Working backwards from the customer to the tech
Max Cavazzini, EMEA Lead for Automotive and Manufacturing at Amazon Web Services (AWS), joins us in the studio to unpack the realities of digital transformation.
Since joining AWS in 2018, Max has led the Industry Specialists and Solutions team, helping customers invent and innovate at scale in the cloud.
We cover:
How AWS began – and why it’s more than just servers in the sky
The real benefits of AWS-hosted solutions
Why customers are “beautifully dissatisfied”
How to work backwards from the customer to the technology
The art of seeing through your customers’ eyes
Why you should focus on…
The skinny
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