311: How to Create Your Own Niche—and Your Own Income
Her escape plan was an interesting one.
April Whitney was staring at a future of pharmaceutical copywriting, and wanted out.
Today, April is the leading voice in the niche of petite fitness.
Where the story gets exciting, is that it’s a niche that for all intents and purposes, April invented.
Nobody was searching for this stuff, which would normally be a huge red flag. But when women came across April and her content, something resonated.
Starting a little over a year ago, she’s built a tribe of over 10,000 followers, raised $8,000 on Kickstarter for her first product, and now sells $1000…
The skinny
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