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Startup Funding Espresso – How To Close an Anchor Client
How To Close an Anchor Client Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Anchor clients are crucial to early-stage startups. They provide a predictable revenue stream for the company. Here are key steps to close an anchor client. Identify a client that fits the ideal customer profile. Build a relationship with that client. Connect with them on a regular basis. Make sure you are in contact with the decision maker. Identify three potential solutions to offer them. Close at least one of them. Provide superior service to…
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