be told, like everything I do, it's I tell people, I have all these fancy things that I've done, but they really, the reason I did them work was about me.
- 2:57I wanted to learn for myself because I was either trying to heal something, work on something, get better at something.
- 3:02And then I realized in the process of that, Hey, this was pretty powerful in my world for me, and then I realized there are probably other people that are struggling with some of the things that, you know, that I've had to learn to overcome.
- 3:15And that's where that's manifested into my work.
- 3:17And so yeah, so I'm studying a psychology course right now.
- 3:20It's funny cause I was doing like a keto course and then I had this supplement course and the psychology course, and then I'm in a mastermind and I was like, Jennifer.
- 3:29You got to breathe for a minute.
- 3:30Just like down one thing at a time, I'm like, I resemble that remark.
- 3:37Yes, I can so relate because, I had three addictions.
- 3:41I'm a sexual assault survivor, domestic violence survivor, and I really probably had more addictions, but, three main ones.
- 3:49And I, but I always think the more I can heal myself, then the greater I can serve even more people.
- 3:58And like I just wrote a chapter for a book and it's all about how I internalized all the shame when I got into flipping houses And 2008 and I was rehabbing three of them when the economy tanked and I got flipped so But I know that women struggle We both work with women primarily as something will happen and so many times we think it's Us.
- 4:22Oh, I'm horrible at tech.
- 4:24I suck at that.
- 4:25And it's no, everybody has trouble with tech.
- 4:28You're not the only one.
- 4:30So is there something you want to talk about that you're really excited about or something that you've been seeing like a, with your clients lately or?
- 4:41Yeah.
- 4:41Yeah.
- 4:42Right now I'm actually one of the biggest things I'm excited about.
- 4:45It's, the certifications and all those are great.
- 4:47Cause I love doing the learning and But I am at the building stage right now of actually building out this offer suite, because I had worked with this mentor and I say worked, I've had mentors, several of them over the years.
- 4:59I was a Mary Kay for 20 years.
- 5:00So I've had mentors probably my entire entrepreneurial career, but I worked with another mentor for two years that helped me put together a big ticket, a high offer course.
- 5:11And.
- 5:11I was so excited about this thing when I got done with it.
- 5:14And then I was like, Oh my gosh, what do I do with this thing?
- 5:18It's a beast.
- 5:18And it's like a 10, 000 program.
- 5:20Who is going to buy a 10, 000 program?
- 5:23And I'm like, Oh, wait a minute.
- 5:25Jennifer did this.
- 5:26But then I had to think about, like where I was when I started my journey, like who was that person, Jennifer, when she began this journey 25 years ago as an entrepreneur and all the investment that I've done over the years, they didn't start at 10, 000 and started down here.
- 5:42And it worked.
- 5:43And so I recently joined a mastermind.
- 5:46I had completed a neurological fitness certification and the gal that put that on was also doing a a mastermind for coaches.
- 5:54And so it was a minimal investment.
- 5:56I was surprised because I thought, this has probably been one of my best value things that I've been in.
- 6:01But what's been really exciting about it is she actually helped me engineer that backwards for the starting client coming into this process and working that all the way up to the high ticket client.
- 6:15And so I say all that to say, somebody listening to this goes, what does all that mean?
- 6:18What I will say when I sum all that up, As I have worked for years to figure out what exactly it was that I was supposed to be doing besides educating and inspiring, like what was the message that I was trying to really drive home the problem that women, I know women are struggling with and what am I trying to solve?
- 6:38And she helped me really get that answer, like figure that out.
- 6:42And so when you asked me early on, like how we came up with success architect, and I said, I help women overcome subconscious blocks.
- 6:49It took me a while to figure out.
- 6:51That's exactly what I've been doing for years is helping women bust through those things that are keeping them paralyzed, keeping them stuck in their lives, their businesses, whatever it is that they're trying to do.
- 7:03And helping them release that and move forward.
- 7:06And so that's what this whole thing has been about.
- 7:09And I think that's what I'm pretty excited about is getting this thing launched.
- 7:12Being actually able to step into what I feel like is my gift, my genius.
- 7:18And really help people get to the root of their problem rather than just slapping band aids and masking symptoms.
- 7:26Yes.
- 7:27Oh my gosh.
- 7:28I love it.
- 7:30Yeah, I'm excited.
- 7:30You can probably tell I'm passionate about it.
- 7:33So exciting.
- 7:34And I, do you feel like that you had some subconscious blocks that you were bumping up against?
- 7:41Oh yeah, I'm getting chills right as you ask me that.
- 7:43So many of them, so many of them.
- 7:45Money.
- 7:45I grew up in a house.
- 7:47I love my parents.
- 7:48But I grew up in a home where we had a lot of toxicity growing up, just a lot of issues wrapped around money for me a lot of issues around self worth.
- 7:58And, I just recently interesting after having all these years of.
- 8:03Being in Mary Kay and being in leadership and having personal development, and it really just going in one ear and out the other.
- 8:10I read a book by Jamie Kern Lima recently called Unworthy.
- 8:14If you read it?
- 8:15Yes.
- 8:15No, that's unworthy.
- 8:17Yes.
- 8:17Okay.
- 8:18One of the very first in the beginning of the book, she talks about the difference.
- 8:22I don't know why I said unworthy, but sidebar that beginning of the book, she talks about the difference between confidence and self worth.
- 8:30And if you think about this, I don't know about you, but me.
- 8:33I never knew those were different until recently.
- 8:36So here all these years I have been working on achievement because I based my worth on all the cool things that I could do, all the achievements that I could do.
- 8:46That's how I was praised growing up.
- 8:47If I did cool things.
- 8:49I got praised for it.
- 8:50If I didn't, I did it.
- 8:52And so I felt the constant need to have to do all these miraculous things, even at the strain of my sanity, my, my health, all of these things.
- 9:02And then I read that chapter and it was like, this light bulb went off.
- 9:06I was like, Not that I hadn't already come to this realization, but it was in words for me.
- 9:11It was right there in words where it was like, no, this is a different thing.
- 9:16Your worth does not come from your achievements.
- 9:20Your worth comes from your value, you valuing you.
- 9:24And so I think for me, that's just been really like a huge.
- 9:29Like eye opener for me and even going forward now and thinking about everything I do.
- 9:34Is this because I want to do it or is it because I think I need an achievement?
- 9:38You see what I'm saying?
- 9:39It's, yeah it's just, yeah, it's intense.
- 9:44Thank you for being so vulnerable.
- 9:46And you are so accomplished and those, I have goosebumps, I'm laughing because I wanted to do the podcast to elevate other women.
- 9:56And because I love podcasting, I listen to podcasts all the time when I'm doing my chores, running errands Folding clothes or whatever.
- 10:03It makes life way more fun from the mundane for me.
- 10:07And what I'm laughing at is it's every conversation I've had with my guests.
- 10:11I'm like, I needed to hear that today.
- 10:14And I'm laughing.
- 10:15So I wanted to do it for others, but clearly there's so much here.
- 10:20And I realized I just got an aha of, I, I think a lot of my life, I haven't.
- 10:28Been seeking validation from all the wrong places, like looking for love and all, and you think of that too, yeah.
- 10:36And there's, I'm a big 12 stepper.
- 10:38I'm in aa, I go to Al-Anon.
- 10:40I've performed for NA conventions I love the 12 step world and it's not perfect and I know for some people it doesn't work, but for a lot of people it's saved millions of lives and I've gotten to be in AA meetings in Czechoslovakia and Vienna and I saw an AA building when I was in Costa Rica in August but one of the things they talk about in SLAA is a lot of people say, I'm a love addict.
- 11:04I'm a fantasy addict, or I'm a validation addict.
- 11:08And when my friend was telling me that, I was when you twitch, like close to home a little bit.
- 11:14And so I can I really think I had confidence and worth.
- 11:20Collapsed until just now.
- 11:23And I've been, I watched her book launch, which was amazing.
- 11:29And now I'm okay, cause somebody sent me her first book, when a book keeps coming at me, I'm okay.
- 11:35I'm going to, I get it.
- 11:36I get it.
- 11:38I'm going to order it today.
- 11:40Yeah, I think.
- 11:41I know for me, Jennifer, growing up, I did not feel worthy and I, and whatever evidence you're looking for, you're going to find.
- 11:50And I wasn't the pretty Dallas Cowboy cheerleader and I wasn't, whatever.
- 11:53And I, so I think I spent so much of my life trying to almost overachieve.
- 11:57And I do love feeling productive.
- 11:59I love ticking things off my list and, and I remember doing, did you ever do mirror work where you look in the mirror and you say, I love you with or without the man with or without the comedy gig with or without, five pounds up or down, and I think it's time for me to do some more to wow.
- 12:18It's a real the word the confidence block that it's, it can form an imposter syndrome.
- 12:24There's a lot of different things, right?
- 12:25And I think all of us struggle.
- 12:26I think it would be foolish for us to say none of us ever deal with any of this.
- 12:31But I think, for me, it's been a process because I tell people like what I am today.
- 12:37I wasn't like this three years ago.
- 12:38I wasn't like this five years ago.
- 12:40I wasn't like this 10 years ago.
- 12:41And I can almost assure you people That would tell you that knew me when I was younger would be like if they hadn't seen me in this transition over the years would be like that is not even the same person, so I think it is a process and I think that for me has come through this continual learning.
- 12:56And this continual need for self improvement, right?
- 13:00But I, my self improvement quest has always really been about finding peace for myself.
- 13:05It's really been about just being okay with who I am.
- 13:08And that's why I did a lot of this.
- 13:09I tell people in the beginning, it all started when I wanted to heal my health.
- 13:13That's really what it was in the beginning.
- 13:14That was like in 2012 for me was like, I don't know, maybe the coming to Jesus moment where it was like, I had no idea that was going to be the mark that was going to turn this into directory.
- 13:25But it was a quest to figure out why I was dealing with this.
- 13:32disease.
- 13:33Like, why did I get plagued with this disease?
- 13:35And it became about how do I solve this problem?
- 13:38I knew I was going to have to live with it.
- 13:39Okay, so now what do we do with it?
- 13:40Because I'm not going to play victim to this, right?
- 13:42And then it really started opening the doors up to how was I contributing to this condition?
- 13:51Like, how was I making this worse or better?
- 13:54And what role did I play in that?
- 13:56And I think that really has just sent me on this And so I think that it's really important to understand that.
- 14:02There is this.
- 14:03Perpetual.
- 14:03Like conquest to not only.
- 14:05Understand myself and my place, but also understand the human condition, why people do what they do.
- 14:10And it's fun even in that because I feel this mentor that I had used to say that, which we think is most personal as most universal that we think we're all have universal problems, but really the core meanings behind a lot of the problems are really universal.
- 14:22If you think about it, we all want love.
- 14:23We all want certain things, and so if you start to really.
- 14:28understand people and you watch them and watch what they do and what they say.
- 14:32And over a period of time, you can start finding patterns.
- 14:36And if you hear that back, you can really start getting back to those blocks that we're talking about, whether it's a confidence thing or it's a money block, or, there's all procrastination.
- 14:45There's a lot of different things.
- 14:47If you think about procrastination, why do we do that?
- 14:49There's a reason we do it, right?
- 14:51There's a self tied to it.
- 14:53Yeah.
- 14:53I always think it's perfectionism.
- 14:55Or I know, like I have trouble with organization and I know that some of my trauma is directly related to that.
- 15:02So it's, yeah, I think I love it because I feel like we're all on this path and when we can work together, it's so much more fun.
- 15:13Like what would it be like if everybody had a coach?
- 15:16I know right people bullying each other or whatever the heck people do, it's what would be possible.
- 15:22That's why I love coaching and mentoring so much because I would be dead.
- 15:26I would be dead without it.
- 15:28I got to my choir director was like a mother to me growing up because my mother took off to Europe and my stepmother was unfortunately was undiagnosed bipolar, lots of trauma from the world war two.
- 15:39And there was really nobody.
- 15:41to advocate for me and she did She saved my life because I think I would have run away if it hadn't been for her.
- 15:49And I'm so happy that I got to tell her that several times, but especially right before she passed.
- 15:55You just never know the impact that somebody can make, but yeah I love it.
- 16:01I can't I want to know all about your high end thing when you roll it out, this is so exciting.
- 16:06Because I think we all have some kind of block.
- 16:12Yeah, there's what is it?
- 16:14new level?
- 16:14New devil?
- 16:15Yeah.
- 16:16It's fun.
- 16:17I'm building.
- 16:17It's funny because here talk about tech.
- 16:19You mentioned tech a while ago.
- 16:20Okay, so I'm building.
- 16:22So the high ticket is built, right?
- 16:24But now I'm doing the backwards.
- 16:25I'm starting from the scratch at the beginning.
- 16:27So I'm building out this course, right?
- 16:29Or excuse me this quiz, a free quiz right now that people are going to be able to go to, to identify their number one subconscious block that's keeping them stuck.
- 16:37Now, obviously we typically have more than one, but we're trying to hone in on what's the big one that's keeping you stuck.
- 16:43And so I'm creating the quiz on type four and I get into this and I'm like, Oh my goodness, Elaine.
- 16:49I'm like, okay, can I just, Either do this or tell me what button to push because I'm like I need help with the questions I get that figured out then I'm like, how do I do the quiz like the variables?
- 17:02Like how do I get the numbers lined out and then I don't know how to do the type form Oh my goodness.
- 17:07I had to get the chat GP to walk me through step by step how to create the type form.
- 17:15And then all of a sudden when it clicked, talk about moment, like you talked, you have the aha moment, it clicked.
- 17:20And I'm like, Oh my gosh, this is stupid.
- 17:23Yeah, it's it's just, yeah, technology.
- 17:25There's always something new.
- 17:27I always tell my students we're gonna laugh so that we don't cry.
- 17:30We're gonna laugh.
- 17:31We gotta laugh.
- 17:32We gotta laugh.
- 17:32Do you want to tell us one client story that is just something that you just love?
- 17:37Yes, I do have a really awesome one.
- 17:39Okay.
- 17:39So most of us are old enough to remember the karate kid.
- 17:42And I always talk about this story kind of being like that.
- 17:44We didn't do any martial arts and we're not, Doing any physical activity, but I have a girl that I have been working with since probably the beginning of COVID.
- 17:51I think she came in around 2019.
- 17:54She's the same age as my oldest almost like their same month, same year, everything.
- 17:58She had reached out to me in 2019.
- 18:01I think it was right the week of Christmas.
- 18:03In fact, she's in Spain.
- 18:04She's originally from Russia, moved into Spain.
- 18:07And she was looking for a coach.
- 18:09She had found me on a platform.
- 18:10And at that time she had just, I think, had a hostel.
- 18:14And when COVID hit, had to shut it down and then started an online.
- 18:18designer bag business and so she was, she came to me and I just remember she was upset because she, something had happened.
- 18:24I can't remember what specifically in her personal life, but one of the things she was struggling with was she said that every time something would happen that was big in her personal life, it would shut her down in her business.
- 18:34She would just emotionally go down.
- 18:37Long story short, I'm going to fast forward this a little bit because I'm still working with her.
- 18:41She's on a, what they call holiday right now.
- 18:43So she's gone traveling.
- 18:44But we had during the course of this training in the beginning, we were working a lot on these success habits.
- 18:50And these were habits that I had implemented.
- 18:53In my life to turn around mine because I had was struggling with a lot of the same things I would go into depression for a long time.
- 19:00I would get into these what I call hyper funks And I couldn't really figure out was it like hormonal was I now know that it was probably diet hormones It was a lot of different things a lot of negative influences in my life But I would shut down and I couldn't function for like weeks and then one day I'd just wake up and i'd be out of it Again, and then I'd pay for what the next one was gonna come, right?
- 19:19You And so anyways, in the beginning with her, I started really just working on these success habits that I had implemented in my life.
- 19:27And I remember her telling me so many times, she's I'm lazy, I'm not going to do these.
- 19:31And I would be like, no, you're not lazy.
- 19:33You just don't see the importance of this yet.
- 19:35And so we just kept sticking with it, kept sticking with it.
- 19:38And we would talk about and I'm a big fan of sustainable change.
- 19:44So I don't believe in doing a lot of things at one time.
- 19:48I think we start small with something and build that up, get you some wins and then move on.
- 19:52So we stuck with it.
- 19:53Now here's the fun thing.
- 19:54Let's fast forward into 2024.
- 19:57I met with her at the beginning of the year and I remember her telling me she was like in 2023 she had her best year.
- 20:02That year she had a flat that she had bought in Spain and was setting it up on Airbnb to get it, to rent it out.
- 20:09She had traveled to Dubai that year, to India that year.
- 20:12She had a poker trainer.
- 20:13She was taking private horse lessons.
- 20:15She had been to Kenya on a safari.
- 20:17She was made, doing incredible.
- 20:19And I'm talking, we're talking in excess of thousands here in her business.
- 20:22Month after month, she was doing really well.
- 20:25And I remember having this conversation and she was like, I had my best year ever.
- 20:29And she said, I think, like it was all those things that we had put into action.
- 20:34It just took us a while for her to actually start realizing that when she wasn't doing these things, they were all, affecting her negatively.
- 20:44And so it's funny because now she's got this little routine and system in place, and when she deviates from it, she realizes that.
- 20:51No, I need to get back on track.
- 20:53And so she's had an incredible journey and it's been fun to watch her growth.
- 20:58It's almost been like this little prodigy child, so to speak, that I've been coaching and watching her evolve as a human being and into this successful business owner.
- 21:08That's amazing.
- 21:10Oh, I love it.
- 21:11I love it so much.
- 21:12Yeah.
- 21:12I, it's always a million tiny steps and sometimes we don't realize they can add up.
- 21:18They can also.
- 21:20Veer us off if we keep going.
- 21:23That's so cool.
- 21:25Yeah.
- 21:25She's not the normal, Elaine, because a lot of people.
- 21:28In coaching you, you know this'cause you're working with people.
- 21:31If they don't always see things immediately happen, they start to believe things don't work and sometimes it takes a while.
- 21:38It's the way I put this, and this will make sense to your people, if you think about their stages of learning things, we have what we call like unconscious incompetence.
- 21:48And then we have, conscious, it goes all the way up when you drive a car.
- 21:53We don't think anything driving a car because that is an unconscious competent activity.
- 21:57Brushing our teeth is an unconscious competent activity, but we've done it for a while.
- 22:01We have done this for a long time that we no longer have to think about it.
- 22:06A lot of times we start things and we think that we should immediately adopt them into our life.
- 22:11It should be easy for us.
- 22:12But it doesn't work that way.
- 22:14It actually don't.
- 22:14Yeah, it's three to four years to build an unconscious competent habit.
- 22:18So when we talk about these 30 day habits in these 90 days, Yeah, they're gonna work, but you're there's a good chance if you break off, you're going to fall off.
- 22:28Okay, because you got to be thinking it takes time to build these habits before they become to a place where you just get up in the morning like I do with my workout and go.
- 22:39I'm working out today.
- 22:40I don't negotiate it.
- 22:41It's part of my life.
- 22:42It's just part of it.
- 22:43I love it.
- 22:44I love it, Jennifer.
- 22:45And I love your speaking.
- 22:46You have such a great pace.
- 22:49You have vocal variety.
- 22:51I love how you pause.
- 22:53You painted the pictures.
- 22:54I, part of me is I can't wait to see you on a stage.
- 22:59Taking up more space and maybe even adding, sometimes it's nice to have dramatic pauses in certain stories, but you're just fabulous.
- 23:08How long have you been doing your podcast So I started the starter girls in 2019.
- 23:14So again, right before COVID hit.
- 23:16And and then I had that, that, Show has taken many twists and turns.
- 23:20It was originally two ex Mary Kay sales directors all about empowering the female entrepreneur.
- 23:28And then it was funny because you're probably like, I am, I found that I was also, I get along with men very well.
- 23:33Like I just can, I can be that optimist practical person, and so I was like.
- 23:38Dude, I want to bring men on the show and interview them too.
- 23:41And so we've had a lot of twists and turns and that's why you probably saw that I had the behind the dreamers come out because we bridged a new show and decided to take a more neutral, stance on it.
- 23:55And then I finally just decided this past year that You know, starter girls is where the brand is.
- 24:01It's where we built it.
- 24:04People like it.
- 24:05It's a cute logo.
- 24:06It just sparks like the conversation of what is that all about?
- 24:10And so I hybrided those back together.
- 24:12And so now it's still about empowering women, but I bring men on cause we're celebrating dreamers too.
- 24:18And so I bring them in and I feel like what they have to offer, some of it is relevant to us as well in the business world.
- 24:24And so yeah, I'm having fun with that, with the show now.
- 24:27I love it.
- 24:28I love it.
- 24:29So if people want to find you, where is the best place to send them?
- 24:33Yeah, you can, I would say go to my main page, which is the jenniferloading.
- 24:37com.
- 24:37I'm assuming you'll put some show notes in there.
- 24:40Absolutely.
- 24:41Yeah.
- 24:41With all your stuff.
- 24:42Yeah, just that's the main hub page.
- 24:44I have pages for the starter girls and all of that, but if you go to that will direct you to all of my work.
- 24:50And awesome.
- 24:51Thank you so much for taking the time out of your busy schedule.
- 24:54And I needed to hear exactly what you had to say today.
- 24:57So I can't thank you enough.
- 24:59And yeah, make sure everybody follow her.
- 25:02Cause she's moving and shaking.
- 25:04She's going lots of cool places.
- 25:05Thank you so much, Jennifer.
- 25:07Thank you, Elaine.
- 25:08Appreciate you.