Latest / The Experimentation Edge
What the Expedia Group cannot measure, it cannot ship
Summary
Amir Moghaddam, Director of Software Engineering at Expedia Group, joins host Ashley Stirrup on The Experimentation Edge to make the case that measurement is not a reporting step but a gate: what you cannot measure, you cannot ship. Drawing on nearly four years at DoorDash and his current work leading Expedia's air booking platform, Amir explains why he refuses to label experiments winners or losers, how a "failed" pricing test pushed his team toward full personalization, and why a three sided marketplace forces hard trade-offs between competing metrics. The conversation closes on how…
The skinny
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