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T. Rowe Price’s PJ Asghari’s "What, So What, Now What" Framework for Threat Intel

What does it take to transform a traditional event-driven SOC into an intelligence-driven operation that actually moves the needle? At T. Rowe Price, it meant abandoning the "spray and pray" approach to threat detection and building a systematic framework that prioritizes threats based on actual business risk rather than industry hype.

PJ Asghari, Team Lead for Cyber Threat Intelligence Team, walked David through their evolution from a one-person intel operation to a program that directly influences detection engineering, fraud prevention, and executive decision-making. His approach centers…

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