Latest / Medsolve Dynamics / Programs that document performance gaps can negotiate from a position of strength.
Transcript
- Yoel Bakas: 53 % of purchase decisions come down to the customer experience. not price, features, not superiority. That number comes from a corporate visions survey of more than 150,000 buyer interviews. And here's the part that matters for radiation oncology programs specifically. that vendor that's sitting across from you right now. The one whose service response times are inconsistent? the one whose renewal proposal landed on your desk without as much as a conversation. that vendor could still win your next contract. not because they deserve it. because switching feels harder than staying. Programs that document performance gaps change that calculation. When you arrive at that renewal conversation with data. like specific data on uptime. Response time. and maintenance windows that were not met. you are no longer negotiating from frustration. You are now negotiating from a position of strength.