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Data-Driven Success in E-Commerce with Jennifer DiMotta

Jennifer DiMotta shares how she went from biochemical specialist in the Army Reserves to scaling online businesses like Sports Authority from $50M to $250M. She breaks down what really drives growth:

Smart, efficient operations

Happy customers

Data-driven decisions (not emotions)

Plus, how platforms like Shopify opened the doors for everyday entrepreneurs and how Gen Z is changing how we all shop.

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Jennifer DiMotta on LinkedIn

Uprisors

DiMotta Consulting

Brodrick Lothringer on LinkedIn

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