Latest / Glovisor Podcast / Stop Networking Wrong: Become a Connector & Unlock Hidden Opportunities | Robert Butwin (Ep 61)
Transcript
- 0:00Speaker 1: Your next big business opportunity isn't waiting for you online,
- 0:03Speaker 1: but sitting inside your network. Welcome to the Globalizer podcast,
- 0:10Speaker 1: where we explore business growth, communication, and personal development through
- 0:14Speaker 1: real conversations with people that make an impact. Our guest
- 0:18Speaker 1: is an entrepreneur, speaker, best-selling author, elite networker who has
- 0:22Speaker 1: spent decades helping people turn entrepreneurial dreams into reality through
- 0:28Speaker 1: strategic networking, mentorship, and personal growth. Glowvisor welcomes Robert Butwin.
- 0:34Speaker 2: Hey, Joel. Very glad, grateful to be here, and I'm
- 0:38Speaker 2: looking forward to our conversation.
- 0:40Speaker 1: Likewise. I've been waiting for a couple weeks now to
- 0:42Speaker 1: get this going. Guys, can you share with us a
- 0:45Speaker 1: little bit more about what you do?
- 0:47Speaker 2: You know, it goes back into the lead-in to your
- 0:51Speaker 2: introduction of today's conversation. It's developing meaningful conversations. It's developing
- 0:58Speaker 2: that right connection. I talk to a lot of people
- 1:02Speaker 2: and it's understanding no matter what it is that you
- 1:05Speaker 2: do is what is your purpose for why you do
- 1:08Speaker 2: what you're doing? When I started off, it was about
- 1:11Speaker 2: chasing money, but then I had this aha moment. And
- 1:15Speaker 2: my purpose now is to make a difference, make sure
- 1:21Speaker 2: that my life is meaning. I've made a lot of money.
- 1:24Speaker 2: I don't have to worry about making money anymore, but
- 1:26Speaker 2: there's an old parable about the starfish thrower. I made
- 1:29Speaker 2: a difference to this one if you're not familiar with
- 1:31Speaker 2: the parable. But in the meantime, what is the meaning
- 1:34Speaker 2: of your life? And really, it gets down to making
- 1:37Speaker 2: that connection with another human being. I like that.
- 1:41Speaker 1: Now, what inspired you to pursue this path?
- 1:45Speaker 2: Well, it started in 1984, dating back. And I grew,
- 1:51Speaker 2: you know, I came out of Minnesota. I graduated from
- 1:56Speaker 2: the University of Minnesota. And the Gophers, college I graduated
- 2:02Speaker 2: in 1983, and you can look it up, they had
- 2:05Speaker 2: zero wins, absolutely no wins, and they lost all the
- 2:08Speaker 2: rest of the games in their football team. And ultimately,
- 2:12Speaker 2: why was this significant? But through the ability to network,
- 2:17Speaker 2: a gentleman by the name of Harvey McKay, and I
- 2:20Speaker 2: look at Harvey as the grandfather of networking. You know,
- 2:25Speaker 2: I sat and I wanted to model myself. I looked
- 2:29Speaker 2: at his ability to have the kind of impact and
- 2:32Speaker 2: influence he had from networking. And so I said, this
- 2:37Speaker 2: is my way out. This is the way that I
- 2:39Speaker 2: can create the kind of success that I really want
- 2:42Speaker 2: to accomplish by understanding and how to become a super connector. Now,
- 2:48Speaker 2: I didn't start off as a super connector, but the
- 2:51Speaker 2: key in part of your journey is the two magic
- 2:54Speaker 2: words are I am. I am a connector. The more
- 2:59Speaker 2: I became efficient and proficient at that, ultimately, now I
- 3:05Speaker 2: changed it to I am a super connector because the
- 3:07Speaker 2: information supported me saying that. But again, part of everything
- 3:12Speaker 2: that I wanted to do and how I saw myself
- 3:16Speaker 2: living a life of meaning, because every time I go
- 3:19Speaker 2: into a conversation, I understand three C's. Most people are confused.
- 3:25Speaker 2: All you have to do is take a look at
- 3:26Speaker 2: what's going on in the world. I don't have to
- 3:28Speaker 2: say anything about that. Most people are challenged for a
- 3:31Speaker 2: variety of different reasons. The third C, which is the
- 3:34Speaker 2: most important, is certainty that I can be of value.
- 3:38Speaker 2: So it's understanding, in essence, and how I start every conversation.
- 3:43Speaker 2: Tell me what you do, and more importantly than what
- 3:46Speaker 2: you do, is what are you doing to take what
- 3:50Speaker 2: you do to the next level?
- 3:51Speaker 1: So that's interesting, because you mentioned networking. Then you mentioned
- 3:56Speaker 1: super connector. So that sounds to me like that's the
- 3:59Speaker 1: next course into the next level. But one of the
- 4:04Speaker 1: questions that I think a lot of people have is
- 4:06Speaker 1: they don't understand what networking and super connecting or connecting people,
- 4:11Speaker 1: where's the real value? How do some people monetize this?
- 4:14Speaker 2: Well, there's multiple different ways to monetize it. Early on,
- 4:18Speaker 2: and let me tell you another story because I've got
- 4:20Speaker 2: a lot of stories. Obviously, I've been doing this for
- 4:21Speaker 2: a long time. But I was at an in-person event,
- 4:25Speaker 2: and I only go to two in-person events. And I
- 4:27Speaker 2: was watching this guy. His name was Larry Bonet. And
- 4:31Speaker 2: he was a major networker also because part of it
- 4:34Speaker 2: is modeling other people. And then I'll get into the income.
- 4:38Speaker 2: And so, you know, I heard him over say to somebody,
- 4:41Speaker 2: I got to go to the airport. And I had
- 4:44Speaker 2: to cut it there. And I says, hey, why don't I?
- 4:46Speaker 2: And I didn't know this person at all. But I said,
- 4:48Speaker 2: let me drive you to the airport. It was five
- 4:50Speaker 2: minutes away, 10 minutes away from where we were staying.
- 4:52Speaker 2: So he said, fine. And on the way to the airport,
- 4:54Speaker 2: he said he mentioned to me he's going to be
- 4:57Speaker 2: interviewing Larry King next week. And so I asked him
- 5:01Speaker 2: the question. I says, you know, or he I think
- 5:04Speaker 2: he might have mentioned, I don't know what to get
- 5:06Speaker 2: this guy. So I responded, well, what is Larry King like?
- 5:10Speaker 2: He says he's a big Jackie Robinson baseball fan. Great.
- 5:17Speaker 2: You know, it just so happens I do sports. I
- 5:19Speaker 2: collect a little bit of sports memorabilia. And so I
- 5:21Speaker 2: sent him. a Jackie Robinson baseball card, which he gave
- 5:25Speaker 2: to Larry King. Now, there's different ways to take that
- 5:30Speaker 2: connection and develop it into a relationship. But again, I
- 5:33Speaker 2: sort of modeled him. And so I know he's made
- 5:36Speaker 2: a lot of money from networking by putting the right
- 5:40Speaker 2: people together. Now, I've got a slightly different methodology model
- 5:44Speaker 2: as far as what I do, but I believe in
- 5:46Speaker 2: multiple streams of income. And everything that I'm talking about,
- 5:50Speaker 2: and I love acronyms, and my acronym for multiple streams
- 5:52Speaker 2: of income is SCALP, S-C-A-L-P. And I'll talk about that
- 5:57Speaker 2: in a minute, but it all depends upon your strategies.
- 6:01Speaker 2: You know, do you have a long or short tail?
- 6:04Speaker 2: Meaning a short tail, if I do something today, I've
- 6:07Speaker 2: got to make sure that I monetize that in next week,
- 6:11Speaker 2: next month, short period of time. Long tail, which is
- 6:14Speaker 2: how I operate, is short. I'll allow the relationship to evolve.
- 6:20Speaker 2: So as you're speaking, I do speaking. I've spoken on
- 6:25Speaker 2: stages with some iconic speakers. I don't travel anymore to
- 6:29Speaker 2: do any speaking. You know, first of all, part of
- 6:34Speaker 2: the reason why is I got a plaque from United
- 6:36Speaker 2: Airlines telling me I went through two million miles. My
- 6:38Speaker 2: wife doesn't want to travel anymore. for business purposes anymore.
- 6:43Speaker 2: And part of the key of having a happy relationship,
- 6:46Speaker 2: no matter who it is, your wife or other people,
- 6:49Speaker 2: is understanding what's going on. So I do very little
- 6:53Speaker 2: business traveling. So anyhow, S is your speaking, C is
- 6:56Speaker 2: your coaching, consulting, or collaboration kind of relationship. A is
- 7:01Speaker 2: your affiliate. So you're talking about different ways of making money.
- 7:06Speaker 2: I do have some affiliates. But again, everything is related
- 7:10Speaker 2: to your strategy, the person's strategy. L, where I've made
- 7:15Speaker 2: millions and why I'm a millionaire today, is leveraging resources.
- 7:21Speaker 2: The one that I've made most of my money, which
- 7:23Speaker 2: is totally misunderstood for a variety of different reasons, is
- 7:27Speaker 2: what they call network marketing, MLM. But that's where you've
- 7:30Speaker 2: got to learn how to be a networker and a
- 7:33Speaker 2: marketer and put them together. And the P in scalp
- 7:37Speaker 2: is passive. I invested heavily in silver, gold, and dividend
- 7:44Speaker 2: paying blue chip stocks. So my money's working for me
- 7:48Speaker 2: to make money. So anyhow, that's where I make money.
- 7:50Speaker 2: And that's why I can focus more on purpose and
- 7:53Speaker 2: developing that, what I call relationship currency. That's great.
- 7:56Speaker 1: I mean, this is like an explanation of behind the
- 8:00Speaker 1: scenes of how someone puts it together. But One of
- 8:04Speaker 1: the things is I've had some of those part of
- 8:07Speaker 1: your scalp, which I like.
- 8:08Speaker 2: I like that.
- 8:09Speaker 1: I'm going to use that for myself. If you don't
- 8:10Speaker 1: mind that I borrow it, I'll give you credit.
- 8:12Speaker 2: You know the saying, the first time I get credit
- 8:16Speaker 2: after that, it's my research or whatever. It doesn't matter.
- 8:22Speaker 1: But, you know, one of the things that I have
- 8:23Speaker 1: logistically is how do you credit? Keep all this going.
- 8:28Speaker 1: How do you know all the affiliate relationships you have,
- 8:31Speaker 1: all of the other agreements that you have for referrals?
- 8:34Speaker 1: How do you keep that all in line?
- 8:35Speaker 2: You keep the key ones, but everything is a system.
- 8:39Speaker 2: And my acronym for system is shape your strategies to
- 8:44Speaker 2: execute and multiply. So the key as it relates to,
- 8:49Speaker 2: you know, and today with technology and everything else, There's EngagePro.com.
- 8:54Speaker 2: It's a guy that I met through networking. It's E-N-G-A-G-E-P-R-O.com.
- 9:01Speaker 2: And so the people that, if I know what they're
- 9:03Speaker 2: looking for, I mean, I know where I can find
- 9:06Speaker 2: it at my fingertips. I know who I've spoken to
- 9:09Speaker 2: and what I've spoken to. We've got a whole systematic
- 9:11Speaker 2: way of taking that connection and develop it into more
- 9:16Speaker 2: of a meaningful relationship. But to me, part of my system,
- 9:19Speaker 2: and when I meet somebody wherever I meet them, because
- 9:22Speaker 2: usually they book on my calendar and they're going to
- 9:24Speaker 2: get a follow-up. And so in the first conversation with somebody,
- 9:29Speaker 2: everything is about understanding what they do and what they're doing.
- 9:33Speaker 2: And so I give them resources. Most people are not
- 9:36Speaker 2: talking to enough people. Part of what I do is
- 9:42Speaker 2: if I'm going to tell that to other people, even
- 9:44Speaker 2: though I don't have to worry about making money, I've
- 9:46Speaker 2: got to do what I'm telling other people to do.
- 9:48Speaker 2: Most people are not going to do the numbers that
- 9:50Speaker 2: I'm doing, but part of the system is they're going
- 9:53Speaker 2: to get a follow-up email saying that if they want
- 9:56Speaker 2: to have a follow-up conversation with me. Most people don't even...
- 10:00Speaker 2: do it. And I tell them the follow-up conversation has
- 10:02Speaker 2: got to be based on two things, reciprocity and collaboration. Now,
- 10:08Speaker 2: I don't charge, but again, you've got to get clarity
- 10:14Speaker 2: in your communication if you want to take that relationship
- 10:18Speaker 2: to the next level. Because But not everybody, you've got
- 10:23Speaker 2: to be selective. Otherwise, people will take advantage of your generosity.
- 10:28Speaker 1: I agree with you 100%. I love the building of relationships,
- 10:31Speaker 1: getting to know people, not just the business side of it,
- 10:34Speaker 1: but a little bit of their personal side because you
- 10:36Speaker 1: get a better understanding where they are and where they
- 10:38Speaker 1: want to go. Do you have a success story that
- 10:41Speaker 1: you could share with us of someone you've worked with
- 10:43Speaker 1: in the past?
- 10:44Speaker 2: You said, do I have a success story? I've got
- 10:47Speaker 2: success stories. you know, just one. One just happened the
- 10:52Speaker 2: other day. He has something that I think's got a
- 10:54Speaker 2: lot of viability and he was looking for funding. Well,
- 10:58Speaker 2: I know three or four different people that are funders.
- 11:02Speaker 2: You know, that's just one. Another one, I remember a
- 11:06Speaker 2: guy that when I originally met him, you know, ultimately,
- 11:10Speaker 2: and he came up like out of a family business
- 11:13Speaker 2: like myself and I could see the potential, so I
- 11:17Speaker 2: opened him up to a lot of networking. I've watched
- 11:20Speaker 2: him blossom. A lot of what I do, I've got
- 11:24Speaker 2: two aspects of what I do. I'm fine behind the curtain.
- 11:30Speaker 2: Before I became an entrepreneur trying to get out of
- 11:33Speaker 2: our family business, I ended up running a nightclub in
- 11:37Speaker 2: the Twin Cities called the Oz, O-Z, like the Wizard
- 11:40Speaker 2: of Oz. So I'm fine behind the scenes. And I'm
- 11:43Speaker 2: fine in front of it, you know, on stage one
- 11:46Speaker 2: way or the other. So I've got so many success
- 11:49Speaker 2: stories that I could continually go, you know, continually talk
- 11:52Speaker 2: about because, you know, I don't even have to rack
- 11:57Speaker 2: my brain to think about all the ones. You know,
- 12:01Speaker 2: I just had one right before here. And, you know,
- 12:04Speaker 2: I mean, you know, it's part of my DNA is
- 12:08Speaker 2: just focus on it's not about me. Never will be
- 12:11Speaker 2: about me. It's always about making a difference, going back
- 12:15Speaker 2: to that parable of the starfish thrower. You know, that's
- 12:18Speaker 2: how I live my life. That's how I know I'm
- 12:20Speaker 2: living a life of meaning. So the answer is, yeah,
- 12:24Speaker 2: I've got lots of them.
- 12:26Speaker 1: Now, you introduced these individuals. Let's just say they're looking
- 12:29Speaker 1: to raise capital for their own business. Are you then
- 12:34Speaker 1: hoping to be part of that new venture that takes off,
- 12:37Speaker 1: or are you more of working with the individual who's
- 12:41Speaker 1: providing the capital?
- 12:43Speaker 2: It depends. You know, I don't, you know, this particular case,
- 12:49Speaker 2: the one that just happened a couple of days ago,
- 12:50Speaker 2: you know, I've guided him to three or four people
- 12:54Speaker 2: that he's helped and I know it. I've just done
- 12:56Speaker 2: a good thing. But it's like when I speak because
- 13:01Speaker 2: I've done a lot of good things and part of
- 13:02Speaker 2: the key in getting on other people's stage is. When
- 13:05Speaker 2: I send them something and I ask them to promote
- 13:07Speaker 2: it for me, they promote it. I'm usually the number
- 13:10Speaker 2: one or number two person, you know, because part of
- 13:12Speaker 2: the key of getting on stage is you've got to
- 13:15Speaker 2: be able to bring other people to listen to, besides yourself,
- 13:19Speaker 2: some of the other speakers. So it varies. I mean,
- 13:23Speaker 2: Larry Binet that I mentioned beforehand, who's an amazing person
- 13:27Speaker 2: now living in Bali and done very well, that was
- 13:30Speaker 2: part of his business model. So everything goes back to
- 13:33Speaker 2: your strategy as it relates to what you're doing.
- 13:36Speaker 1: I want to go back to what you had mentioned
- 13:38Speaker 1: earlier of networking or networker and then being a super connector. What,
- 13:43Speaker 1: in essence, what is the difference between the two?
- 13:45Speaker 2: You know, I think for the, you know, part of
- 13:48Speaker 2: the biggest mistake that people make when they're networking is
- 13:52Speaker 2: they're too singular focused. They're just thinking about transactions rather
- 13:57Speaker 2: than collaborations. But ultimately, Really what the difference is is
- 14:03Speaker 2: the results that you're able to help other people accomplish
- 14:09Speaker 2: or attain. And that's where I look at myself as
- 14:12Speaker 2: a super connector. Am I able to get everybody results? Yeah,
- 14:17Speaker 2: but I've got to know that it's the right person.
- 14:21Speaker 2: Part of the key and part of my methodology and strategy,
- 14:25Speaker 2: there are certain people that I met and I could
- 14:27Speaker 2: talk about them You know, one of them is Tom Gay.
- 14:30Speaker 2: He's got Engage Pro. He's got an amazing system. Another
- 14:32Speaker 2: one is, you know, James Feldman. You know, his website
- 14:36Speaker 2: is shifthappens.com. He's helped some very large companies increase sales
- 14:41Speaker 2: $ 3 billion. When I first met him, he told me
- 14:45Speaker 2: one of his many key speeches. I've become very close
- 14:49Speaker 2: to him. And it was his boxcar story. And for
- 14:53Speaker 2: anybody that listens to this and wants to hear about that,
- 14:57Speaker 2: I'm happy to share that with them if they ask
- 14:59Speaker 2: me to do it. But a super connector knows when
- 15:02Speaker 2: it's right. Like, for example, let me give you the
- 15:06Speaker 2: opposite of what just happened to me like last week.
- 15:09Speaker 2: One of the guys, somebody referred me to a person
- 15:11Speaker 2: that they refer to me to. And all he did
- 15:13Speaker 2: is he showed up and pitched me. And I knew
- 15:15Speaker 2: that ultimately, you know, he needed some help. So I
- 15:21Speaker 2: suggested that he reach out to a person, you know,
- 15:24Speaker 2: that lives fairly close to him. who's, you know, a
- 15:27Speaker 2: guy named Michael, a good friend of mine, a guy
- 15:29Speaker 2: who knows a guy. And I got the feedback. He said,
- 15:33Speaker 2: this guy, you know, whatever was, I mean, he was
- 15:38Speaker 2: off base. So, I mean, you've got to be careful
- 15:39Speaker 2: of who you suggest. And part of it goes back
- 15:42Speaker 2: to how you suggest them. There's certain people that I'll
- 15:45Speaker 2: write a three-way introduction for, you know, not necessarily the
- 15:48Speaker 2: first time. Other people, I just say, because I've got
- 15:51Speaker 2: the kind of relationship with the other person, I say,
- 15:55Speaker 2: all you need to do is, use my name and
- 15:57Speaker 2: these two key magical words, possible collaborations. You know, it's
- 16:04Speaker 2: exploring who the other person is because really it's not
- 16:09Speaker 2: who is in front of you. It's who that person knows.
- 16:13Speaker 2: And unless you develop that kind of connection on a
- 16:16Speaker 2: human level with that person in front of you, you're
- 16:21Speaker 2: never going to get to the people that person knows,
- 16:23Speaker 2: which is where the gold is. So I think that
- 16:27Speaker 2: gives you more of my mindset of what a super
- 16:31Speaker 2: connector is compared to just a connector. Sure. Yeah.
- 16:36Speaker 1: So it's a little bit more strategic and long-term. It's
- 16:40Speaker 1: really what a super connector is. And I think it
- 16:43Speaker 1: goes back to what you were saying, the short tail
- 16:44Speaker 1: and the long tail. What kind of relationships do you
- 16:46Speaker 1: really want to have? That's what I'm equating it to
- 16:49Speaker 1: right now. Now, can you tell us a little bit
- 16:52Speaker 1: about your latest book?
- 16:54Speaker 2: I'm very open. And, you know, ultimately, you know, I
- 17:00Speaker 2: stay in my highest income producing activities, even though I'm
- 17:03Speaker 2: not necessarily looking, which is developing that human connection. So
- 17:08Speaker 2: why am I saying this? It's because I had ghostwriters
- 17:10Speaker 2: that wrote the book with me. My first ghostwriter was
- 17:14Speaker 2: John David Mann, who's one of the top ghostwriters. And
- 17:16Speaker 2: the second one is a business partner that typically if
- 17:20Speaker 2: he were going to write a book, but he collaborated
- 17:25Speaker 2: with me, would charge somebody a lot of money. And
- 17:28Speaker 2: that's James Feldman, who's one of the sharpest guys that
- 17:31Speaker 2: I've met. I've met some other really sharp people that
- 17:35Speaker 2: I will recommend and promote, but the books were basically
- 17:40Speaker 2: taking my insight and wisdom Because I believe, and part
- 17:44Speaker 2: of my history, is you want to digitize your messaging.
- 17:48Speaker 2: Once you've got it in a form that you like,
- 17:50Speaker 2: it's how to get that message into the right audience.
- 17:53Speaker 2: And part of the story I didn't talk about is
- 17:55Speaker 2: how I was instrumental, and this is more of a
- 17:58Speaker 2: deep question, of getting 65 million cassette tapes, for those
- 18:02Speaker 2: of you that remember what a cassette is. But that
- 18:05Speaker 2: goes back to the marketing. It's networking and it's marketing.
- 18:08Speaker 2: It's understanding and staying focused. You know, it's staying what
- 18:11Speaker 2: works today, not what worked in the past. I mean,
- 18:14Speaker 2: some of the foundations of what worked in the past
- 18:17Speaker 2: will work today. But, you know, we're in an ever-changing
- 18:21Speaker 2: world today. You never know. I mean, that's going back
- 18:24Speaker 2: to what my first say is, confused. There's a lot
- 18:26Speaker 2: of confusion. So the only thing that you can control
- 18:30Speaker 2: is what you can do and how you can work
- 18:32Speaker 2: effectively through other people.
- 18:34Speaker 1: Now, staying within that that you just mentioned, the changes
- 18:36Speaker 1: of time, how long? do you foresee the MLM business?
- 18:42Speaker 1: Is that increasing, decreasing? Do you think that it's making
- 18:46Speaker 1: a comeback?
- 18:47Speaker 2: First of all, I believe if people really understood MLM,
- 18:54Speaker 2: everybody would be involved. It's not about trying to sell product.
- 18:57Speaker 2: If nothing else, because of the tax benefits that go
- 19:00Speaker 2: along with MLM. You know, when I started with MLM
- 19:05Speaker 2: and without, you know, I haven't answered the question. I
- 19:08Speaker 2: was watching 60 Minutes, and the guy gets on 60
- 19:11Speaker 2: Minutes and said, I work for a food company, and
- 19:13Speaker 2: my job is to make the foods addictive. So part
- 19:17Speaker 2: of the key to success, my formula to success, is
- 19:19Speaker 2: become more consciously aware of the negative things you put
- 19:21Speaker 2: in your mind and body and do less, along with
- 19:23Speaker 2: your right actions, and that's right relationships. So MLM, if
- 19:28Speaker 2: people understood it, they'd be involved. I mean, there's so
- 19:32Speaker 2: many different pieces to that equation, but a lot of
- 19:36Speaker 2: it is the support system. the people around you that
- 19:40Speaker 2: really will take the time and listen and understand and
- 19:43Speaker 2: help guide you in a way that makes sense. So
- 19:47Speaker 2: if people understand MLM, they'd be involved in it. It'll
- 19:50Speaker 2: always be part of my DNA, but the things that
- 19:53Speaker 2: I'm doing go beyond MLM. But that will always be it.
- 19:59Speaker 2: So is it making a comeback? You know, there will
- 20:03Speaker 2: always be certain companies that are formed for the wrong
- 20:06Speaker 2: reasons that won't be around. There's other companies that understand
- 20:13Speaker 2: how to create a successful company that will continue to
- 20:17Speaker 2: be in existence.
- 20:18Speaker 1: Yeah, unfortunately, there's some bad apples that sometimes gives a
- 20:22Speaker 1: bad name to the rest of the industry. And a
- 20:25Speaker 1: lot of these industries, I mean, they're fantastic and they're
- 20:28Speaker 1: helpful to some individuals who can get into the market
- 20:31Speaker 1: for very little barrier. Now, if listeners remember only one
- 20:35Speaker 1: thing from our conversation today, what do you hope that
- 20:37Speaker 1: message is?
- 20:38Speaker 2: You know, I'll give you a couple of different things.
- 20:42Speaker 2: You know, part of the key to success is luck. Now,
- 20:48Speaker 2: as I say that, and I'm sure I'm not going
- 20:51Speaker 2: to surprise you, I've got an acronym for luck, which
- 20:54Speaker 2: is laboring under correct knowledge. But the key, no matter
- 21:00Speaker 2: what it is that you do, because I remember when
- 21:04Speaker 2: I started and I was dating the lady that I
- 21:07Speaker 2: you know, been happily married to for over 40 years.
- 21:10Speaker 2: I turned to her as we were walking and I said,
- 21:13Speaker 2: there's nothing or nobody that's going to stop me from
- 21:19Speaker 2: being successful. It's understanding your intention, having a vision that
- 21:22Speaker 2: there's something better than what exists in your life today
- 21:27Speaker 2: and having the vision, having the intention, having the proper action,
- 21:30Speaker 2: having a strategy and having a system. But the key
- 21:34Speaker 2: to success, if you want to reach the next level,
- 21:36Speaker 2: whatever that means to you. The key to reaching the
- 21:41Speaker 2: next level, and again, I've got an acronym for your
- 21:44Speaker 2: listeners there, which is R is your reputation. Now, can
- 21:48Speaker 2: you overcome a bad reputation? Yeah, but it's better off
- 21:52Speaker 2: just to keep a good reputation. E is the experience
- 21:55Speaker 2: that people have when they're in your presence. A is authenticity.
- 21:59Speaker 2: I think it's more important today to be authentic because
- 22:03Speaker 2: people are tired of being hyped one way or the other.
- 22:06Speaker 2: It's C is clarity. Were you able to help the
- 22:09Speaker 2: other person get more clarity? And is your messaging to
- 22:11Speaker 2: them clear? And H, were you helpful? And did you
- 22:16Speaker 2: help the other person have hope? And the acronym for
- 22:19Speaker 2: hope is helping other people elevate. So the point, as
- 22:24Speaker 2: it relates to the question, If other people can do it,
- 22:27Speaker 2: so can you. It's just having that intention, having that vision,
- 22:31Speaker 2: and realizing whatever you really want to accomplish, no matter
- 22:34Speaker 2: what it is, that you can create a better life
- 22:38Speaker 2: than the life you're living if that's what your choice is.
- 22:41Speaker 1: Great advice. Now, who would be the most ideal person
- 22:46Speaker 1: that should get in contact with you today?
- 22:48Speaker 2: People that are serious and committed about wanting to take
- 22:51Speaker 2: whatever they're doing to the next level. Real simple. I
- 22:54Speaker 2: just want to deal with people that really want success.
- 22:58Speaker 2: You know, I've coined the word want-openers. I think there's
- 23:02Speaker 2: a lot of want-openers in the marketplace. They say they
- 23:04Speaker 2: want something, but they're not willing to do the things necessary.
- 23:09Speaker 2: That's why I've got to lead by example. I know
- 23:11Speaker 2: what my numbers are because if I want to create
- 23:15Speaker 2: the kind of impact that I want, it's developing the
- 23:19Speaker 2: right relationships. So anybody that's serious and committed, that really
- 23:23Speaker 2: wants to take what they're doing to the next level,
- 23:26Speaker 2: they owe it to themselves to have a conversation with me.
- 23:28Speaker 1: Now, where can the audience connect with you, find out
- 23:31Speaker 1: more about your work, and continue this conversation?
- 23:33Speaker 2: There's three places they can connect with me. Number one
- 23:35Speaker 2: is LinkedIn. Number two is my email. It's just Butwin,
- 23:39Speaker 2: my last name, at Gmail. Or number three, I'm at Calendly,
- 23:43Speaker 2: which is Calendly.com forward slash Butwin. Typically when I'm in
- 23:48Speaker 2: a networking event, my tagline is, my name is Robert Butwin.
- 23:53Speaker 2: What I really want you to remember is when you
- 23:56Speaker 2: connect with Robert, you'll do nothing but win.
- 23:59Speaker 1: Robert, thank you so much for joining us. And we
- 24:03Speaker 1: really appreciate your time and all of the value you shared. Thanks, everyone,
- 24:07Speaker 1: for listening. If this episode inspired you, share it with
- 24:09Speaker 1: someone who needs it. And don't forget to sign up
- 24:12Speaker 1: for the Globalizer podcast for more conversations that make an impact.
- 24:16Speaker 1: Till the next time.