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Beating Inflation: Maintaining Profits Despite Higher Costs
Beating Inflation means you have to maintain profits, despite higher costs. In this area where I live in Pennsylvania, the cost of electricity has gone up probably 10 to 12%, just from one billing cycle to the next, because they said "we need more money. We’re jacking up the price." It’s like death by a thousand paper cuts. It’s the situation where you’ve got this little increase here and this little increase here and this little increase here. And you don’t realize it until you go to pay the bills and you look at the numbers at the end of the month. Wow. We’re generating the same sales or…
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