Latest / Inside Strategic Relations / Creating communities of solutions rather than problems
Transcript
- 0:01If you want to accomplish more, you can't be a big old whissy.
- 0:03You can't be a sissy. You can't be afraid. You've got to go
- 0:06forward with a clear and active plan. In today's episode, we're going to
- 0:10talk specifically about that. I'm just in hit with inside strategic relations. If
- 0:15you're a business owner and executive, if you're responsible for other people's good well
- 0:20being through their paychecks or your own financial wellbeing as a head of the household,
- 0:25then pay close attention to get things done. We must hold people accountable.
- 0:31We must have a clear and active plan for implementation. We must address
- 0:36and qualify problems and find the root cause to move towards the outcome we desire.
- 0:42It's most important that you know what outcome you desire. So I do
- 0:46social experiments to test the implementation of historical strategies. Because I've been doing this
- 0:54for twenty three years. I've had coaching clients, I've worked in high stakes
- 0:57environments. I've been in the trenches with techniques that I will recycle into the
- 1:03current economy using a social experiment to determine whether or not it's relevant. I'm
- 1:10going to share with you one of those social experiments, but I'm going to
- 1:11keep the discretion of the members quiet. So basically, what I've established is
- 1:18a small group of individuals that were previously pumping me for funds, so they
- 1:23reached out to me. I'm a permaculture design consultant. I write about food
- 1:27security, I write about sustainability, and these folks reached out, and it
- 1:34became very clear that these folks reaching out with for me were either desperate in
- 1:38their situation or otherwise trying to scam me. Now I constantly get sweetheart scam
- 1:47contacts, I constantly get phishing emails. I constantly get a lot of different
- 1:52things because of the publicity related to the podcast, publicity related to the websites,
- 1:57and so folks will come out of the woodwork. So what I decided
- 2:00was to take this specific group of individuals who I could help with their solution,
- 2:06because if they're really having food insecurity, if they're really having clean water
- 2:10issues and sanitation issues, those are things I can help them solve, not
- 2:15by giving them money, but by helping them with specific implementations. Again,
- 2:23it doesn't matter what this is. This could be a problem in your business
- 2:27where people keep coming to you and saying we've got this problem. We need
- 2:30to solve it. It could be a problem in your industry you're solving for
- 2:32clients. It doesn't matter what it is. The key is you can do
- 2:37a social experiment around it to test ideas and concepts before you roll out.
- 2:42And ultimately it doesn't have to be with the original group. It could be
- 2:45a proxy, like what I've done here. Now, the key thing of
- 2:47helping these individuals is we have to define the problem. So these folks are
- 2:53in a country that most would consider a third world country. They're showing me
- 2:57pictures of orphans, They're showing me pictures of water, They're showing me pictures
- 3:01of their life conditions and situation. The first thing I did was verify their
- 3:07location. I either used the metadata that's in the files they sent over,
- 3:12which by the way, many of the files they sent over were actually just
- 3:15searched off the internet their stock files, but the ones that I got them
- 3:19to take locally, so I had them take a local picture. Helped me
- 3:24determine through landmarks and the a few other acts beesk whether they were really taking
- 3:31the picture, and then I used the gpis the GPS code from the image
- 3:36itself found their location on a satellite, verified some information and realized these people
- 3:42really are desperate. They're really in a bad situation. They don't have clean
- 3:46water, they don't have proper sanitation, and they've resorted to scamming because they
- 3:53are contacting hundreds of people on Facebook, scamming individuals for five or ten dollars
- 3:58here and there, and they're raising about one thousand dollars a month, but
- 4:01the money that they're raising is not being distributed to help local individuals. Now,
- 4:08ten or fifteen of these people they start talking to each other, I
- 4:12end up with twenty or thirty of these people contacting me direct. So I,
- 4:16after I verified of that group which ones are actually in desperate dire straits.
- 4:24Because I read did this whole thing on each of the individuals who would
- 4:27participate, I now am going to focus those resources on helping those individuals.
- 4:33So what's the lesson here, Well, if there's problems in the marketplace,
- 4:38you want to validate those problems to determine whether it is the actual problem at
- 4:42hand, that problem statement, or is there some other root cause. Now,
- 4:46in this case, the root cause includes government regulations on the use of
- 4:49seeds or the actual holding of seeds. It is illegal where they're at to
- 4:56grow a plant, take the seeds for that plant and transform to another party,
- 5:00or to trade them with other people. So if you've got a papious
- 5:04seeds, for example, you can't just trade them for orange seeds from somebody
- 5:11else. There's licensing, there's weird things in their country. So we're looking
- 5:15at ways to get around it. Now, by the way, I'm not
- 5:16spending a full time job on this. I am very specific that we are
- 5:20going towards results. As I opened this podcast episode, it is about the
- 5:26results, not about the activity. And so what we've done here is now
- 5:30I've identified the people who are legitimately having problems, and then, using satellite
- 5:35technology because I know their actual physical location, I contacted every NGO within a
- 5:43reasonable distance of their location, and in doing so I engaged other people who
- 5:47could provide local solutions. Now this comes from my Hurricane marketing system, where
- 5:54we talk about how service providers can basically be heroes to their community to a
- 6:00major event and use that to build customer loyalty and build actual tangible results from
- 6:05a human perspective. And so what I'm doing is I'm finding the local market
- 6:11that has jerry cans, for example, I'm finding the local resources to get
- 6:15charcoal, I'm finding local resources to get sanded. I'm doing the things these
- 6:19individuals cannot do because all they have is cell phones. They're using data networks
- 6:24or a shared Wi Fi in the village in order to reach out on Facebook.
- 6:30And because they're reaching out, I'm willing to invest the time in those
- 6:33who are legitimately in need, and so we're finding them jerry cans, water
- 6:39containers. There is recently a flood in the area, so water filtration and
- 6:43sanitation is important. We're doing recause analysis. I'm enrolling people to help these
- 6:46individuals. Nobody's getting paid, yet everybody's cooperating because again there's a shared mission.
- 6:54We're applying methodologies and technologies in a place that has no resource, which
- 7:00is essentially a proxy for a post natural disaster or post you know, for
- 7:06these people, it is the apocalypse because they literally have Say here's the problem.
- 7:13There's people using bush toilets. That means people are literally crapping in the
- 7:15woods, and then when it rains, that washes into the boreholes, which
- 7:20is the only source of water for these villages. And so now they have
- 7:25human waste going into their only source of water, and then people drink the
- 7:30water and they end up with worms, they end up with illnesses, they
- 7:32end up with other things. Now, the individuals on the ground actually know
- 7:36this is a problem, but they don't have tools and solutions to solve it,
- 7:41or local regulations doesn't allow them to solve it. So what we're doing
- 7:46is we're interacting with these individuals who are have legitimate needs, and we're doing
- 7:49baby steps to move them towards the solution. Now, the reason I took
- 7:54the individuals who were reaching out to me directly, and when word spreads,
- 7:59a lot of people contact. These people can not give me money for my
- 8:01time. So what I did is put them together in a group, And
- 8:05by putting them together in a group, I'm encouraging them to help each other.
- 8:09Now, it's not working very well because the mentality is is demand and
- 8:15need, and that's what happens when customers in a marketplace are really struggling,
- 8:18they're going to try anything because they're desperate for a solution. But the more
- 8:22desperate they become for a solution, the less likely they're work together because it
- 8:26becomes competitive for limited resources. And so we have to overcome that. And
- 8:30that's what we're working on right now, is helping the individual see that while
- 8:35they each have nothing, they each have something. And this is a key
- 8:39principle in the strategic relations methodology. And if you want to sit down personally
- 8:45and talk about how this works in your environment, I can simply do that
- 8:48in a paid consultation or in some kind of discovery call. But let's get
- 8:52back to the main point. If we have ten people in a group and
- 8:56each of them are equally poor, each of them are equally desperate, the
- 9:01probability of one of those individuals having a practical and useful solution that will alleviate
- 9:07the level of discomfort for the other people is very, very high. So
- 9:11let's say each of them have a discomfort between one and ten for sanitation in
- 9:20their community. And some people have a one discomfort, which is a very
- 9:24low discomfort, and some of them have a ten discomfort that's very high.
- 9:28If I go through as the facilitator or as a mediator for the group,
- 9:33and I help them work out where they are on the scale, I can
- 9:37take the people who have the lowest amount of discomfort and have them share their
- 9:41practical best practices. Now, remember all these folks are on the ground in
- 9:46the same community. They could be twenty kilometers from each other or one hundred
- 9:48kilometers from each other. But I've concentrated this group. And now somebody says,
- 9:54well, we use dry toilets in our village. We raise our toilets
- 9:58up high enough so when the floods come that we don't have have any wash
- 10:00out of the waste. And then we've made blocks of dry toilets where people
- 10:05can come in and use the bathroom, and that reduces the number of people
- 10:09who use bush toilets. Great. One person has an idea, which I
- 10:13then syndicate to the other nine people, and now it's up to the other
- 10:18nine people to adopt. But do you see what we're talking about here,
- 10:20Even though they're all equally poor in the areas that matter of sanitation, food
- 10:26security, and clean water, they have varying degrees of discomfort. And we
- 10:33take those that have the least discomfort because they found practical solutions for their area,
- 10:39and we syndicate those ideas to the rest of the group. Now everybody
- 10:45moves on the gauge. So if they had a ten discomfort in sanitation.
- 10:50Now maybe they have an eight discomfort in sanitation. See, the person who
- 10:54has no discomfort in sanitation doesn't lose. In fact, we positioned them as
- 10:58an expert, which opens up income opportunity. Now, in a country that
- 11:03has a failing currency and a country that has hyperinflation, and a country that
- 11:07has limited resources, and even resources that are controlled by central authority such as
- 11:13a tribal leader or a local government, they can still barter on the authority
- 11:18by training each other, expanding the knowledge that they have, then forming together
- 11:24a syndicate or group, a private benefit organization that then goes out and helps
- 11:30the next people. Now, one thing that was interesting in this environment is
- 11:33that when one neighbor gets clean water, other neighbors get jealous and physically common
- 11:39take that clean water. So what's the solution for that? Now, again
- 11:45I'm trying to share with you practical examples in a worst case scenario. All
- 11:50of these methodologies work incredibly well when you're not in a worst case scenario.
- 11:54But in this case, when one neighbor has a low discomfort level with something,
- 11:58other neighbors find out and they will physically come and take those things.
- 12:03So one of the properties has fruits and vegetables, and they have a lot
- 12:09of things going on, and people will come and crap in their gardens on
- 12:13purpose because they're jealous of the fruits and vegetables. And I say, well,
- 12:18here's the solution. First off, you could get an AK forty seven,
- 12:20which evidentally is something easy to do there, and you could defend your
- 12:24property and that was the humorous kind of break the ice approach. Or you
- 12:30could teach the neighbors how to grow their own beautiful gardens, because that's evidently
- 12:35something you know how to do. If someone gets jealous of what you're doing,
- 12:39it is evidence that you know what you're doing and that you're doing it
- 12:43well. But to reduce the jealousy and get the cooperation, which is what
- 12:48strategic relationships is about, we've encouraged these individuals to go train their neighbors to
- 12:52exchange knowledge. They don't have money, they don't have food, they don't
- 12:58have clean water, they don't have sanitation, but they have some level of
- 13:03knowledge in an area of specialty or expertise which they can exchange with their neighbor.
- 13:07Because the neighbor is doing this out of desperation, not out of malice.
- 13:13This malice or desperation, even if it does exist, can be softened
- 13:18by sharing ideas and concepts. Hey, I noticed you took a big,
- 13:22giant, steamy dump in my garden, and I'd like to offer you an
- 13:24opportunity to have your very own garden to let nice, big steamy dumps in.
- 13:28Do you mind if we come over and have a conversation about this and
- 13:31I help you build a garden. In fact, I'll even bring you some
- 13:35plants. See when they when they realize that there is not competition, There
- 13:39is no competition anywhere, and that cooperation through mutually beneficial exchanges, which is
- 13:46free market, will often solve these problems. So now instead of neighbors coming
- 13:52over and crapping in your garden, and I and this is a real example,
- 13:54by the way, folks, and I'm having these private conversations with individuals
- 13:58and where dealing with the psychology. You know, they're embarrassed, they're concerned,
- 14:03they're afraid their neighbors are going to come take the harvest when it comes
- 14:05time to harvest. And I'm saying, invite them over and then encourage them
- 14:09to grow their own. It's confusing for them, but the basis here is
- 14:15this. When that neighbor has a beautiful garden and experiences the same challenge of
- 14:20others being jealous, and then educates and reduces that jealousy, you start building
- 14:24a community, and that community creates a new normal. So, hey,
- 14:31why you're crapping in my garden when we have these nice, clean, dry
- 14:35toilets which are creating fertilizer and biology in our environment so that we can all
- 14:41have beautiful and healthy gardens. These methods of strategic relations work in the business
- 14:52environment. They work in the cutthroat corporate environment. They work in the most
- 14:56competitive and tough environments, and through this social experience, I'm demonstrating that they
- 15:01also work in areas that have mass poverty, that have mass problems. Now,
- 15:07the reason that I'm taking the time to implement these things is because I
- 15:11do really care about these individuals well being and I have a personal satisfaction in
- 15:18solving these problems. Now, it's fascinating in this environment how the individuals don't
- 15:22want to cooperate even though they can literally walk to some of their neighbors.
- 15:26And when they do, they realize that cooperation versus competition, They realize mediums
- 15:33of exchange they realize they're not as poor as they think they are. Ultimately,
- 15:37they realize that the money is not going to be the solution because the
- 15:43money has too many strings attached. See the same jealousy, the same malice
- 15:50that happens with a neighbor crapping in someone's garden is what happens when individuals start
- 15:54becoming successful and the local government council's like, wait, where'd you get all
- 16:00that money? And so I've actually seen a situation where there was a fundraiser
- 16:03setup and I'm not giving these folks money. I'm not doing fundraisers, but
- 16:07there is a fundraiser setup and the money never made it to the individuals because
- 16:11some local official came in and quote, I'm doing air quotes quote taxed the
- 16:15money. And so there's even a problem with NGOs coming in the organization into
- 16:21the area because the NGOs are getting taxed, they have to pay bribes,
- 16:25they have to pay funds to local individuals, and still not be able to
- 16:30deliver aid. So again, the only solution here is for the individuals to
- 16:34help themselves, and they help themselves by building stronger communities. They start building
- 16:41networks of information and resources, and then through the technology that's available today,
- 16:47because they literally have mobile phones. Now I've talked to some of these folks
- 16:49on the telephone. We're talking over Facebook. They can talk over What's app,
- 16:55but they are literally you can hear in the background people screaming, and
- 16:59it's like a marketplace. They have to go to a marketplace to use Wi
- 17:03Fi and then they only have five minutes. Folks, it doesn't matter what
- 17:07your situation is. These techniques and methodologies work. I've shared a few of
- 17:11them here. The key is is that you build people up, you bring
- 17:15people together, you cultivate people. The money has no value. The relationships
- 17:22are everything. More importantly, how you apply those relationships to solve meaningful problems,
- 17:30that's priceless. So I hope I'm giving you useful information and that's my
- 17:34goal with this podcast. In fact, this podcast has been a social experiment
- 17:38for many years. Now, I give you useful chunks and I monitor to
- 17:42see who actually uses them, and those are the people where I'll concentrate my
- 17:47interest and then of course, if you ask questions, I'll tailor my response
- 17:51to your questions. Overall, though, these techniques work in the marketplace to
- 17:56increase your earnings, decrease your value, to limit the opportunity well, to
- 18:00limit the problem of getting laid off because you have new opportunities coming to you
- 18:04all the time, and to ultimately position you as an expert or an authority
- 18:07in a specific market. By doing these things, you gain greater influence,
- 18:12greater control over the outcomes, and then if there is an adverse situation,
- 18:17you have a skill set to overcome that adverse situation. I'm justin hit with
- 18:22Inside Strategic Relations, where we transform business relationships into profits. Those profits come
- 18:27in many forms, and ideally these things will relieve, alleviate human suffering,
- 18:33increase personal freedoms, and drive forward greater opportunities for our children. If you're
- 18:40interested in that topic or you have questions, visit me at www dot inside
- 18:45strategic relations dot com. At that website, we have a free newsletter.
- 18:49We also have a contact page where you can ask your questions, and then
- 18:53again I will answer those questions in the podcast. I don't care about the
- 18:57thousands of people who listen to this and then listen to another podcast, and
- 19:02then listen to one more podcast, and they end up never taking any action.
- 19:06I care about the action takers, the individuals who have actual need in
- 19:11their home, in their community, in their business, who want to raise
- 19:15their hand and say yes, I'm willing to work. And if you're willing
- 19:18to work, we have tools, resources, ideas, and concepts that,
- 19:22once implemented, will transform your existence through the relationships that you develop, through
- 19:30the people you meet, through the problems you solve. Now listen to this
- 19:34podcast carefully one more time. I want you to have a notebook in front
- 19:37of you to take notes. To understand that you can structure people, you
- 19:41can challenge people, you can validate concerns and frustrations. And the last tip
- 19:47really is that if you have your staff coming to you all the time and
- 19:49saying you know, what problems do I have? You want to look at
- 19:52grouping them up by their topic area and then figuring out who already has answers,
- 20:00indicate those best practices, and then ask individuals to solve their own damn
- 20:03problem. I know that last part was probably a little rush in there.
- 20:07I can go into more detail in another program. I can answer your question
- 20:10about it. But if folks are coming to you and they are not able
- 20:12to solve their own problems, and the reason they're coming to you is because
- 20:17they're reverse delegating, because they're jealous of your position, because they have expectations
- 20:22of you that are unreasonable, because they are not thinking, because they're weak.
- 20:26There are so many reasons why the simple challenge of oh, well,
- 20:33tell me a little bit more about the problem. What do you think might
- 20:36be a great approach to solve this problem? And then ultimately what kind of
- 20:40implementation can we do to test That is what I've shared with you here at
- 20:44a practical example. That is what's going to help you get to the next
- 20:47level. That is what is going to help build people. By building people,
- 20:52we all benefit. I want to thank you for being a part of
- 20:56the Inside Strategic Relations podcast. I hope you're subscribed to the podcast. I
- 21:00hope you'll share it with your colleagues and your peers, and I really hope
- 21:04if you have any questions, that you don't leave this podcast with those questions
- 21:08churning in your head. In fact, even if you wake up in the
- 21:11middle of the night sweating worrying about a problem. I want you to feel
- 21:15comfortable that you can visit www dot Inside Strategic relations dot com, go to
- 21:22the contact page and simply ask your questions. I'm just in hit with the
- 21:26Inside Strategic Relations newsletter, where we help you transform business relationships into profits. Guaranteed