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Growth Spurt: See It Clearly · The Growth Project

• 0:02
  You.
• 0:03
  Welcome back to another Growth Spurt episode,
• 0:06
  I'm Doctor Gabby Cavities, and today I'm going to be talking to you about
• 0:11
  the power of vision statements and why vision statements are so impactful in our lives.
• 0:17
  One of the most underrated performance tools in leadership and sport is a clear vision of the future.
• 0:25
  Vision works because our brains are prediction driven. Neuroscience research shows that the brain is constantly trying to answer one simple question where are we going?
• 0:38
  When that answer is unclear and we lack vision, motivation drops.
• 0:44
  But when a vision is clear, the brain begins to do a few things.
• 0:48
  It begins to filter information differently in a way that serves you and motivates you. It notices opportunities more often and allocates your effort towards long term goals. This is why athletes visualize podium finishes. It's why companies write mission statements. A compelling vision doesn't just inspire people. It organizes their behavior. Now, let's talk about what makes a powerful vision statement.
• 1:18
  There's three key characteristics you need. The first is you need to be specific in your vision statement. Don't just say I want to be successful. Write down what that success actually looks like. Second, it's emotionally meaningful. People move towards features they care about so making sure that your vision statement is in alignment with your core values. And finally, it's repeated often.
• 1:45
  I highly recommend you commit your vision statements to memory. It's something you can recite to yourself, or at least have it up somewhere where you see it written down regularly. When leaders and performers revisit their vision regularly, decisions become easier because they have a North Star. You have a compass guiding your daily actions. Again, remember people don't move towards goals.
• 2:12
  They move towards futures they can clearly see. So I challenge you to write down your own vision statement. Get specific
• 2:20
  and outline clearly what you want for your future. Hope it goes well and look forward to seeing you all on the next Growth spurt episode.