Latest / The Brandinc PR Podcast
The December PR Playbook: Evergreen Stories That STILL Get You Press
December isn’t a dead month for PR… it’s a strategic advantage.
In this episode, Dr. Brandi Sims breaks down what actually happens inside newsrooms during slow holiday cycles — and how PR pros and brands can use evergreen stories to land real visibility when competition is LOW.
We’re covering:
• Why journalists still need stories in December
• Evergreen holiday angles that ALWAYS get picked up
• What not to pitch this month
• How to position yourself as an easy “yes” during a slow cycle
• The December pitching strategy that makes your January stronger
If you’ve been wondering what to pitch —…
The skinny
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