Latest / Becker’s Healthcare - Clinical Leadership Podcast / Nicholas Stefanizzi, CEO of Northwell Direct
Transcript
- 0:01CEOs,
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- 0:36This is Laura Dedo with the Becker's Healthcare Podcast.
- 0:39I'm thrilled today to be joined by Nick Stefan,
- 0:42who's the Chief Executive Officer of Northwell Direct. Nick,
- 0:45it's a pleasure to have you on the podcast today.
- 0:48Thank you so much for having me. I really appreciate the opportunity.
- 0:52Now, I know we have a lot to talk about.
- 0:53There's so much happening in healthcare and things are moving very quickly,
- 0:57evolving rapidly, um, which is great to see.
- 0:59But before we dive into my questions,
- 1:01can you tell us a little bit more about yourself, your background,
- 1:04as well as Northwell Direct?
- 1:06Sure thing. Um, so I have spent my entire career, uh,
- 1:11working in the healthcare industry, uh, both on the,
- 1:16uh, not-for-profit and for-profit sides of the industry. Uh,
- 1:20I've spent the last 14 years, uh, with Northwell Health,
- 1:25the first half of which was spent within the not-for-profit delivery system
- 1:29in roles across technology operations,
- 1:33and human resources leadership.
- 1:36And then over the second phase of my time with Northwell,
- 1:39I've transitioned into more of their, uh, commercial ventures.
- 1:43And I've had the privilege over the last three years of serving as the CEO of
- 1:48Northwell Direct. And Northwell Direct is Northwell Health,
- 1:53fully owned subsidiary that is focused on partnering with employers to help them
- 1:58find access to high quality healthcare for their team members at a lower price
- 2:03point. And we do that through a variety of ways. On the one hand,
- 2:07we have a high performing narrow network,
- 2:10all alternative to the traditional insurance carriers that can be leveraged for
- 2:14an organization's team member benefits that we see on average can save
- 2:19an employer about 20% on their employee benefit costs.
- 2:23And then on the other hand,
- 2:24we have a range of clinical solutions that we can deploy in the office or
- 2:29virtually, uh,
- 2:30to support all of the healthcare needs of an organization's team members.
- 2:34And so, uh,
- 2:35we've been really lucky over the last three years since we launched to work with
- 2:40over 140 employers, uh, that are, uh,
- 2:45local, regional, and national, uh, in their scale and scope,
- 2:48depending on which organization we're talking about.
- 2:51It includes the likes of Bank of America, the United States State Department,
- 2:56uh, the New York Police Department, as well as a variety of other, uh, local,
- 3:01regional, and national employers. And so, uh, we're really excited,
- 3:05really encouraged about the work we've been doing, uh, with employers.
- 3:08And I think there's a real opportunity for us here to have an impact on not only
- 3:13the health and wellbeing of their team members, but also on the way we organize,
- 3:17deliver, and pay for healthcare in this country by working with employers.
- 3:23I love that. I think that's so important and such an innovative way to develop,
- 3:28um, that relationship between the health system and employers and working with
- 3:32insurance companies and, and members and patients. It just,
- 3:35it seems like to make so much sense, but I, I know, um, you know,
- 3:38something that Northwell is very much on the forefront of this trend.
- 3:42So from your perspective, what are some of the big issues that you're, um,
- 3:46really focusing on today in healthcare?
- 3:50I think the one that comes to mind most clearly, uh,
- 3:54and it it really has to do with why we're seeing so much interest from
- 3:59employers, uh, in the work that we're doing,
- 4:02is just a level of frustration that exists, uh,
- 4:07among the employer community around the continued
- 4:12rising costs to provide, uh,
- 4:15health and wellness benefits to their team members. You know,
- 4:19that that annual dilemma that the head of HR and the CFO
- 4:24face when, uh, they receive an increase, uh,
- 4:28in their benefit costs from the traditional insurance carriers and their forced
- 4:32to go through the exercise of figuring out how much of that increase is gonna be
- 4:37absorbed to the business and how much of that increase is gonna have to be
- 4:40passed on to their team members. And certainly over the last year, two years,
- 4:45that conversation's become even more difficult, uh,
- 4:49in the context of inflationary pressures,
- 4:53recessionary pressures, um, and,
- 4:57and the recruitment and retention challenges that many organizations have faced.
- 5:02So, you know, we see employers at a point of frustration. You know,
- 5:06if you think about, uh, the costs for employee benefits, uh,
- 5:11over the last decade, uh, they've increased over 20%. In 2023,
- 5:16we saw an increase on average of 10%.
- 5:19So the trend lines have been moving in the wrong direction for a long time.
- 5:24And I think employers are finally starting to say,
- 5:27we need to think about our team member healthcare benefits as
- 5:32a business and a strategic issue,
- 5:34and we need to start to look at alternative solutions and strategies.
- 5:40And, uh, to me,
- 5:42that's created a great opportunity for provider organizations like Northwell,
- 5:47like Northwell Direct, uh, to step in and say there is a different way.
- 5:52And we can do something that will not only, uh,
- 5:57help you to control the rate of increase, save money, but will also,
- 6:01in our view, provide a better experience and likely better outcomes,
- 6:06um, has become something that employers are finding, uh, incredibly attractive.
- 6:10So, um, you know, that's one of the big trends, uh, that we're,
- 6:15we've been keeping an eye on, and frankly, why I think, uh,
- 6:19we've had the opportunity that we've had to work with as many employers over the
- 6:23last three years.
- 6:26That, that's fascinating to hear and definitely interesting, um,
- 6:30from the employer side, them being so willing and eager, uh,
- 6:33to try something different and try something new and, and work with you on that.
- 6:37Um, as you're connecting with, and especially thinking through, you know,
- 6:39those who were, um, early to work with you on these types of models and then,
- 6:44you know, now, um, additional organizations that you're working with,
- 6:49um, where do you see as being, like,
- 6:51what lessons have you learned over the past few years to really make that
- 6:55relationship effective? Um, and, uh, you know,
- 7:00being able to work closely with employers and understand their needs and then
- 7:03apply that to your overall strategy?
- 7:07I think the most important thing that we try to keep in mind in any interaction
- 7:11we have with an employer is that each employer,
- 7:16each organization and their team members are different.
- 7:20And cookie cutter solutions are not the answer.
- 7:26Uh, the approach that we take is we really try to understand an organization,
- 7:31what their priorities and focus areas are,
- 7:35what their culture is and what their people need.
- 7:38And rather than delivering, you know, a cookie cutter solution, uh,
- 7:43and trying to put a square peg in a round hole,
- 7:45we work with those employers to customize the approach so that we can
- 7:50ensure our solutions will actually have the intended results,
- 7:54will actually meet the needs of their individual, uh, employees.
- 7:59And so, what do I mean by that? How does it come to life? I'll,
- 8:03I'll just give you a couple of examples. You know, number one, as I mentioned,
- 8:08we have a high performing narrow network that we offer as an alternative to the
- 8:12traditional insurance carriers. Um, we work with employers,
- 8:18some of whom are comfortable and willing to say, yes,
- 8:22we are going to make a wholesale full replacement of our,
- 8:26uh, existing insurance plan, uh,
- 8:29and bring in Northwell Direct as an option for our employees. Uh,
- 8:34that's great. We love when they do,
- 8:36but we also have some employers who are a little bit
- 8:41more cautious when it comes to, uh,
- 8:43making a change like that and like to take more of an incremental
- 8:48approach and perhaps introduce Northwell Direct as an additional
- 8:53alternative, as a choice offering versus a full replacement,
- 8:56what we call a sliced offering. We're totally comfortable with that.
- 9:00Our view is let's meet the employer where they are, where their culture is,
- 9:05and where their people are to make sure that it'll be effective.
- 9:08So it's just one example there of,
- 9:11of how we work to make sure we're tailoring our approach
- 9:16to the specific needs of an employer because we believe, uh,
- 9:20you've gotta be respectful and,
- 9:23and considerate of the unique characteristics of each organization and their
- 9:28people. I.
- 9:31Love that. I think that's so important in just, you know, what great, uh,
- 9:34insight into building a program like this Now.
- 9:37What are you most excited about today? What makes you nervous?
- 9:43You know, one of the things I'm, I'm, you know,
- 9:46frankly excited about is, um,
- 9:50we're also seeing that there seems to be a level of,
- 9:56uh, fatigue that is setting in around
- 10:01what I,
- 10:02I sometimes refer as point solution palooza point solution
- 10:07mania, right? If you think about, uh, the,
- 10:10the individual that's leading HR in, uh,
- 10:14organizations around the country,
- 10:17they are faced day in and day out with all kinds of different vendors
- 10:22that are, um, you know, offering solutions around x, y,
- 10:26or Z clinical issue, right? You can have, uh,
- 10:29one vendor in today that's gonna talk to you about, uh, their digital,
- 10:35uh, orthopedic and PT product.
- 10:38You can have somebody in tomorrow, uh,
- 10:41that's gonna talk to you about a point solution around fertility.
- 10:45You can keep going down the list of all of these clinical point
- 10:50solution organizations that have been deployed into the market, uh,
- 10:54in many instances with funding from private equity that have created just this
- 11:00deluge, uh,
- 11:01that has become next to impossible for the leaders of HR
- 11:06to manage through and to create a cohesive,
- 11:10integrated experience for their team members. And I think there's a,
- 11:14a level of fatigue setting in with that.
- 11:16And I think there's a realization that it also
- 11:21further fragments care,
- 11:23and we're seeing employers express a desire for
- 11:28solutions that are more integrated, uh,
- 11:31so that we can look at their team members holistically as people
- 11:36and put solutions in place to provide whole person care.
- 11:41And that's where I think we really differentiate and why
- 11:45we're really optimistic about the opportunity for provider organizations like
- 11:51Northwell to provide employers with a breadth of
- 11:55solutions that can be integrated and made really easy to navigate
- 12:00for their team members as a way to move away from what has been
- 12:05an influx of point solution.
- 12:08So really encouraged to see that sort of sea change taking
- 12:13place. You asked me what I'm nervous about. Um,
- 12:18you know, if you look at, uh, the continued, uh,
- 12:22acquisition of physician practices and
- 12:26employment of providers, uh,
- 12:29by large insurance companies who are pushing into the care delivery space,
- 12:34uh, I get concerned, uh, about that trend line.
- 12:38We're keeping a careful eye on it. We're also looking at, uh,
- 12:42some of the new entrants, uh, into the provider space and what that will mean,
- 12:47uh, to the overall care delivery ecosystem. But I would su suggest to you that,
- 12:53uh, despite having, uh, particularly on the, on the insurer side, some level of,
- 12:58of weariness about that activity, uh,
- 13:01we feel pretty bullish about our ability to differentiate
- 13:06the values and the philosophy and the approach that we bring, uh,
- 13:11not only to care delivery,
- 13:13but also to delivering innovative solutions to populations like
- 13:18employers and their team members. So, I don't know if nervous is the right word,
- 13:21or it's more a trend to keep an eye on, uh,
- 13:24but we're very confident and we're very bullish about our ability to
- 13:28differentiate, uh, in the face of that trend.
- 13:33Absolutely. That makes sense. And definitely, you know, it is, uh,
- 13:37great to hear from you in terms of how you're responding to some of the
- 13:40different, um, trends and, and factors driving healthcare forward and,
- 13:45uh, you know, what that could look like over the next few years. And,
- 13:48and speaking,
- 13:49what do you think most healthcare leaders will need in order to be effective and
- 13:53successful in the next two to three years? As we've talked about,
- 13:56the healthcare landscape is changing quite rapidly and preferences are changing,
- 13:59there's new opportunities available and, and partnerships happening. So,
- 14:04you know, in your view, where do you think that, um,
- 14:07healthcare leaders will need to grow and develop, um,
- 14:10as time goes on to be effective in the future?
- 14:15You know, I think it's, it's clear that, you know,
- 14:20our industry is experiencing,
- 14:25uh, and undergoing, uh, a period of, uh,
- 14:30challenging economic conditions of transformation,
- 14:35uh, and on increased competition,
- 14:38including competition with non-traditional stakeholders.
- 14:42And, uh,
- 14:44and I think that's been exacerbated as we think about kind of coming
- 14:49out of the peak of the Covid pandemic and trying to reestablish
- 14:55whatever our go forward new normal looks like. Um,
- 15:02but, and so given that, I think more than anything,
- 15:05what healthcare organizations will need to do, uh,
- 15:10is number one, foster a culture of innovation, uh,
- 15:15that unlocks the potential of your people, uh,
- 15:19to surface new ideas, to surface new solutions,
- 15:23to surface creative ways to thinking about how to
- 15:28navigate this new normal and how to carry your organization forward.
- 15:32And I think the organizations that lean into innovation
- 15:37will, uh, really be positioned well. I think secondary to that,
- 15:42um,
- 15:43thinking about opportunities to create alternative revenue streams,
- 15:49uh,
- 15:49thinking about the diversification of revenue and
- 15:54positioning our, our healthcare organization differently as we go forward, uh,
- 15:59will be advantageous. And then lastly,
- 16:02I would just say a sense of optimism,
- 16:06because it could be very easy to look at all of the challenging
- 16:11circumstances that we deal with on a daily basis to look at
- 16:16all of that competition, uh, for, uh,
- 16:19success as we go forward and think, my gosh,
- 16:23it's easy to be pessimistic. I think we've gotta remember particularly,
- 16:28uh,
- 16:29for those of us that have the privilege of working for provider organizations,
- 16:34I think we have to remember, um, that, um,
- 16:39we can solve this, uh,
- 16:41that we can be the ones to drive change, to drive transformation,
- 16:46and to look at the road ahead as an opportunity to chart the course
- 16:51forward, uh, for our industry.
- 16:53And so I think a sense of optimism and a sense of hope about the
- 16:58opportunity that we have is really, really important.
- 17:03And I think if you can do that, uh, at the same time,
- 17:07if you can create that at the same time as you think about
- 17:11diversification of your, uh, revenue sources,
- 17:15positioning your organizations differently and unlocking a culture of
- 17:19innovation,
- 17:20I think the organizations that get that combination right will be positioned
- 17:24incredibly well for success.
- 17:27Absolutely. Such a great point. Thank you so much for joining us.
- 17:31This has fun discussion and look forward to connect you again soon.
- 17:36I really appreciate the time and opportunity. Thank you so much.
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