Luka Dukich

The ROAR Podcast · May 28, 2025 · 51m

Luka Dukich is the Vice President of Content for the Chicago Bulls, where he leads the teams responsible for content strategy, creation, and distribution - including video, design, social media, international content and digital partnerships. With more than 45 million fans across social platforms, the Bulls are one of the most followed sports teams in the U.S., and Luka’s team plays a central role in storytelling and building the team’s brand with this global audience. Recent wins include: Sports Business Journal’s “Best in Sports Social Media” Nominee (2025)- Hashtag Sports “Most Creative…