Latest / Advisor Talk with Frank LaRosa
Listening, Engaging, Converting: Social CRM In Action
Show highlights include:
00:00 – Intro
01:10 – Insights vs. Actionable Insights
05:28 – Understanding Social CRM & Platform Integration
09:31 – Building a Unified, Holistic Client View
12:54 – Social Listening, Keyword Tracking & Prospecting
15:08 – Hyper-Personalized Outreach That Converts
18:31 – Automation, Intake Forms & Scaling Engagement
20:37 – CRM as the Engine of Your Business
Brian and Sue make one thing clear: the firms winning today are the ones treating CRM as the engine of the business - the place where data, insights, and action come together.
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The skinny
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