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GIO - The NEW Marketing Discipline - Uwe Seebacher | LTAT Live Sessions

Uwe Seebacher, a best-selling author, professor, investor, and Advisory Council Member of the Harvard Business Review, shares his fascinating career journey and insights about the new discipline in marketing - GIO.

Together, host Berthold Baurek-Karlic and Uwe Seebacher explore the massive potential of GIO and GEO, diving into how AI-powered tools are reshaping online visibility strategies. With over 80% of people online using AI for their searches, this is a critical moment for companies to harness these technologies for increased visibility and competitive advantage.

Guest Speaker: Uwe…

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