Latest / Small Business Success with Fexingo: Local Companies, Main Street Stories, and Community Commerce
How a Local Ice Cream Shop Used a Flavor Vote to Double Sales
This episode tells the story of Scoop & Co., a small ice cream shop in Portland, Oregon, that turned a simple idea into a community phenomenon. Owner Jenna Kwan started a monthly 'Flavor Vote' where customers choose the next seasonal scoop. The results: a 40 percent sales lift on vote days, a 25 percent increase in loyalty program sign-ups, and a 150 percent boost in social media engagement within six months. Lucas and Luna break down the mechanics — how Jenna built buzz with chalkboard teasers, ran the vote on Instagram Stories, and turned losing flavors into limited-batch…
The skinny
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