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Latest / The Unified Brand - Branding Podcast

Designing Demand: Pete Sena on Turning Story into Strategy for Scalable Growth

What does it take to go from coding MySpace pages to building an eight-figure creative agency? In this episode, we sit down with Pete Sena, entrepreneur, futurist, and founder of Digital Surgeons—who now helps tech-forward businesses design demand through powerful brand strategy.

Pete breaks down how he:

Connects storytelling, systems, and strategy to drive growth

Uses brand DNA to simplify complex products for mass adoption

Built “Vulcan,” an AI-powered creative forge that scales storytelling

Transforms technical founders into powerful communicators

Helps brands go from ignored to…

The skinny

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