This Week: Promises, Promises, Promises - Price Locks and the Cost of Predictability

The Week with Roger · May 11, 2026 · 14m

Analysts Don Kellogg and Roger Entner dive into the current state of carrier price locks as well as consumer sentiment, exploring the findings from Roger’s new report on the subject, "Promises, Promises, Promises."

00:00 Episode intro

00:25 Overview of the price lock landscape

01:34 Verizon's price lock landscape

02:56 T-Mobile's price lock landscape

03:09 Carrier price plans are innumerable

04:41 AT&T's price lock landscape

05:22 Charter's price lock landscape

06:06 Comcast's price lock landscape

06:47 Consumers prefer straightforward pricing

07:58 Cable equipment fees as a pain point

09:22…