2302: How Tech is Transforming the Shake Shack Experience
Join me on the Tech Talks Daily podcast as I welcome Charles Frankievich, Director of Consumer Insights at Shake Shack. In this episode, we discuss the critical role that technology and data play in shaping the customer experience at Shake Shack. We discuss the brand's 5-year plan to become a national competitor and how insights from data and analytics helped Shake Shack truly understand how guests feel and what they need to do to keep them coming back. Charles reveals how Shake Shack will continue to leverage technology to improve the customer experience and shares fascinating insights into…
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