83. How a Smart Comp Plan Powers Your GTM Strategy
Most sales leaders start with the comp plan - but the smartest start with strategy. In this episode of the B2B Sales Trends Podcast, host Harry Kendlbacher sits down with Jahangir Iqbal, VP of Central Operations and Sales Compensation at Palo Alto Networks, to unpack how strategic sales compensation can activate your GTM strategy, drive the right behaviors, and inspire sales teams to perform with clarity and purpose. 🔗 Explore more insights: globalperformancegroup.com Timestamps: 00:00 – Why GTM strategy should come before comp design 03:45 – How Microsoft and AWS aligned compensation with…
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