Latest / Leaders in Talent Podcast with Adriaan Kolff
An EVP in a Month: Donja van Laarhoven on Scaling Robin Radar
In this episode of the Leaders in Talent podcast, Adriaan Kolff sits down with Donja van Laarhoven, CHRO at Robin Radar Systems. Donja led HR, recruitment and employer branding at Hunkemöller, founded the employer branding agency Fanployer, and joined one of her own clients, Robin Radar, as CHRO almost two years ago.
Agencies pitched her EVP programs of 100 to 200K and months of research. Donja's view: what your EVP is should already be known inside the company, and you can find it in a month. She shares her four building blocks (the talent persona, the company DNA, the strategy, and the USPs…
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