How Eric Would Create Another Book (But Neil Won't) #1739

Marketing School - Digital Marketing and Online Marketing Tips · May 19, 2021 · 6m

How Eric Would Create Another Book (But Neil Won’t)

In episode #1739, Neil speaks about why he wouldn’t write another book and Eric talks about how he would approach writing a second book. Tune in and learn about the value of writing books that will have long-term relevance and how writing about internet marketing in book form does not fit into this approach.

TIME-STAMPED SHOW NOTES:

[00:25] Today’s topic: How Eric Would Create Another Book (But Neil Won’t).

[00:30] Changing algorithms and why it doesn’t make sense to write a book about internet marketing.

[01:36] Timelessness and why Eric…