Latest / On the Write Track Podcast
24: LitJoy Crate Co-Founders Alix & Kelly: Secrets of Innovating Book Boxes and Special Editions
In this exciting episode, Sarah and Emily host the first and largest US based book box with the brilliant co-founders Alix and Kelly! LitJoy Crate is a quarterly book box subscription that offers exclusively curated items for Young Adult and Magical enthusiasts!
In this episode, we find out about the founding and consecutive strategies that Alix and Kelly employ to continually innovate and excite their subscribers. We discuss how creating a reader experience with a book club before shifting to a book box was key to their success — and keeping the core values of readership feedback, ideas…
The skinny
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