Latest / The Local Marketing Podcast with Fexingo: Small Business, Google Maps, and Local SEO
How a Local Mattress Store Uses Google Maps for Showroom Bookings
In this episode of The Local Marketing Podcast, Lucas and Luna dive into a niche angle for brick-and-mortar retailers: using Google Maps to drive timed, one-on-one showroom appointments. They use the example of a mattress store in Denver that replaced the traditional retail walk-in model with a reservation system. The store saw a 40 percent increase in close rate after implementing a Google Business Profile button that funnels customers into a booking calendar. Lucas breaks down the technical setup — how the store linked its profile to a scheduling tool, used the Q&A and products sections to…
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