What Are You Good At: : The Playbook for Smart Scaling with Alisa & Jeff

Coffee with Jon - Think Big. Get Unstuck. Grow Your Business · Aug 13, 2026 · 32m

If you're looking to Franchise your business, or thinking about it, CEO Alisa Sparks with Linden Creek will guide you how to do it!

3 highlights from our conversation:

1. Turn what works into a system

Don't just grow… replicate -When your process is clear and teachable, others can run it—and you can scale it.

2. Test before you expand

Don't assume demand. Prove it - Start small, validate the market, then go all in with confidence.

3. Build the playbook

Success isn't only talent—it's systems - Document what works so it can be repeated without you.

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Alisa Sparks is the Founder and CEO of…