Latest / The Katie Lance Podcast
Your Logo Doesn't Have To Be On Everything
When it comes to marketing, I think a lot of times we get hung up on the fact that in order to brand ourselves we have to slap our logo on everything. I don't necessarily agree with that philosophy. I think branding and marketing is so much more than your logo!
To me, it's really the experience of what it feels like to work with your company, with your brand. In this podcast I share a few of my insights on building your brand online - without plastering your logo on everything!
Lessons learned:
• How you're crafting your messages is key - your content creates the experience for your audience…
The skinny
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