
Elaine Zelby - How Do I Do X? Building With AI
Elaine Zelby, founder and CRO of Tofu, breaks down how she's using AI to build pipeline at Tofu. She starts by grounding her ICP in real CRM and call data, then layers signal-based agents on top that watch for the compelling events that actually turn an account into a live deal. She gets into why win rates jump inside a true ICP fit, the buying signals worth acting on, and the patterns she's found that that quietly kill deals.
This session is a practical look for founders and revenue leaders who want more out of AI outbound than volume.
Follow Elaine: https://www.linkedin.com/in/elainezelby/…
The skinny
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