Latest / Earn Your Leisure / EYL #98 Family Hustle feat. Mr & Mrs 2 Weeks Out

Transcript

EYL #98 Family Hustle feat. Mr & Mrs 2 Weeks Out · Earn Your Leisure

• 0:01
  Speaker 1: Power up fall projects with Ego at loves Every tool
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• 0:31
  Speaker 2: All right, guys, welcome back EYL. We on our last
• 0:34
  Speaker 2: leg out hand in Atlanta, and yeah, we saved especially
• 0:38
  Speaker 2: one for our last episode that we were recording out here.
• 0:40
  Speaker 2: So if you live in Atlanta and you got opportunity
• 0:44
  Speaker 2: to attend our last that was actually our last live
• 0:46
  Speaker 2: event we was. We was on tour before Corona hit
• 0:50
  Speaker 2: and we hit Houston, we hit Chicago, New York City,
• 0:54
  Speaker 2: La Atlanta, and our last event, we had the biggest
• 0:58
  Speaker 2: event that we had. We had a live pot cast
• 1:00
  Speaker 2: and then we had a workshop the next day. So
• 1:03
  Speaker 2: the couple that's here today was guest on a live
• 1:05
  Speaker 2: podcast special. It was a dope event.
• 1:08
  Speaker 3: Who knew?
• 1:08
  Speaker 2: Who knew it would be our last one potentially for
• 1:12
  Speaker 2: a long period.
• 1:13
  Speaker 4: Of time grand closing.
• 1:15
  Speaker 2: That's a fact. So Jason and Halani label better known
• 1:20
  Speaker 2: as mister and Missus two.
• 1:21
  Speaker 5: Weeks lobdell, I got you.
• 1:24
  Speaker 4: I got you. He's like, wait did he say I
• 1:25
  Speaker 4: got you? Don't worry, I got you blobbed.
• 1:27
  Speaker 2: Out, better known as mister and Missus two weeks out
• 1:31
  Speaker 2: on Instagram. So they're killing the game right now. Fitness couple,
• 1:35
  Speaker 2: the first couple of fitness.
• 1:37
  Speaker 4: That's a fact.
• 1:39
  Speaker 2: Their co owners of a gym called the Laft Who Actually,
• 1:41
  Speaker 2: we've been working out at all week. It's serious. If
• 1:43
  Speaker 2: you're in Atlanta, you definitely a member at the Loft's.
• 1:47
  Speaker 5: I can feel my legs. Yeah, I can feel my
• 1:49
  Speaker 5: legs today today, I can feel my legs.
• 1:52
  Speaker 2: It's a coach of Hallani is actually a chief at
• 1:57
  Speaker 2: the fire Department.
• 1:58
  Speaker 4: Battalion Chief Deca County.
• 2:00
  Speaker 2: Yeah, right apartment. Jason actually also has an online subscription
• 2:05
  Speaker 2: service for working out called X twenty eight. We're going
• 2:08
  Speaker 2: to talk about that. And Helani is actually a fashion
• 2:10
  Speaker 2: designer as well. She has a clothing line called Body Envy.
• 2:13
  Speaker 2: Is that what you're wearing right now?
• 2:15
  Speaker 4: Only right? Only right, right right?
• 2:18
  Speaker 2: So it was an interesting conversation because we obviously didn't
• 2:22
  Speaker 2: know that COVID nineteen was going to change the entire world,
• 2:26
  Speaker 2: and it's been interesting to see how like entrepreneurs have
• 2:29
  Speaker 2: pivoted and made adjustments since COVID hit. So this is
• 2:33
  Speaker 2: actually a dope interview because this is the first interview
• 2:35
  Speaker 2: that we did where we already interviewed somebody pre COVID
• 2:39
  Speaker 2: and it was a story. But now we're going to
• 2:41
  Speaker 2: do the post COVID and it's a different story that's
• 2:44
  Speaker 2: going to show how a lot of entrepreneurs have actually
• 2:47
  Speaker 2: thrived through this if you were positioned correctly. So it's
• 2:52
  Speaker 2: going to be a very entertaining educational episode. But before
• 2:55
  Speaker 2: we start, thank you guys for rocking with us again.
• 2:57
  Speaker 2: Appreciate it.
• 2:57
  Speaker 5: Yeah, I was saying, like, y'all extended family. We've been
• 3:01
  Speaker 5: around each other so much, but now y'all officially alone.
• 3:03
  Speaker 5: Now this is it, this is this is what stamps it.
• 3:06
  Speaker 2: Yeah, and Jason actually had the vision because we wanted
• 3:11
  Speaker 2: to do this, Like after the podcast, he was like
• 3:14
  Speaker 2: you want to do He was like no, no, wait
• 3:16
  Speaker 2: because by he was like he was like, she's gonna
• 3:18
  Speaker 2: blow up like her clothing line. Obviously he didn't know
• 3:21
  Speaker 2: COVID was gonna hit but he like, nah, just next
• 3:24
  Speaker 2: time y'are coming to Yeah, so this is the next
• 3:27
  Speaker 2: time we're in town, so we're going to do it.
• 3:29
  Speaker 2: So let's let's Jason, I want to start with you.
• 3:31
  Speaker 2: So the last time we spoke, we talked about your
• 3:34
  Speaker 2: journey as far as you know, starting your gym, the
• 3:37
  Speaker 2: trials and tribulations that you had training Rick Ross, a
• 3:40
  Speaker 2: bunch of other celebrities. But one thing that we didn't
• 3:43
  Speaker 2: really talk about was what you started, which is the
• 3:46
  Speaker 2: online subscription, which is really really dope for a couple
• 3:50
  Speaker 2: of different reasons, and obviously now because of COVID has
• 3:53
  Speaker 2: really took off. So let's talk about that. Let's let's
• 3:56
  Speaker 2: talk about that, Like what what gave you the insight
• 3:59
  Speaker 2: before COVID to think, all right, I'm gonna be bigger
• 4:02
  Speaker 2: than just a personal trainer, bigger than just a gym owner.
• 4:05
  Speaker 2: I want to expand this and do something online.
• 4:09
  Speaker 3: So with Instagram, like I said, I was late to
• 4:11
  Speaker 3: the party got on Instagram twenty fifteen, everybody was already
• 4:15
  Speaker 3: on there. But when I started getting on there, showcasing
• 4:17
  Speaker 3: my talent, posting my before and after pictures, things I
• 4:19
  Speaker 3: was actually doing in the gym.
• 4:21
  Speaker 6: It was an overwhelming response for people saying, hey.
• 4:23
  Speaker 3: Man, can you train me? Can you do Skype? Can
• 4:25
  Speaker 3: you do FaceTime? Can we do any kind of training?
• 4:27
  Speaker 3: I'm like, no, you gotta live in Atlanta. And that
• 4:30
  Speaker 3: just led to me seeking some type of somebody that
• 4:34
  Speaker 3: was already doing an online program I can team up with,
• 4:37
  Speaker 3: you know what I mean. So that's how that originated.
• 4:39
  Speaker 3: I found a guy who was doing programs, we linked
• 4:43
  Speaker 3: and we just started, you know, we created an actual X.
• 4:46
  Speaker 3: It was L twenty eight at first, and that was
• 4:49
  Speaker 3: X twenty eight, But that's where it came from. Man,
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  Speaker 3: I just couldn't reach everybody. So many people on Instagram
• 4:55
  Speaker 3: that wanted to get trained and wanted to get the formula,
• 4:58
  Speaker 3: the system, and I couldn't reach them. So as soon
• 5:00
  Speaker 3: as I that online, Like our first year, we had
• 5:02
  Speaker 3: a girl lose one hundred pounds via the internet, you
• 5:04
  Speaker 3: know what I mean. So we had so many success
• 5:06
  Speaker 3: stories coming out the gate to where you know, it
• 5:10
  Speaker 3: blew up because of the results and things.
• 5:11
  Speaker 5: Was the campaign already in mind before when you started,
• 5:14
  Speaker 5: because like part of our story was like Ernie Lesia
• 5:18
  Speaker 5: started as a hashtag and I know you had that
• 5:20
  Speaker 5: Act twenty eight challenge as a hashtag. Was that the
• 5:22
  Speaker 5: campaign going into it is that something like, yo, we
• 5:25
  Speaker 5: can turn this into something huge if we use your hashtag.
• 5:27
  Speaker 3: Well, it really was my partner he came up with that,
• 5:31
  Speaker 3: with that part of it, you know, the actual branding
• 5:34
  Speaker 3: and you know, the hashtag and things of that nature.
• 5:39
  Speaker 3: I was more so like the driving force, like whatever,
• 5:41
  Speaker 3: whatever you say, let's go put it on their you know,
• 5:44
  Speaker 3: the systems whatever. But my partner had a lot to
• 5:47
  Speaker 3: do with that.
• 5:48
  Speaker 2: So all right, So what is actly is it's like
• 5:50
  Speaker 2: twenty eight days of different workout that you can do
• 5:53
  Speaker 2: at home.
• 5:53
  Speaker 3: Absolutely so basically it's like a thirty to forty five
• 5:56
  Speaker 3: minute workout. You can do it from your phone, you
• 5:59
  Speaker 3: can do it from laptop, whatever. You just press play
• 6:02
  Speaker 3: and it's a different workout every day for twenty eight days.
• 6:05
  Speaker 3: It's hit Cardio abs. Let me see it's yeah, just
• 6:12
  Speaker 3: cardio on ABS. Basically, that's what it's folks. That's what
• 6:14
  Speaker 3: the main form, the main program is focused on. But
• 6:18
  Speaker 3: again I have a beginner's challenge. I have extreme challenge
• 6:22
  Speaker 3: to my wife. She has lower body blasts or brought
• 6:24
  Speaker 3: her into it, and her program is actually the second
• 6:27
  Speaker 3: best selling program on my platform.
• 6:29
  Speaker 2: So does it because it's a description, right, Yeah, so
• 6:32
  Speaker 2: it's different every month.
• 6:33
  Speaker 6: Every month it is a different workout.
• 6:35
  Speaker 2: So do I want to talk about that because I
• 6:37
  Speaker 2: mean we did what we did before insanity?
• 6:40
  Speaker 4: Yeah, yeah, we did.
• 6:45
  Speaker 3: Different workout every day.
• 6:45
  Speaker 2: Right, Yeah, it is, but it's but it's only like
• 6:49
  Speaker 2: a one time thing. It's like you're buy insanity and
• 6:51
  Speaker 2: it's like it's for a month, but that's it, like
• 6:55
  Speaker 2: you can still do it again time payment. So yours
• 6:59
  Speaker 2: is interesting because it's like an every single month right.
• 7:02
  Speaker 2: So all right, so it changes up every month.
• 7:04
  Speaker 3: For how does every every single month it's a different workout,
• 7:07
  Speaker 3: Like when we literally like change the location. We fly
• 7:10
  Speaker 3: to Miami to shoot the next month, we go here
• 7:13
  Speaker 3: to shoot the next month. We might be in the
• 7:15
  Speaker 3: mountains the next month, you know, so the workouts is different,
• 7:18
  Speaker 3: the location is different, you know. So we just try
• 7:20
  Speaker 3: to if somebody's gonna be sitting there staring at for
• 7:21
  Speaker 3: thirty minutes, we got to keep them engaged.
• 7:24
  Speaker 5: Yeah, so you're it's you shooting the content. You got
• 7:26
  Speaker 5: yourself and some trainers. Obviously my partner or that's dope man.
• 7:31
  Speaker 5: So how long does it take to actually shoot a
• 7:33
  Speaker 5: thirty day run?
• 7:35
  Speaker 3: So I'm gonna put you on some game trainers. What
• 7:38
  Speaker 3: we were doing, we were filming it all the way through.
• 7:42
  Speaker 3: We were literally pressing play and we were filming thirty
• 7:44
  Speaker 3: minute workouts. Right, But what's happening is after every workout,
• 7:48
  Speaker 3: it's forty seconds on, twenty seconds off, and you get
• 7:50
  Speaker 3: a break. So what we were doing working out for
• 7:52
  Speaker 3: forty seconds, taking twenty seconds off, giving them a.
• 7:54
  Speaker 6: Break, and we were doing the whole formula.
• 7:56
  Speaker 3: Well it's only about twenty two exercises, so we started
• 7:59
  Speaker 3: doing on is filming the twenty two exercises. Now it
• 8:02
  Speaker 3: only takes us twenty two minutes the twenty two exercises.
• 8:05
  Speaker 3: You get what I'm saying, and then we plug and
• 8:07
  Speaker 3: play like that.
• 8:09
  Speaker 4: Yeah, so you're shooting all the content and just chop
• 8:10
  Speaker 4: it up.
• 8:11
  Speaker 3: Yeah, we shoot all the content, and we got a
• 8:12
  Speaker 3: dope editor who comes in and you know, so we're
• 8:14
  Speaker 3: still doing the workouts, but we're not doing the whole
• 8:16
  Speaker 3: day one, day two, day three. A lot of people
• 8:19
  Speaker 3: are doing that. Yeah, it took us to you know,
• 8:21
  Speaker 3: about a six month period like damn, we got it
• 8:23
  Speaker 3: a easy way to do this after the work each
• 8:29
  Speaker 3: day all you know. So we just figured it out,
• 8:32
  Speaker 3: like yo, let's just shoot. How many workouts was it?
• 8:34
  Speaker 3: Twenty two? Shoot the twenty two workouts, get somebody plug
• 8:37
  Speaker 3: and play and boom. So now we can shoot. We
• 8:40
  Speaker 3: can shoot three months at a time.
• 8:42
  Speaker 2: That's why I was gonna ask you, like how many days?
• 8:44
  Speaker 2: How many months? So you shoot like a quarter, like
• 8:46
  Speaker 2: you shoot three months in three days?
• 8:48
  Speaker 3: Yeah, so what I Yeah, that's how we do. So
• 8:49
  Speaker 3: we'll go to Miami, right, we'll shoot one month. It
• 8:52
  Speaker 3: takes us a couple of hours, but we'll go to
• 8:54
  Speaker 3: Miami and we'll shoot against the beach, then we go
• 8:56
  Speaker 3: on the rooftop, and then we go somewhere else, you
• 8:58
  Speaker 3: know what I mean. So that those for the next quarter.
• 9:00
  Speaker 3: We got those exercises already mapped out.
• 9:02
  Speaker 2: So like one month is on the beach, one month
• 9:04
  Speaker 2: is on the rooftop, one month is on the bay, yep.
• 9:07
  Speaker 2: And it looks like it's different locations, and it's like
• 9:09
  Speaker 2: that's the month, and then in three months you'll do
• 9:11
  Speaker 2: it again in Arizona.
• 9:12
  Speaker 3: Absolutely.
• 9:13
  Speaker 5: Oh see, you already already know all right, we gotta
• 9:15
  Speaker 5: shoot for the next three Yeah, so holda you you
• 9:18
  Speaker 5: actually brought this guy into the fitness game.
• 9:21
  Speaker 7: I did.
• 9:22
  Speaker 5: So he talked about that because now it's like, you
• 9:25
  Speaker 5: mean I've seen the workouts. Actually I actually watched you
• 9:28
  Speaker 5: work I said, though, this is how is she doing this?
• 9:30
  Speaker 4: That lower body blast is different? What is it like
• 9:33
  Speaker 4: when you're shooting?
• 9:34
  Speaker 7: So it's easy for me, to be honest, the lower
• 9:38
  Speaker 7: body workouts, I mean that's what I do glut camp.
• 9:40
  Speaker 7: I mean I can go, I can do anything lower
• 9:42
  Speaker 7: body wise and just zone out and just do it.
• 9:45
  Speaker 7: So it's not hard. It's just the time factor for
• 9:48
  Speaker 7: me because I juggled so many things. So it's when
• 9:50
  Speaker 7: he says, okay, we got to have this day set
• 9:52
  Speaker 7: aside because we got to shoot x twenty eight, it's like,
• 9:54
  Speaker 7: look at my calendar. Okay, cool, I can do it,
• 9:57
  Speaker 7: you know, and shoot it. But yeah, it's just it's
• 10:00
  Speaker 7: not hard. It's easier for me to do it.
• 10:03
  Speaker 4: It's stelf watching it.
• 10:05
  Speaker 7: Right, And it's so funny because of the feedback there,
• 10:07
  Speaker 7: like you're killing us this month and I'm sitting here
• 10:09
  Speaker 7: like that's what I want to do is kill you.
• 10:11
  Speaker 7: But for me, it's it's easy.
• 10:14
  Speaker 2: Now it's a revolutionary way to actually, because gyms were
• 10:19
  Speaker 2: already becoming kind of obsolete and COVID just kind of
• 10:23
  Speaker 2: escalated that. So it's like, now, if you can just
• 10:25
  Speaker 2: work out at home for thirty minutes, you don't feel
• 10:27
  Speaker 2: like having to go out in the cold and run
• 10:30
  Speaker 2: to the gym and do all of that. And like,
• 10:32
  Speaker 2: what's the price, What's what's the subscription price?
• 10:34
  Speaker 3: So it's forty nine dollars for the twenty eight day program.
• 10:39
  Speaker 6: All programs are the same price, forty nine dollars.
• 10:42
  Speaker 3: Yeah, but we run fifty percent off all the time,
• 10:47
  Speaker 3: Like if you get in the first week of a challenge,
• 10:49
  Speaker 3: it's gonna be fifty percent off. So okay, somebody saying, okay,
• 10:52
  Speaker 3: twenty five dollars a go you know, I mean it's
• 10:55
  Speaker 3: a go get. It's a go get.
• 10:57
  Speaker 2: So it's twenty five dollars a month. How are they
• 11:01
  Speaker 2: do they get? The new content is like a website
• 11:03
  Speaker 2: that they log into.
• 11:04
  Speaker 3: So basically they go to the website, they click on
• 11:08
  Speaker 3: the website, and then you go to your program. Okay,
• 11:10
  Speaker 3: I mean Extreme, I click Extreme. As soon as you
• 11:13
  Speaker 3: hit Extreme, it has day one through twenty eight. You
• 11:15
  Speaker 3: go to day one, press play, I pop up doing
• 11:18
  Speaker 3: jumping jacks. You know what I'm saying, yo, Just like
• 11:23
  Speaker 3: you know, it's just it's it's twenty twenty. It's not
• 11:26
  Speaker 3: like the deep slide of the same especially the same
• 11:28
  Speaker 3: thing you put it in a DVD and you just
• 11:31
  Speaker 3: pressed play.
• 11:34
  Speaker 5: The first time I heard about X twenty eight, it
• 11:36
  Speaker 5: was Mike before we even knew like what this was
• 11:40
  Speaker 5: going on. Michaels like, yeah, you gotta try this. I'm
• 11:42
  Speaker 5: doing this and he was like, Yo, I'm trying it.
• 11:44
  Speaker 5: I've been I would lose the weight. I'm like, what
• 11:45
  Speaker 5: is this Dad? He's like, Nah, this is the best
• 11:47
  Speaker 5: work I ever. He's like, yeah, you gotta follow this page.
• 11:49
  Speaker 5: And I was like, oh, this is different. So your
• 11:52
  Speaker 5: story you told us last time on we did the
• 11:54
  Speaker 5: live obviously the Johnson story. What's the ratio now where
• 11:58
  Speaker 5: I know like a lot of women would coming to
• 12:00
  Speaker 5: to the poop camps and coming to the glue classes.
• 12:03
  Speaker 5: What's that race shield look like now? Is there more
• 12:05
  Speaker 5: man or is it? How we looking in terms of numbers.
• 12:08
  Speaker 6: As far as the physical gym location, Yeah, we'll both both.
• 12:11
  Speaker 3: What I will say this, I have a boutique style gym,
• 12:15
  Speaker 3: meaning that everybody in my gym sees a trainer, you
• 12:17
  Speaker 3: know what I mean. The most guys go get a
• 12:20
  Speaker 3: partner and.
• 12:20
  Speaker 6: They go to La Fit and it's not knowing what
• 12:22
  Speaker 6: the hell they're doing and just work out. I mean,
• 12:24
  Speaker 6: like I was that guy. I just went to hit
• 12:26
  Speaker 6: chest every day, you know what I mean.
• 12:27
  Speaker 3: So in my gym, like I said, since it's more structured,
• 12:30
  Speaker 3: it's literally eighty percent women twenty percent guys.
• 12:33
  Speaker 6: And the same thing online when it comes to paying.
• 12:36
  Speaker 3: For stuff like that, you know, guys normally don't unless
• 12:40
  Speaker 3: you got like a like my boy Mike Rashid, he
• 12:42
  Speaker 3: got like an Alpha Alpha program for guds. He follows
• 12:46
  Speaker 3: us the big bro. That's my man.
• 12:48
  Speaker 2: So hold on, let me ask you this because that's
• 12:50
  Speaker 2: interesting because since most of the people are women, do
• 12:54
  Speaker 2: you feel that as a woman, women want to see
• 12:58
  Speaker 2: men training them or because the reason why I asked
• 13:01
  Speaker 2: is I was used to work in the financial services
• 13:03
  Speaker 2: industry and I heard somewhere that they said that women,
• 13:06
  Speaker 2: like most men, want to work with men as a
• 13:09
  Speaker 2: financial advisor. Most women don't map it doesn't they don't
• 13:13
  Speaker 2: mind it being a woman or a man, like they'll
• 13:15
  Speaker 2: work with men or women the same. Do you think
• 13:18
  Speaker 2: that that's the same for training, Like do you think
• 13:21
  Speaker 2: women want to work with women or see a woman
• 13:24
  Speaker 2: instructor or they don't mind if it's a man or
• 13:26
  Speaker 2: a woman.
• 13:26
  Speaker 7: I think it's really a little bit of both you have.
• 13:29
  Speaker 7: Personally myself, I prefer to work with a man, but
• 13:32
  Speaker 7: I have a lot of women that will reach out
• 13:34
  Speaker 7: to me, Hey, can you train me? I don't train,
• 13:36
  Speaker 7: and so I my husband does, and so you know,
• 13:39
  Speaker 7: they'll go on with him. So I think it's a
• 13:41
  Speaker 7: little bit of both. Some women they feel as if
• 13:43
  Speaker 7: being a woman you understand their body a little bit better.
• 13:46
  Speaker 7: So I want a female trainer. And then I happen
• 13:49
  Speaker 7: to think that a lot of the male trainers are
• 13:50
  Speaker 7: just a little bit more aggressive, a little bit more
• 13:53
  Speaker 7: you know, you know, And so depending on what soil
• 13:56
  Speaker 7: of training you like, you like that, you know, and
• 13:58
  Speaker 7: so it's like I want somebody to be on me,
• 14:00
  Speaker 7: you'll be a little harder on me. So I think
• 14:02
  Speaker 7: it's a little bit of both, to be honest with you,
• 14:04
  Speaker 7: it just depends on the person's personal preference. And I
• 14:07
  Speaker 7: find that women who are a little bit more timid
• 14:10
  Speaker 7: and shy in the gym. They want that female attention initially.
• 14:14
  Speaker 2: So let me ask you this because you guys, you
• 14:17
  Speaker 2: have a marriage obviously, but you have a business partnership
• 14:20
  Speaker 2: as well. But even in the business partnership, it's like
• 14:23
  Speaker 2: technically like your business partners even if you're not business
• 14:26
  Speaker 2: partners right, because it's like you said before, you was
• 14:28
  Speaker 2: like the gym, is is your gym just because y'all
• 14:31
  Speaker 2: have married. Like now what I'm saying, it's like he's
• 14:33
  Speaker 2: part of your clothing line because y'all married. So how
• 14:35
  Speaker 2: does that because a lot of couples might be listening,
• 14:38
  Speaker 2: how does that go into play as far as to say, okay,
• 14:40
  Speaker 2: like we're gonna talk about body envy, which is like
• 14:43
  Speaker 2: your your brain child, but if Jason gives input, it's
• 14:47
  Speaker 2: Jason your business partner in this or.
• 14:51
  Speaker 7: He is he is although I didn't necessarily want him
• 14:54
  Speaker 7: to be, he is. He automatically just becomes it. And
• 14:57
  Speaker 7: it's so funny because I have someone shouts out to
• 15:01
  Speaker 7: iman Dad. She handles a lot of things on Instagram
• 15:04
  Speaker 7: for me in terms of finding influencers and things to
• 15:07
  Speaker 7: do marketing. She'll communicate with him like She's like, I
• 15:10
  Speaker 7: talked to Jason already and Jason said this, this and that,
• 15:11
  Speaker 7: and I'm like, but you know, you gotta I make
• 15:15
  Speaker 7: the final decision, right, you know. So it's like, you know,
• 15:17
  Speaker 7: automatically we're partners, no matter if we want to be
• 15:20
  Speaker 7: or not. But it works because I can get complacent
• 15:24
  Speaker 7: and when I think, Okay, you know I've done enough,
• 15:26
  Speaker 7: this is good enough, He's like it's not. You're only
• 15:30
  Speaker 7: operating at thirty three percent. And I'm like, what do
• 15:32
  Speaker 7: you mean I do XYZ And he's like, no, but
• 15:35
  Speaker 7: you can do this, this and that to make your
• 15:37
  Speaker 7: business grow and be better. And I have to admit,
• 15:40
  Speaker 7: you know, he's been an entrepreneur way longer than I have.
• 15:43
  Speaker 7: I'm new to the game. He's been doing this for years,
• 15:46
  Speaker 7: and so I got to sometimes take a step back
• 15:48
  Speaker 7: and be like, you know what, Yeah, unfortunately I don't
• 15:52
  Speaker 7: like to hear it all the time, but this is
• 15:53
  Speaker 7: the best business partner that's.
• 15:55
  Speaker 3: Right, you know.
• 15:56
  Speaker 5: I saw him wear in the temetip man. I said
• 15:58
  Speaker 5: go ahead, Yeah, so how does that work now? Especially
• 16:03
  Speaker 5: with covid And we kind of spoke about it when
• 16:05
  Speaker 5: we walked in. Having that work life balance. Now that
• 16:08
  Speaker 5: kids are homeschool, what has that been?
• 16:10
  Speaker 2: Like?
• 16:10
  Speaker 5: I know, you the chief, you got the business running,
• 16:12
  Speaker 5: you got the gym, Like, what is that like.
• 16:14
  Speaker 4: Now for you?
• 16:17
  Speaker 7: COVID has actually made things better. I hate to say
• 16:19
  Speaker 7: it that way, but it's allowed me personally to slow
• 16:22
  Speaker 7: down a little bit more so, Like you know, with
• 16:24
  Speaker 7: the classes. We're not doing the classes at the gym
• 16:26
  Speaker 7: right now obviously, so I don't have to worry about
• 16:28
  Speaker 7: Saturday mornings. I got to go to the gym and teach.
• 16:30
  Speaker 7: Whether I just got off of work, off of twenty
• 16:32
  Speaker 7: four hour schedule that morning, I still got to go
• 16:34
  Speaker 7: to the gym and do that. I don't have to
• 16:35
  Speaker 7: worry about that. The kids' sports, they're not doing that
• 16:39
  Speaker 7: right now, you.
• 16:39
  Speaker 4: Know, so no soccer moms.
• 16:42
  Speaker 7: Kingston just started football again just this week. But you know,
• 16:45
  Speaker 7: it was just allowed things to kind of calm down
• 16:47
  Speaker 7: a little bit. Who were confined to the house. What
• 16:49
  Speaker 7: allowed you to really sit down and really focus on
• 16:51
  Speaker 7: your business and what you needed to do to grow
• 16:53
  Speaker 7: your business, grow as a family, and just really kind
• 16:56
  Speaker 7: of revamp things. It's been although it's turned the world
• 17:00
  Speaker 7: upside down, this virus, it's kind of been a blessing
• 17:02
  Speaker 7: in other areas.
• 17:03
  Speaker 4: That's true.
• 17:03
  Speaker 5: Okay, Yeah, I saw Instagram trying to hate on you.
• 17:06
  Speaker 5: You have posted the workout video. They took you down.
• 17:10
  Speaker 7: I do get me sometimes I'm like, please just let
• 17:12
  Speaker 7: me be great.
• 17:13
  Speaker 2: They sense it. They sensitive.
• 17:14
  Speaker 5: There was music playing something like that music that's crazy?
• 17:18
  Speaker 2: Is that right? That I want to talk about before
• 17:22
  Speaker 2: I got one my question about Jay so Jason, So
• 17:25
  Speaker 2: the revenue model for for this subscription service, like how
• 17:31
  Speaker 2: like what how much money are you guys bringing in?
• 17:34
  Speaker 2: As far as like revenue, there's really no overhead.
• 17:38
  Speaker 3: Right, so now we have This is the thing about
• 17:41
  Speaker 3: online Your overhead is as big as your business. You
• 17:44
  Speaker 3: get what I'm saying. So when we first started, we
• 17:46
  Speaker 3: didn't have any overhead because we were doing everything ourselves.
• 17:49
  Speaker 3: Now we got a team, like literally people at cubicles
• 17:52
  Speaker 3: answering the phone. We got customer service, we got this.
• 17:54
  Speaker 3: We have customer we have yeah, we have that.
• 17:58
  Speaker 6: We have email, like people just on hand twenty four
• 18:00
  Speaker 6: hours a day. Because it's grown.
• 18:03
  Speaker 2: So much, people having issues with the game and stuff
• 18:05
  Speaker 2: like that.
• 18:06
  Speaker 3: All that, but you can at a click of it.
• 18:07
  Speaker 3: But by the time you finished, you will see that
• 18:09
  Speaker 3: bubble floating because we got somebody there, you go. But
• 18:13
  Speaker 3: like I was saying before, before COVID, you know, we
• 18:16
  Speaker 3: were doing our thing. I'll discussed numbers before. You know,
• 18:19
  Speaker 3: we were. We hit one hundred and twenty thousand, like
• 18:22
  Speaker 3: the first five months, and we never went up under that,
• 18:25
  Speaker 3: you know, but we just trended, you know, we got
• 18:27
  Speaker 3: a little higher, a little higher. But since COVID hit,
• 18:29
  Speaker 3: we went platinum. Baby. Oh okay, like you can see
• 18:36
  Speaker 3: you look at my ground, you see the private jets
• 18:38
  Speaker 3: and all that, like it hit, you know what I'm saying.
• 18:41
  Speaker 3: So we are blessed, you know what I'm saying. Fortunate.
• 18:45
  Speaker 3: And another part about X one y I never talk
• 18:47
  Speaker 3: about it is just the systems, you know what I'm saying,
• 18:49
  Speaker 3: the same thing selling my wife basic. Just just systems
• 18:52
  Speaker 3: that we have put in place. Right when I think
• 18:54
  Speaker 3: about the online program, I think about everything that goes
• 18:57
  Speaker 3: along with it. I'm sending them to the store to
• 18:59
  Speaker 3: get supplements. Nah, I gotta start making supplements. So we
• 19:01
  Speaker 3: got a warehouse and we started making supplements. I'm saying.
• 19:04
  Speaker 6: When it came to like the sweet sweat, you know,
• 19:07
  Speaker 6: the cream.
• 19:07
  Speaker 3: Now I got my own cream called lit, and it's
• 19:09
  Speaker 3: better than sweet sweat?
• 19:10
  Speaker 2: What's to call lit? What sweet sweat?
• 19:13
  Speaker 3: Sweet sweat is like a cream that you put on,
• 19:15
  Speaker 3: You put the repid stomach and it makes you. So
• 19:19
  Speaker 3: I've with us creating a seven figure business, We've also
• 19:24
  Speaker 3: been been able to create five other six figure businesses
• 19:27
  Speaker 3: within You know, I never even talk about my affiliate program,
• 19:30
  Speaker 3: But my affiliate program we made a quarter millon dollars
• 19:32
  Speaker 3: first year, and that's off of We created an affiliate
• 19:35
  Speaker 3: program for trainers who didn't have a program. They could
• 19:38
  Speaker 3: sign up as an affiliate and say, Yo, you can't
• 19:40
  Speaker 3: train with me, I'm affiliated at X twenty eight. You
• 19:43
  Speaker 3: can go on here through my site. You know what
• 19:45
  Speaker 3: I mean.
• 19:45
  Speaker 6: They get their own link in their bio and they
• 19:47
  Speaker 6: sell it.
• 19:48
  Speaker 3: What ended up happening is we made it available to
• 19:50
  Speaker 3: the ladies who were losing weight. Now you got soccer
• 19:53
  Speaker 3: moms who work a whole nine to five and this
• 19:56
  Speaker 3: and the third they're making three hundred dollars a month,
• 19:58
  Speaker 3: four hundred dollars a month, and we start looking like, damn,
• 20:01
  Speaker 3: Tanyana made twelve hundred dollars this month. You know what
• 20:03
  Speaker 3: I'm saying, Like, go Tanya. You know, it's like you
• 20:05
  Speaker 3: really you know, we're putting money back into you know,
• 20:08
  Speaker 3: the community too, going about it that way because they're
• 20:11
  Speaker 3: already telling people this is what they're doing that they
• 20:13
  Speaker 3: don't have nothing else to post but transformation pictures, so
• 20:16
  Speaker 3: not they making money that way. So you know, between
• 20:19
  Speaker 3: the affiliate program the actual gym, because that's how we
• 20:23
  Speaker 3: created the gym through X twenty eight. I had my gym,
• 20:26
  Speaker 3: he had his gym. We created an online program, we
• 20:28
  Speaker 3: got a gym together, you know, the affiliate program to
• 20:32
  Speaker 3: supplements the gym, my sweat cream, lit all that made
• 20:36
  Speaker 3: six figures plus, you know what I mean. So and
• 20:39
  Speaker 3: then we come through with another seven.
• 20:40
  Speaker 6: Figure business, you know with the body.
• 20:43
  Speaker 3: End, it's hers, but just hold the same household, you
• 20:47
  Speaker 3: know what I mean. Like it's fitness absolutely, and it's
• 20:51
  Speaker 3: like we were doing t shirt, we were doing stuff
• 20:53
  Speaker 3: and it's just like I had tights, I had all
• 20:56
  Speaker 3: that stuff. But it's like we ain't had no time
• 20:57
  Speaker 3: for it. It's in the third and people kept sending
• 20:59
  Speaker 3: her stuf. It was just like herself to do it.
• 21:03
  Speaker 3: She did it just took off.
• 21:05
  Speaker 4: You was read you predicted it.
• 21:06
  Speaker 3: I said, I was like, y, I'm like, nah, she
• 21:09
  Speaker 3: gained them momentum. Let's just next time we talk, she
• 21:11
  Speaker 3: gonna be at a minute.
• 21:12
  Speaker 2: So yeah, let's go to that. So body envy, body envy.
• 21:16
  Speaker 2: Last time we spoke, he was killing the game. How
• 21:19
  Speaker 2: has things changed since then? What with COVID? And uh,
• 21:23
  Speaker 2: how's how's the merchandise business going for you these days?
• 21:27
  Speaker 7: It's amazing it is.
• 21:30
  Speaker 4: We planned them in the streets again, we double plantum.
• 21:35
  Speaker 7: Listen. I didn't. I never dreamt that it would be
• 21:37
  Speaker 7: where it is right now. I really didn't. I had
• 21:39
  Speaker 7: no idea it would take off the way it did.
• 21:41
  Speaker 7: I and I have to say when COVID hit, I
• 21:43
  Speaker 7: told Jason, I was like, well, no need for me
• 21:45
  Speaker 7: to buy more inventory, because it's it's a rap right now.
• 21:47
  Speaker 7: I might as well just wait, sit back and see,
• 21:48
  Speaker 7: you know how this thing plays out. And then I
• 21:51
  Speaker 7: was like, well, let me just keep doing what I'm doing,
• 21:54
  Speaker 7: and literally it was just skyrocketing from there. I can't
• 22:01
  Speaker 7: I don't want to jump ahead. I don't want to
• 22:02
  Speaker 7: leave some things for later. But I mean, it's just
• 22:05
  Speaker 7: it's it's been a blessing. It really has. People weren't
• 22:09
  Speaker 7: able to go to the gym. They were doing workouts
• 22:11
  Speaker 7: at home, but they were like, I'm gonna be dressed
• 22:13
  Speaker 7: doing my workouts at home. I'm gonna look good doing
• 22:14
  Speaker 7: my workouts at home, and you know, eventually the world
• 22:17
  Speaker 7: will get back to normal, so to speak, and so
• 22:20
  Speaker 7: I'll be ready to hit the streets and my Body Envy.
• 22:22
  Speaker 7: So they were still just buying and buying and buying,
• 22:24
  Speaker 7: and I'm still producing and changing things up and customizing
• 22:28
  Speaker 7: so I don't see body and beyond. You know, this
• 22:31
  Speaker 7: person over there with a different name attached to it.
• 22:33
  Speaker 7: You know, I don't want to see that. And so
• 22:35
  Speaker 7: just changing things up and making it more exclusive and
• 22:39
  Speaker 7: setting it apart from some of the other brands that
• 22:41
  Speaker 7: other people have here in Atlanta. You know, we're doing that.
• 22:44
  Speaker 7: And I'm saying we're because this is my business partner,
• 22:47
  Speaker 7: so you know we're doing it. And I just what
• 22:49
  Speaker 7: was that Monday? Was it Monday? Tuesday? This week? I
• 22:53
  Speaker 7: just signed paperwork out for my Body Envy headquarters. Oh yeah,
• 22:58
  Speaker 7: it's got physic I do school location coming.
• 23:03
  Speaker 2: Just like a drop shipping center.
• 23:05
  Speaker 7: So it's it's it's an office space, yes, warehouse office space.
• 23:11
  Speaker 7: Of course, I'll be doing my shipments from their housing.
• 23:13
  Speaker 7: All the inventory they're allowing for store pickup. So not
• 23:18
  Speaker 7: a brick and mortar to viccent where they can come
• 23:20
  Speaker 7: there and shout, but they can they can pick they
• 23:22
  Speaker 7: can pick it up. Yeah, tensatively the end of next month.
• 23:29
  Speaker 4: Well that's quick. Yeah, I ain't playing.
• 23:31
  Speaker 7: It hasn't even been a year in business yet. I'm
• 23:33
  Speaker 7: still this is still, this is new.
• 23:38
  Speaker 4: The boxes in the hall, the.
• 23:41
  Speaker 7: Boxes, total chaos right now.
• 23:43
  Speaker 5: So it started out as apparel, but have you moved
• 23:46
  Speaker 5: into the eques like when you were working out.
• 23:48
  Speaker 4: There's like some equipment pieces now too.
• 23:49
  Speaker 7: So I have resistance vans and and that's actually how
• 23:52
  Speaker 7: I started was with resistance bands. Initially it was just
• 23:56
  Speaker 7: because I did I do lower body blasts with X
• 23:58
  Speaker 7: twenty eight and then with glue Care, it was let
• 24:01
  Speaker 7: me get my own fabric resistance bands, and so I
• 24:03
  Speaker 7: had that first. And that's how I started with e commerce,
• 24:06
  Speaker 7: was with that. And so every now and then I'll
• 24:08
  Speaker 7: put it back online with body Envy. But truly it's
• 24:12
  Speaker 7: mainly apparel.
• 24:13
  Speaker 5: So the only place can is it the place the
• 24:14
  Speaker 5: only place they can get it at the website or
• 24:17
  Speaker 5: is it like if I go on Amazon, I type
• 24:18
  Speaker 5: in body Envy, it'll be up there too.
• 24:20
  Speaker 7: It's coming. That's on the way. Amazon is on the way.
• 24:24
  Speaker 2: So let me ask you. Before I used, I know
• 24:27
  Speaker 2: he was getting merchandise from Ali Baba, which is located
• 24:31
  Speaker 2: in Chinese. To China, it's like the Chinese Amazon. Anybody,
• 24:34
  Speaker 2: it's not familiar. So with COVID, especially at the beginning
• 24:36
  Speaker 2: stages of COVID, a lot of shipments from China wasn't coming,
• 24:39
  Speaker 2: or it was delayed, whatever, how that affect. Did you
• 24:42
  Speaker 2: get a new supplier or I.
• 24:43
  Speaker 7: Did so I found two suppliers in La Okay. But
• 24:46
  Speaker 7: I have to say everything slowed down, even the La Connects,
• 24:49
  Speaker 7: although they're in the United States. Everything slowed down, and
• 24:52
  Speaker 7: so we did take a hit, so to speak, with
• 24:55
  Speaker 7: the inventory because we had to wait.
• 24:57
  Speaker 3: Shout out to my boy Barn Pakistan, shout them.
• 25:04
  Speaker 7: Yeah connect now. So I still do utilize Ali Baba.
• 25:09
  Speaker 7: I still utilize my California Connects as well. And now
• 25:11
  Speaker 7: I have somebody in Pakistan and we still have delays.
• 25:16
  Speaker 7: But what I do is I just order so much
• 25:18
  Speaker 7: so that when the delays HiT's I got this coming
• 25:21
  Speaker 7: from here, this coming from there. So I never have
• 25:23
  Speaker 7: a dead area whatsoever because something is always coming.
• 25:28
  Speaker 3: But she got time to tell the real quick the
• 25:31
  Speaker 3: Shopify story.
• 25:32
  Speaker 2: Of course, let's do it because some people first running back.
• 25:40
  Speaker 7: Yeah, okay, So I purchased the resistance vans for my class.
• 25:44
  Speaker 2: That's what it was for. This is how it originally started.
• 25:47
  Speaker 7: Yes, this is the beginning of Hallani being an entrepreneur.
• 25:50
  Speaker 7: Period before Body and got nobody inv was even going
• 25:53
  Speaker 7: to exist. It was just teaching glue Camp. I'm using
• 25:56
  Speaker 7: Latex Resistance vans from a company that sent them to me,
• 25:59
  Speaker 7: and I'm like, we got to try something different. Went
• 26:02
  Speaker 7: to Ali Baba ordered my fabric resistess bands, had them customized.
• 26:06
  Speaker 7: They say glue Camp Atlanta on it. At the loft,
• 26:09
  Speaker 7: got them in. Jason is like, you need to sell
• 26:11
  Speaker 7: these things online. I ain't buying him sell them all
• 26:14
  Speaker 7: Lite sounds like I only had one hundred of them
• 26:16
  Speaker 7: my bottom from my class. He's like, man, set up
• 26:19
  Speaker 7: a Shopify. I didn't even know what a Shopify was,
• 26:21
  Speaker 7: you guys, It's like, what is that? Go to shopifa
• 26:24
  Speaker 7: dot com.
• 26:24
  Speaker 6: I did once.
• 26:25
  Speaker 7: Shopify literally set up the account in five minutes. I
• 26:28
  Speaker 7: went in my closet on the hardwood, took a picture
• 26:31
  Speaker 7: of the band, put it on the site, put it
• 26:33
  Speaker 7: in my story, like resistance bands available. Went to sleep.
• 26:37
  Speaker 7: Walk up the next morning and it was probably midnight.
• 26:39
  Speaker 7: One o't sleep, but I had to go to work
• 26:40
  Speaker 7: the next day. So I walk up at four forty.
• 26:42
  Speaker 7: It already made over four hundred dollars in those four hours.
• 26:45
  Speaker 3: And so I'm like, I told you, I told you.
• 26:51
  Speaker 7: He loves to hear that, he told me. But I'm like,
• 26:54
  Speaker 7: i made over four hundred dollars and I'm almost sold
• 26:57
  Speaker 7: out of this stuff, you know. So I went to work.
• 26:59
  Speaker 7: Needless to say, I had made over a thousand dollars
• 27:01
  Speaker 7: in less than twenty four hours. And I'm like, that's
• 27:04
  Speaker 7: pretty good.
• 27:04
  Speaker 8: You know.
• 27:04
  Speaker 7: I made five times what I spent on this stuff.
• 27:09
  Speaker 7: And this was not my initial intention was to do this.
• 27:11
  Speaker 7: It was the heaven from my class, you know. And
• 27:14
  Speaker 7: so with that that allowed me to see the power
• 27:18
  Speaker 7: of e commerce and the power of what you can
• 27:20
  Speaker 7: do online versus everything being you know, face to face.
• 27:24
  Speaker 7: Is that all you want me to tell?
• 27:25
  Speaker 4: That's it?
• 27:25
  Speaker 3: Because shopify not only that, but like when you do
• 27:30
  Speaker 3: so many, so much numbers with Shopify. A lot of
• 27:32
  Speaker 3: people don't know. We didn't know. Oh yeah, Shopify hit
• 27:35
  Speaker 3: us with the first loan.
• 27:36
  Speaker 2: What was it?
• 27:36
  Speaker 7: Yeah, so so And this came from just talking to
• 27:39
  Speaker 7: other people too, So you know, there was a lot
• 27:41
  Speaker 7: of things I didn't even know about. Shopify just even
• 27:44
  Speaker 7: shouts out to support black colleges. I met with Justin
• 27:48
  Speaker 7: and they have a clothing apparel line for college students.
• 27:54
  Speaker 7: And met with him at the gym and he's like,
• 27:56
  Speaker 7: he looked at my Shopify and he's like, hey, you
• 27:57
  Speaker 7: don't have all these apps integrated into shopif that you
• 28:00
  Speaker 7: need for your website. I had no clue any of that,
• 28:04
  Speaker 7: and I was using all my capital to just keep
• 28:07
  Speaker 7: pouring back into my business.
• 28:09
  Speaker 3: You know.
• 28:09
  Speaker 7: He was like, Shopify offer you a loan when they
• 28:12
  Speaker 7: see the amount of money that you're bringing in, the
• 28:14
  Speaker 7: amount of money that you're making off of their platform.
• 28:17
  Speaker 7: I had no idea. I went to the area where
• 28:18
  Speaker 7: he said, and there it was loans waiting three different ones.
• 28:21
  Speaker 7: It was forty six thousand, ninety three and one hundred
• 28:24
  Speaker 7: and twenty six thousand, and I'm like, I didn't even
• 28:26
  Speaker 7: know that was sitting there, and that was actually an
• 28:29
  Speaker 7: option from shopify.
• 28:30
  Speaker 2: From Shopify, you have to reach how much money do
• 28:32
  Speaker 2: you have to like bring in to get that? Is
• 28:34
  Speaker 2: there like a certain threshold or.
• 28:36
  Speaker 7: I don't know what the specifics are. It was sitting
• 28:40
  Speaker 7: there like do you want this? And so the first time,
• 28:43
  Speaker 7: you know, I was real conservative. I was like, let
• 28:44
  Speaker 7: me do the forty thousands clear?
• 28:47
  Speaker 2: Yes?
• 28:48
  Speaker 8: Right?
• 28:48
  Speaker 7: So I did it and literally in two business days
• 28:51
  Speaker 7: that forty thousand was in my account.
• 28:53
  Speaker 2: Wow.
• 28:54
  Speaker 7: And so you know, it was things like that that
• 28:56
  Speaker 7: we had no idea. I'm just using my money. I'm
• 28:57
  Speaker 7: just wiping my freaking debit card to do what I
• 29:00
  Speaker 7: need is to do not realize that I can use this.
• 29:02
  Speaker 7: And what they do is they take seventeen percent of
• 29:04
  Speaker 7: your daily sales to pay it back.
• 29:06
  Speaker 2: Oh so it's not is it an interest rate too?
• 29:09
  Speaker 7: A very small, very very small interest rate. And when
• 29:12
  Speaker 7: I say, you don't even notice what they're taken from
• 29:14
  Speaker 7: from you.
• 29:15
  Speaker 4: So after you paid, so they taken seventeen percent after
• 29:17
  Speaker 4: you paid a forty back and then you call for
• 29:20
  Speaker 4: another loan or how's that work?
• 29:21
  Speaker 7: So when you get to I want to say, it's
• 29:23
  Speaker 7: fifteen percent that you have left to pay, they'll offer
• 29:27
  Speaker 7: you another loan.
• 29:29
  Speaker 3: I need two hundred, They'll.
• 29:32
  Speaker 7: Offer you another loan. And that's a game changer in itself,
• 29:34
  Speaker 7: because you know, for a lot of people who have
• 29:37
  Speaker 7: these businesses, that's all they have, you know. Thank goodness,
• 29:41
  Speaker 7: we had what he has going on. And then, of
• 29:43
  Speaker 7: course with my fire department, body Envy was literally my
• 29:47
  Speaker 7: side business, that's what I called it, initially, my little
• 29:49
  Speaker 7: side business. And not realizing that my little side business
• 29:53
  Speaker 7: makes more for me monthly than my entire salary for
• 29:55
  Speaker 7: the year from the fire department, you know, and so
• 29:59
  Speaker 7: realizing that those other tools are options help to fund
• 30:03
  Speaker 7: your business and help to grow it. Who knew.
• 30:05
  Speaker 5: I think the last time we spoke, I think our
• 30:07
  Speaker 5: last words were You're like. You asked me if I'm
• 30:09
  Speaker 5: still teaching, and I said yes, I said, you are
• 30:12
  Speaker 5: still in the fire department. You said yeah, I said
• 30:14
  Speaker 5: maybe in a year stuff, And you said, yeah, I
• 30:17
  Speaker 5: think we're retired here too.
• 30:18
  Speaker 4: So are we there?
• 30:19
  Speaker 2: So did you stop teaching? That's the first question.
• 30:22
  Speaker 4: I have taken a year off. Yea, yeah, So clap
• 30:29
  Speaker 4: it up for that. So let's put you on the spot.
• 30:37
  Speaker 4: Now are we still talking about.
• 30:41
  Speaker 7: So I'm still there? I'm still there, you know. Okay,
• 30:43
  Speaker 7: this is my thing. So eighteen years in at this point,
• 30:47
  Speaker 7: I need to do twenty. I need to do twenty.
• 30:50
  Speaker 7: The reason I need to do twenty is to really
• 30:52
  Speaker 7: really solidify this pension that I have worked eighteen years for.
• 30:55
  Speaker 7: And that's the big picture I think too. What people
• 30:58
  Speaker 7: need to hear also is you can be an entrepreneur
• 31:00
  Speaker 7: and still keep your nine to five. That's what you choose,
• 31:03
  Speaker 7: you know, because at the end of the day, one
• 31:04
  Speaker 7: of the biggest expenses for entrepreneurs is health insurance pay
• 31:08
  Speaker 7: for We don't have to worry about can we go
• 31:10
  Speaker 7: to the doctor? Can our kids go to the doctor?
• 31:12
  Speaker 7: You know, it's there. And I have a pension. So
• 31:15
  Speaker 7: when I turn fifty years old, every single month on
• 31:17
  Speaker 7: the first I got this amount coming to my account
• 31:19
  Speaker 7: every single month like clockwork. So eighteen years and I
• 31:23
  Speaker 7: need to do twenty to really maximize what I have
• 31:26
  Speaker 7: done in these eighteen years. So two more years more.
• 31:31
  Speaker 3: The goal was working side hustle until the ride was
• 31:33
  Speaker 3: your main hustle. And I tell you, she works twenty
• 31:36
  Speaker 3: four hour shift, gets soft work, and she got a
• 31:38
  Speaker 3: stack this high until my slippers. She got to take
• 31:42
  Speaker 3: and package them and go hundreds of orders not anymore. Well,
• 31:45
  Speaker 3: we got help now, but you know the initial grind
• 31:49
  Speaker 3: was that was working twenty four hour shifts and coming
• 31:52
  Speaker 3: home and I just hear her the fax machine or
• 31:55
  Speaker 3: whatever that machine is upstairs, label printer, just just printing,
• 31:59
  Speaker 3: you know what I mean. But you know, to anybody
• 32:01
  Speaker 3: who's watching this, man, if you're working your job, you
• 32:03
  Speaker 3: know that's a that's just solid advice. You know, you
• 32:06
  Speaker 3: let your side hustle start rhyming your main hustle before
• 32:09
  Speaker 3: you just get out of there and bail, you know
• 32:10
  Speaker 3: what I mean. Damn there, make it to where you
• 32:12
  Speaker 3: gotta leave.
• 32:13
  Speaker 2: That's just my.
• 32:14
  Speaker 3: Opinion, you know what I mean. Yeah, definitely when your
• 32:16
  Speaker 3: bills has covered things of that nature.
• 32:18
  Speaker 2: So as far as the merch are you ordering it like?
• 32:21
  Speaker 2: Already done is print like the logo, everything is already
• 32:24
  Speaker 2: printed on it, and all you gotta do is ship it.
• 32:27
  Speaker 7: Yes. Now. Prior to I was pressing everything myself, okay,
• 32:31
  Speaker 7: So literally I have the I'm printing out the labels,
• 32:37
  Speaker 7: creating the labels, printing the labels out, peeling that crap,
• 32:40
  Speaker 7: pressing it on there. I have two heat presses. I mean,
• 32:43
  Speaker 7: we had a whole factory going and I was killing
• 32:46
  Speaker 7: myself from the twenty four hour ships coming home having
• 32:49
  Speaker 7: to press stuff package it. Then, like he said, I
• 32:52
  Speaker 7: had stacks of labels. I had to get this stuff
• 32:54
  Speaker 7: shipped out, and we're doing it. I had the kids involved.
• 32:55
  Speaker 7: I mean it was like hold on, everybody, hit upstairs.
• 32:58
  Speaker 7: We got to get this done, you know. And I
• 33:00
  Speaker 7: was really really killing myself. It became where my business was.
• 33:05
  Speaker 7: I wasn't enjoyable because it was so much work to do.
• 33:09
  Speaker 7: So now got smart. So everything comes already labeled up,
• 33:13
  Speaker 7: packaged up, and all we got to do is just
• 33:15
  Speaker 7: ship it. And I don't even ship anymore. I have
• 33:17
  Speaker 7: hired full time help and so now that's done too,
• 33:20
  Speaker 7: so I can, you know, take a step back and
• 33:22
  Speaker 7: handle the behind the scenes stuff versus being so hands
• 33:25
  Speaker 7: on with everything.
• 33:26
  Speaker 2: So even though it's more money, So like just give
• 33:29
  Speaker 2: me an example, like a shirt, Like if you had
• 33:31
  Speaker 2: to print it, how much would it be as opposed
• 33:34
  Speaker 2: to just having it already printed and all you got
• 33:36
  Speaker 2: to do is mail it.
• 33:38
  Speaker 7: It actually saves me money having them print it because
• 33:41
  Speaker 7: I would have to buy the vinyl, and the vinyl
• 33:42
  Speaker 7: you're buying big rings of it that might cost me
• 33:45
  Speaker 7: one hundred and fifty to two hundred dollars for those
• 33:47
  Speaker 7: rings on top of just the time that I was
• 33:50
  Speaker 7: putting in doing it, whereas with China having them do it,
• 33:54
  Speaker 7: they might charge me just one hundred dollars flat one
• 33:57
  Speaker 7: time because I have manufacturers that I use constantly, so
• 34:01
  Speaker 7: it will charge me one time, and that's to create
• 34:03
  Speaker 7: the mold for the logo. After that, they just do it.
• 34:06
  Speaker 6: I don't even hate erners.
• 34:08
  Speaker 4: What's up?
• 34:08
  Speaker 5: You ever walk into a small business and everything just
• 34:11
  Speaker 5: works like, the checkout is fast, the receipts are digital,
• 34:15
  Speaker 5: tipping is a breeze, and you're out the door before
• 34:18
  Speaker 5: the line even builds.
• 34:19
  Speaker 9: Odds are they're using Square. We love supporting businesses that
• 34:23
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• 34:26
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• 34:29
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• 34:32
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• 34:36
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• 34:40
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• 34:43
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  Speaker 9: can keep pushing your vision forward. This episode is brought
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  Speaker 10: An illegal alien from Guatemala charged with raping a child
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  Speaker 10: in Massachusetts. An MS thirteen gang member from Al Salvador
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  Speaker 10: accused of murdering a Texas man of Venezuelan charged with
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  Speaker 10: filming and selling child pornography in Michigan. These are just
• 36:14
  Speaker 10: some of the heinous migrant criminals caught because of President
• 36:18
  Speaker 10: Donald J. Trump's leadership. I'm Christy Noman, the United States
• 36:21
  Speaker 10: Secretary of Homeland Security. Under President Trump, attempted illegal border
• 36:26
  Speaker 10: crossings are at the lowest levels ever recorded, and over
• 36:30
  Speaker 10: one hundred thousand illegal aliens have been arrested. If you
• 36:33
  Speaker 10: are here illegally, your next you will be fined nearly
• 36:37
  Speaker 10: one thousand dollars a day, imprisoned, and deported. You will
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• 36:48
  Speaker 10: Do what's right.
• 36:50
  Speaker 7: Leave now.
• 36:51
  Speaker 10: Under President Trump, America's laws, border and families will be
• 36:55
  Speaker 10: protected sponsored by the United States Department of Homeland Security,
• 36:58
  Speaker 10: Florida anymore real superwoman.
• 37:01
  Speaker 5: That's another thing that he said, superwoman man doing all
• 37:04
  Speaker 5: that doing Bible study.
• 37:05
  Speaker 2: I saw the other night.
• 37:06
  Speaker 4: I saw that.
• 37:09
  Speaker 5: I saw the guy who was looking I we ain't
• 37:11
  Speaker 5: gonna bring up the guy who was trying to record
• 37:12
  Speaker 5: and mess it up.
• 37:13
  Speaker 4: But so having the kids there and watching y'all hustle
• 37:17
  Speaker 4: like this, I mean, do you see entrepreneurism And is
• 37:20
  Speaker 4: this something that they are looking to do in the
• 37:21
  Speaker 4: future or they gonna running these businesses?
• 37:24
  Speaker 3: Well, my son, it was already in them, like he was.
• 37:27
  Speaker 3: I look up at the barbershop. He went to the
• 37:30
  Speaker 3: barber She went to tell the story real quick. He
• 37:32
  Speaker 3: went to the dropped him off at the barbershop, and
• 37:34
  Speaker 3: I go back to pick him up, and I'm looking
• 37:36
  Speaker 3: at there like that was taking a long time. I'm
• 37:38
  Speaker 3: looking in the door, and he got a broom. He's
• 37:40
  Speaker 3: sweeping around him. You know what I'm saying. That the
• 37:42
  Speaker 3: boy ain't show up that day, so he's sweeping barbershop
• 37:44
  Speaker 3: getting paid, you know what I mean.
• 37:46
  Speaker 6: So it got some point where he was like, da,
• 37:47
  Speaker 6: can you tell me the barber shop make some money?
• 37:51
  Speaker 3: Okay?
• 37:51
  Speaker 6: So you know that's kind of him. My daughter she
• 37:54
  Speaker 6: ordered some letters or something.
• 37:55
  Speaker 3: They're demmling dabbling in it now just from seeing us. Like,
• 37:59
  Speaker 3: my daughter ordered something some lighters or something.
• 38:02
  Speaker 7: Yeah, some I don't even know what they are, but
• 38:04
  Speaker 7: there's some lighters that the kids use or whatever. A
• 38:05
  Speaker 7: these kids smoking. But anyways, but my son, for sure,
• 38:11
  Speaker 7: he's been like a hustler since he's too. I mean,
• 38:15
  Speaker 7: you see it in them, and his whole thing is
• 38:16
  Speaker 7: he wants to take over whatever daddy's doing. So yeah,
• 38:20
  Speaker 7: my daughter, she's dibbling, dabbling, trying to find her way.
• 38:23
  Speaker 7: You know, when they see our back office, it's unreal
• 38:25
  Speaker 7: to them. And so when they see what you can do,
• 38:29
  Speaker 7: you know, just working for yourself and finding things that
• 38:31
  Speaker 7: you like in a way that you can impact people,
• 38:33
  Speaker 7: because we're impacting people with our businesses, you know, and
• 38:36
  Speaker 7: so when they see that, it's like, I want to
• 38:39
  Speaker 7: do it too. They're just trying to figure out how
• 38:41
  Speaker 7: Kingston is like I'm doing what daddy's doing. Riley is like,
• 38:44
  Speaker 7: let me find my lane and we'll go from there.
• 38:46
  Speaker 7: But I definitely can see them being entrepreneurs as well
• 38:49
  Speaker 7: the option to do it. Yeah, exactly.
• 38:51
  Speaker 2: So when you was we talked before, you said, like
• 38:53
  Speaker 2: your marketing originally was like influencers, Instagram influencers. They helped
• 38:57
  Speaker 2: push the brand. You're still doubling down on it, Like
• 39:00
  Speaker 2: how what's the marketing for both programs for the for
• 39:03
  Speaker 2: the fitness program and for the for the clothing brand.
• 39:05
  Speaker 2: How are you getting the word to the people, how
• 39:07
  Speaker 2: are you market Is it paid the ads? Is it influencers? Like,
• 39:10
  Speaker 2: what's the deal?
• 39:12
  Speaker 3: We got a team, shouts out to leon. We got
• 39:14
  Speaker 3: a guy who run our Facebook ads going crazy. Just
• 39:18
  Speaker 3: to give an example, like with ads a lot of time,
• 39:21
  Speaker 3: like when we first started doing our ads with X
• 39:23
  Speaker 3: twenty eight, we were just flipping money.
• 39:25
  Speaker 6: We were spending thirty thousand dollars making seventy thousand dollars.
• 39:27
  Speaker 3: Thought we were winning. We hired a company, you know,
• 39:31
  Speaker 3: and now it's three times that amount, you know, thirty
• 39:33
  Speaker 3: thousand and making three hundred thousand. You know, So we
• 39:35
  Speaker 3: just didn't know that.
• 39:37
  Speaker 6: So when it comes to like her business, same thing,
• 39:40
  Speaker 6: you know, get the experts to do it.
• 39:41
  Speaker 3: You know. I looked at Denmi dot com. I looked
• 39:44
  Speaker 3: at everything, trying to learn it myself, but I would
• 39:46
  Speaker 3: rather go pay an expert, you know. I mean, so
• 39:47
  Speaker 3: that's what we did. We got a guy who does
• 39:49
  Speaker 3: the Facebook ads. We got a girl who go get
• 39:52
  Speaker 3: the influencers for it.
• 39:53
  Speaker 2: That's just her job, that's what she just reaches out.
• 39:55
  Speaker 3: All she does is DM influencers and tell us yeah,
• 39:57
  Speaker 3: and they you know, come back with astronomy prices, nego.
• 40:02
  Speaker 2: What has been more effective the influencers or the Facebook ads? Ads?
• 40:08
  Speaker 3: Ads? Undefeated?
• 40:09
  Speaker 7: Yeah, because with me with body Envy, initially started, I
• 40:12
  Speaker 7: was my the face. I am the face of body Envy.
• 40:15
  Speaker 7: But it was me constantly promoting the brand. And then
• 40:18
  Speaker 7: it was okay, let's look to some influencers. But of
• 40:20
  Speaker 7: course that's trial and error. You'll think, Okay, someone has
• 40:23
  Speaker 7: a million followers, so surely they're gonna drive traffic to
• 40:26
  Speaker 7: your business. That they do nothing for you. I mean
• 40:29
  Speaker 7: absolutely not, And so that's so touch and goal, depending
• 40:32
  Speaker 7: on who you utilize. So Jason kept telling me you
• 40:35
  Speaker 7: need to start running ads, and I'm looking at him like, no,
• 40:37
  Speaker 7: I'm not running ads. I don't want to spend that
• 40:39
  Speaker 7: money on ads. I don't want to do it. Finally, finally,
• 40:42
  Speaker 7: it's been four this is a fourth month with running ads,
• 40:45
  Speaker 7: and I might spend whatever I spend, I'm going to
• 40:49
  Speaker 7: make six to seven times whatever I spend.
• 40:52
  Speaker 3: So I told you, don't encourage. We already did it.
• 41:01
  Speaker 4: Let's go, let's go.
• 41:03
  Speaker 7: I give him so much pushback sometimes, but I'm like,
• 41:06
  Speaker 7: I'm looking at the numbers and I know what they
• 41:07
  Speaker 7: spend on ads for X twenty eight and I'm like,
• 41:09
  Speaker 7: I don't want to do that right now, not realizing
• 41:12
  Speaker 7: that it was going to do what it did for
• 41:14
  Speaker 7: my business. And so like he said, shouts out to
• 41:16
  Speaker 7: Leon when Leon sends me my graphs at the end
• 41:19
  Speaker 7: of the month and he's showing me exactly which ads
• 41:22
  Speaker 7: did what, and I'm looking at those conversions and I'm like, whoa,
• 41:26
  Speaker 7: who knew. So now I don't really utilize influencer marketing
• 41:29
  Speaker 7: because I don't have to because he's getting he's pushing
• 41:32
  Speaker 7: my brand to people who they might not follow. Those people.
• 41:35
  Speaker 7: You know, it's the moms who are sitting in the
• 41:37
  Speaker 7: house that don't follow the celebrities so to speak. They're
• 41:40
  Speaker 7: just following you, you know, their friends on social media
• 41:43
  Speaker 7: and they're seeing it and they're able to buy. And
• 41:46
  Speaker 7: so the ads changed the game.
• 41:47
  Speaker 2: It really did the Facebook ads work. It's like somebody
• 41:52
  Speaker 2: said to us, like, if I gave you a dollar
• 41:54
  Speaker 2: and you gave me back five, how many dollars would
• 41:57
  Speaker 2: you give me?
• 41:59
  Speaker 3: That's exactly how exactly how it works. And I tell people,
• 42:05
  Speaker 3: but even like with the Instagram adds, I always use
• 42:09
  Speaker 3: Alex for example, like if you know, you know, you know,
• 42:11
  Speaker 3: I was being and Alex to run ass he wouldn't
• 42:13
  Speaker 3: do it, wouldn't do it. Now his ad got getting
• 42:15
  Speaker 3: him like ten times, as you know what I mean,
• 42:17
  Speaker 3: shout out to Alex. But before then, what he was
• 42:19
  Speaker 3: doing was when he had eight thousand followers. I remember
• 42:22
  Speaker 3: Alex had videos with one hundred thousand views. How the
• 42:25
  Speaker 3: hell is he getting? Is he just feeding here? Make
• 42:28
  Speaker 3: an ad and just feed it, put one hundred hundred
• 42:30
  Speaker 3: dollars behind it, and after the seven days would you
• 42:32
  Speaker 3: like to do it again? And he just kept feeding
• 42:34
  Speaker 3: this one at this ad making all the money on Instagram,
• 42:37
  Speaker 3: you know what I mean. But a lot of people
• 42:39
  Speaker 3: think that you have to have a large following. You
• 42:42
  Speaker 3: got to know people, you gotta know, you gotta know
• 42:43
  Speaker 3: what you're doing. You gotta you need to be watching
• 42:46
  Speaker 3: your leisure so you might have to watch watch a guy,
• 42:50
  Speaker 3: watch what the guys are doing. You know what I'm saying.
• 42:53
  Speaker 3: And that works for our business too, you know what
• 42:55
  Speaker 3: I mean. Like you just said, we literally sat down
• 42:57
  Speaker 3: with support Black colleges. Within the first five minutes of
• 43:01
  Speaker 3: that hour conversation, he saved us thousands of dollars with shipping.
• 43:04
  Speaker 7: Yeah, just for shipping.
• 43:05
  Speaker 3: The first five minutes of conversation, it was just like,
• 43:08
  Speaker 3: it's like, you're spending how much are shipping?
• 43:10
  Speaker 2: What did you you do the cut chipping costs?
• 43:13
  Speaker 7: Say that again?
• 43:13
  Speaker 3: Did you do the cut shipping cast?
• 43:15
  Speaker 1: Oh?
• 43:15
  Speaker 2: So what I did?
• 43:16
  Speaker 7: I had everything going out priority mail, Everything was priority.
• 43:19
  Speaker 7: He was like, you don't have to have everything going
• 43:21
  Speaker 7: out priorities regular MA just regular mail. At the end
• 43:23
  Speaker 7: the end of the day, it's gonna get there, you know.
• 43:25
  Speaker 2: And so you just got to wait two days.
• 43:26
  Speaker 4: Priorty means like one of two days versus yeah, one.
• 43:29
  Speaker 7: To two days. Regular mail is three to three. You
• 43:31
  Speaker 7: might wait one more day. And with COVID, priority mail
• 43:35
  Speaker 7: is not guaranteed to get there anyway, you know. And
• 43:38
  Speaker 7: so he saved me five six dollars per package.
• 43:41
  Speaker 2: Why did you Why would you do a priority You
• 43:43
  Speaker 2: just wanted to just happen.
• 43:44
  Speaker 3: I didn't know, we didn't know.
• 43:45
  Speaker 7: I did not know. Literally, it was well, this sounds good,
• 43:47
  Speaker 7: you know, once two days it gets there. So I'm
• 43:49
  Speaker 7: gonna choose that.
• 43:50
  Speaker 2: I must I must be real cheap because I always
• 43:52
  Speaker 2: do that, like pack Like, I'm like, I just watched it.
• 43:56
  Speaker 2: I say, whatever the cheapest option is, that's what I
• 43:58
  Speaker 2: want to do. Like you sure, like yes, yeah, cool.
• 44:03
  Speaker 7: I was so ignorant too, but I didn't even know
• 44:05
  Speaker 7: there was another option.
• 44:06
  Speaker 2: Oh you know, you're just rich, that's all.
• 44:08
  Speaker 4: It's different. You got different, good man.
• 44:12
  Speaker 2: You know you didn't. You didn't have to get the stamps.
• 44:15
  Speaker 2: It's all good. You appreciate take this to the mail
• 44:17
  Speaker 2: for me, send it first class or whatever. Trumpets and
• 44:22
  Speaker 2: the Eagle.
• 44:23
  Speaker 3: But she got us of packages. She's doing that with
• 44:27
  Speaker 3: just going I'm talking about Dan, hundreds of packages.
• 44:30
  Speaker 7: I did that for months. I did that from months
• 44:33
  Speaker 7: because I just did not know. I had no idea.
• 44:35
  Speaker 7: So it was literally, you know, taking the time to
• 44:37
  Speaker 7: reach out to somebody else in this industry, not in
• 44:40
  Speaker 7: the same exact industry that I'm in, because I can't
• 44:43
  Speaker 7: expect for that person to feed me the game, so
• 44:45
  Speaker 7: to speak. But he literally sat down with me and
• 44:47
  Speaker 7: was like, hey, you need these apps. Things like just
• 44:50
  Speaker 7: so when something's out of stock, back in stock apps
• 44:53
  Speaker 7: so they get notified when it comes back in stock.
• 44:56
  Speaker 7: Little things that you know you see all the time
• 44:58
  Speaker 7: when you're shopping online. But why you're not integrating it
• 45:00
  Speaker 7: into your own business, you know. But a lot of
• 45:03
  Speaker 7: times you just don't know that that's an option to
• 45:05
  Speaker 7: do it. You think these are big brands and so
• 45:06
  Speaker 7: that's why they have these options, and not realizing that
• 45:09
  Speaker 7: you can have them too. And so he gave me
• 45:11
  Speaker 7: eleven different apps to add onto my platform, and I
• 45:14
  Speaker 7: reached out, shout out to Continental g He handles all
• 45:17
  Speaker 7: my web stuff for me, and he integrated everything for me.
• 45:22
  Speaker 7: And so it's done. Now. They have all the different options.
• 45:26
  Speaker 7: They have the timer when they check out, they have
• 45:27
  Speaker 7: you know, when something comes back and sock.
• 45:29
  Speaker 2: So what's the system that you haven't like? All right?
• 45:31
  Speaker 2: I go to BODYNV dot com.
• 45:34
  Speaker 3: App.
• 45:35
  Speaker 2: Okay, they have an app now? So yeah, all right,
• 45:42
  Speaker 2: so I go I ordered something. Now what happens? It
• 45:45
  Speaker 2: goes to your assistant or somebody they get it. And
• 45:51
  Speaker 2: what's the process.
• 45:52
  Speaker 7: So I have an assistant who works. She works Monday
• 45:55
  Speaker 7: through Thursday. That's her schedule. She only works five hours
• 45:58
  Speaker 7: a day. It's all that's necessary. And and say, for instance,
• 46:01
  Speaker 7: today orders came in today. When she comes to work
• 46:04
  Speaker 7: on Monday, she logs in, she sees all the orders
• 46:06
  Speaker 7: that have come so she's gonna ship out Friday, Saturday,
• 46:09
  Speaker 7: Sunday orders on Monday go out Monday, she'll come in.
• 46:13
  Speaker 7: She's gonna do I'm sorry Tuesday, she's gonna do Monday's orders.
• 46:16
  Speaker 7: So she's always like a day behind. So she'll ship
• 46:20
  Speaker 7: out the orders. So if you're getting their orders very quickly,
• 46:22
  Speaker 7: and if something has to be pressed, so to speak,
• 46:25
  Speaker 7: if something comes in and God forgive forbid, they forgot
• 46:28
  Speaker 7: to put the logo on it, she'll handle that. But
• 46:30
  Speaker 7: she handles everything as far as shipping, as far as
• 46:33
  Speaker 7: the handling of it. My marketing manager city. If they
• 46:37
  Speaker 7: have a discrepancy with something, they got the wrong size,
• 46:39
  Speaker 7: or they didn't like it, she handles that aspect of things.
• 46:43
  Speaker 7: So she'll respond to all the emails, she'll respond to
• 46:45
  Speaker 7: all the dms. I don't touch any of that, none
• 46:48
  Speaker 7: of that. Literally. I get a report at the end
• 46:50
  Speaker 7: of the day, like these are the things that took place,
• 46:52
  Speaker 7: these are the issues that we might have had today.
• 46:54
  Speaker 7: This is how I address them.
• 46:55
  Speaker 3: And that's that.
• 46:57
  Speaker 4: Love so Ja, I'm gonna put you on the spot.
• 46:58
  Speaker 4: Man body.
• 46:59
  Speaker 5: Mv's doing well. A lot of streams coming in. Do
• 47:02
  Speaker 5: we have a male version in the works. Or is
• 47:05
  Speaker 5: that something that you're thinking about?
• 47:07
  Speaker 3: You know what, We were playing with a couple of
• 47:11
  Speaker 3: pieces again, Like I said something about guys. I don't know.
• 47:14
  Speaker 3: It's just one of different wear the old shirt, cut,
• 47:17
  Speaker 3: sleeves off. I do it, you know what I mean?
• 47:20
  Speaker 3: Like I get fresh too at the gym, but I'm rare,
• 47:23
  Speaker 3: you know what I mean. I go to gym dead fresh,
• 47:24
  Speaker 3: but majority of the guys gonna put on a T shirt.
• 47:27
  Speaker 4: They don't care.
• 47:28
  Speaker 3: Yeah, they just yeah. So it's not really it's a.
• 47:30
  Speaker 7: Little harder to reach the guye market. So you know,
• 47:33
  Speaker 7: we got a few tanks. We might do T shirts,
• 47:35
  Speaker 7: but I don't think. I'm not going to say we won't.
• 47:38
  Speaker 7: But it's not like on the priority.
• 47:40
  Speaker 4: List right now, gotcha.
• 47:41
  Speaker 2: Yeah, it's keeping like I always heard with clothes, you
• 47:44
  Speaker 2: don't want to have too many different options. It's better
• 47:46
  Speaker 2: to have like fewer options. Is that your philosophy or
• 47:51
  Speaker 2: all right?
• 47:53
  Speaker 3: I would so like this shirt right here, this is
• 47:56
  Speaker 3: my shirt. Yeah, CEOs right, and we just have this shirt.
• 47:59
  Speaker 3: We have different colors and it's going crazy.
• 48:01
  Speaker 6: You know what I'm saying, is doing this thing I
• 48:03
  Speaker 6: think about Maddy j.
• 48:05
  Speaker 2: C shirt assets over liabilities.
• 48:09
  Speaker 3: Assets, change the color, guys, get guys gonna buy these shirts.
• 48:15
  Speaker 4: You know what I'm saying, So they're gonna work out
• 48:17
  Speaker 4: in these shirts.
• 48:18
  Speaker 7: Wear different women are different. We want a variety, you know,
• 48:21
  Speaker 7: with ath leisure wear. I mean you can wear this
• 48:23
  Speaker 7: stuff whether you go into the gym, here, doing a podcast,
• 48:26
  Speaker 7: you know, howerful way you want to change it up,
• 48:28
  Speaker 7: I'll put it almost some slides in a bag and go,
• 48:31
  Speaker 7: you know. And so we need more options because we
• 48:34
  Speaker 7: wear it for different things. It's not literally just dedicated
• 48:37
  Speaker 7: to just going to the gym. Yes, ath leisure wear,
• 48:40
  Speaker 7: so what.
• 48:41
  Speaker 2: Does that mean? You can put heels on with it,
• 48:43
  Speaker 2: so you slash athletics, slash leisure, ath leisure.
• 48:46
  Speaker 7: Athleisure exactly. So variety is better. So what I do
• 48:51
  Speaker 7: is I have drops every Friday. So every Friday, if
• 48:55
  Speaker 7: you have the app at eleven am, whatever I'm dropping
• 48:57
  Speaker 7: for that day, Like today, I dropped four new sets,
• 48:59
  Speaker 7: so you have access to it on the app at
• 49:00
  Speaker 7: eleven am. The masses online have access to it at
• 49:03
  Speaker 7: twelve pm. Every single Friday. We do new release drops
• 49:07
  Speaker 7: every Friday.
• 49:07
  Speaker 5: So are you a design team or we built up
• 49:09
  Speaker 5: We built out of the sign team. At this point,
• 49:11
  Speaker 5: I am the design are the design team. So every
• 49:14
  Speaker 5: Friday you're putting.
• 49:14
  Speaker 7: Out something, Yes, every Friday, I'm putting out something.
• 49:17
  Speaker 5: We gotta we gotta use the new names Superwoman in enough.
• 49:21
  Speaker 5: It's not fit, it's not fitting enough.
• 49:23
  Speaker 7: Several pieces, several pieces not enough.
• 49:26
  Speaker 3: Ye like I saying, Man, we had we've We've had
• 49:28
  Speaker 3: a lot of help. Even I know what is it?
• 49:32
  Speaker 3: My God versus everybody?
• 49:34
  Speaker 2: My God versus my enemy ship?
• 49:35
  Speaker 6: Yeah, my God versus my enemies. I'm in a mastermind
• 49:39
  Speaker 6: with him, you know.
• 49:40
  Speaker 4: Okay, I'm alumnia alumni and you know, just.
• 49:45
  Speaker 3: Like we in I got help so I can ask
• 49:47
  Speaker 3: these guys, hey, man, how you doing this? How you
• 49:49
  Speaker 3: doing that? You know that type thing.
• 49:50
  Speaker 2: Talk about that the master because that's one thing, especially
• 49:53
  Speaker 2: in Atlanta. I gotta you gotta do culture, which I
• 49:55
  Speaker 2: got like through like masterminds. Just talk about the importance
• 49:58
  Speaker 2: of that as far as just network can and building
• 50:01
  Speaker 2: and learning. That's one that's my favorite part about the podcast.
• 50:03
  Speaker 2: It's a great networking tool and a lot of the
• 50:05
  Speaker 2: people that we come in contact with, we keep relationships with,
• 50:08
  Speaker 2: and it's like, all right, now we're getting trucks and
• 50:10
  Speaker 2: Alex can help us with trucking, or we're doing options
• 50:13
  Speaker 2: and Mark helps us with options. So it's like different things.
• 50:15
  Speaker 2: We got pretty much anybody on speed out that we
• 50:18
  Speaker 2: can have it in an industry, whether it's mortgages or whatever.
• 50:21
  Speaker 2: So I don't think people fully appreciate that, But like
• 50:23
  Speaker 2: I said, that's something that you guys do. I think
• 50:25
  Speaker 2: every week you have like a meteor product, So talk
• 50:27
  Speaker 2: about like the importance of that and like how that's
• 50:29
  Speaker 2: actually helped you as well.
• 50:30
  Speaker 3: So what we try to do is just well we
• 50:32
  Speaker 3: got our core group of guys, but like Justin he's
• 50:36
  Speaker 3: in the he's like in.
• 50:38
  Speaker 2: What do you call that multi level marketing?
• 50:40
  Speaker 3: Four x four x, But yeah, most of multi level marketing,
• 50:44
  Speaker 3: but four x, you know, the trading him five hundred,
• 50:47
  Speaker 3: he does, the credit. Neil does every single thing about
• 50:53
  Speaker 3: let me see what everything I got my fitness and
• 50:57
  Speaker 3: my clothing line with my wife, you know, and Alex trucks.
• 51:00
  Speaker 3: But when you get together with a group of guys,
• 51:03
  Speaker 3: you start understanding that basic business principles apply across the board,
• 51:07
  Speaker 3: you know what I mean? Like I could literally say
• 51:09
  Speaker 3: that Alex wasn't running ass bro you need to run ass.
• 51:12
  Speaker 3: Now he makes six figures a month just from the
• 51:15
  Speaker 3: ad part, you know. Like I said, I'm saying, I'm
• 51:16
  Speaker 3: telling him that, but I just was on his ass
• 51:18
  Speaker 3: about that, you know what I mean. Some of the
• 51:20
  Speaker 3: things that Neil has implemented it in my business have
• 51:23
  Speaker 3: five hundred even understanding the credit and things that nature
• 51:26
  Speaker 3: trying to get my it's just so much, so.
• 51:29
  Speaker 6: Much value there, you know what I mean. So even
• 51:31
  Speaker 6: you know, when you guys.
• 51:32
  Speaker 3: Come in town, we start talking to y'all, and it's
• 51:34
  Speaker 3: just everybody from all different walks of life. You're gonna
• 51:36
  Speaker 3: be able to pick something out of something and apply
• 51:39
  Speaker 3: to your business, you know what I mean. So I
• 51:41
  Speaker 3: think that's very important because every week we've learned something new,
• 51:44
  Speaker 3: Like we're just learning. We know our port chops and
• 51:47
  Speaker 3: all that, but we learning every week, you know what
• 51:50
  Speaker 3: I mean. And it's a good vibe, good energy, and
• 51:52
  Speaker 3: we invite other guys in, you know what I mean,
• 51:53
  Speaker 3: put their input and pour into it. So we just
• 51:56
  Speaker 3: really just pouring into each other every week.
• 52:00
  Speaker 2: I want you to talk about the gym because you
• 52:01
  Speaker 2: said something internal like the gym is more so like
• 52:03
  Speaker 2: a flagship store at this point where it's like the
• 52:06
  Speaker 2: online is like the lion share of like revenue, but
• 52:09
  Speaker 2: the gym is like, like I said, that's kind of
• 52:12
  Speaker 2: how I look at it as more like a huge
• 52:15
  Speaker 2: brand that just has like one physical location, like a
• 52:18
  Speaker 2: fashion over. They used to have a store, a couple
• 52:20
  Speaker 2: of different stores, but most of their money's coming online.
• 52:24
  Speaker 2: So talk about that and like the importance of just
• 52:26
  Speaker 2: having that physical location because people say brick and mortar
• 52:30
  Speaker 2: is dead, but you're still doing both. You still have
• 52:31
  Speaker 2: a brick and mortar, but you're actually still executing online.
• 52:35
  Speaker 2: That's what I said too before COVID hit. I'm like,
• 52:37
  Speaker 2: to me, I don't feel brick and mortar is dead,
• 52:39
  Speaker 2: but I feel like if you don't have a way
• 52:41
  Speaker 2: to get money online, your brick and mortar isn't going
• 52:43
  Speaker 2: to survive. You can't just for a lot of days
• 52:45
  Speaker 2: of just having a hot dog standing think you're gonna
• 52:47
  Speaker 2: get riches over Like, no matter what you do, you
• 52:50
  Speaker 2: have to have in order to scale it. You have
• 52:52
  Speaker 2: to have an online situation. So talk about like, you know,
• 52:56
  Speaker 2: just having that physical gym and the importance of that.
• 52:58
  Speaker 6: Like I said to my friends, like, if you don't
• 53:00
  Speaker 6: have if your business is online, you don't have a business.
• 53:02
  Speaker 3: You know.
• 53:02
  Speaker 6: We just joke and say that, but it's it's it's
• 53:04
  Speaker 6: a lot of truth behind that, you know what I mean.
• 53:07
  Speaker 7: From your analogy for the gym in the online program.
• 53:10
  Speaker 3: So the gym is like my music video, and the
• 53:15
  Speaker 3: online program is the album. The music video is just
• 53:17
  Speaker 3: what you see that's gonna make you buy the app,
• 53:19
  Speaker 3: you know what I mean, Like buy into the brand.
• 53:21
  Speaker 3: So when you look at my gym, you might see
• 53:23
  Speaker 3: a guy who gets about a wheelchair, you know what
• 53:26
  Speaker 3: I mean. And I'm documenting him every day. Now he's
• 53:28
  Speaker 3: out that wheelchair. You taking one step. Now he's running
• 53:30
  Speaker 3: across the gym. You see this one girl, she was
• 53:32
  Speaker 3: one hundred eighty pounds, now she's one hundred twenty pounds,
• 53:35
  Speaker 3: you know what I mean. So I like to keep
• 53:36
  Speaker 3: shooting there.
• 53:40
  Speaker 2: Hearts in.
• 53:42
  Speaker 4: Jim going there. Don't worry, I'm going there, you know.
• 53:44
  Speaker 3: And I know why you guys are watching my stories.
• 53:47
  Speaker 4: I know why you know what I mean, So but
• 53:49
  Speaker 4: keep recording them.
• 53:53
  Speaker 3: Let's say most definitely, I got a very entertaining online
• 53:57
  Speaker 3: you know, online presence, you know what I mean. But
• 54:00
  Speaker 3: like I say that gym. My partner, he hasn't been
• 54:02
  Speaker 3: in the gym in months. Don't We literally just don't
• 54:04
  Speaker 3: have to be there. I mean, but it's so funny.
• 54:07
  Speaker 3: Even after we made a million dollars first year of business,
• 54:09
  Speaker 3: and we did twice that second year of business, I'm
• 54:12
  Speaker 3: waking up at four o'clock in the morning, I'm going
• 54:14
  Speaker 3: to the gym at five o'clock opening the door.
• 54:17
  Speaker 6: I'm acting like I ain't made a dollar, you know
• 54:19
  Speaker 6: what I'm saying.
• 54:19
  Speaker 3: And I was telling my wife, like, you know, like
• 54:21
  Speaker 3: you never broke again, Like I don't want to do it,
• 54:24
  Speaker 3: you know what I mean, Like I don't want to
• 54:25
  Speaker 3: go back to what I was. So I just kept
• 54:27
  Speaker 3: that same energy, the same enthusiastics, the same price, you
• 54:30
  Speaker 3: know what I'm saying. I'm still charging people two hundred
• 54:32
  Speaker 3: dollars a month for unlimited sessions five days a week.
• 54:34
  Speaker 3: That's ten dollars a session, you know what I mean.
• 54:36
  Speaker 3: No matter how many Rick Rossess, how many celebrities I've trained,
• 54:38
  Speaker 3: I've kept that same energy within the five year span
• 54:41
  Speaker 3: of me training. And I think in my mind that
• 54:44
  Speaker 3: me just not changing and going Hollywood, going left just
• 54:49
  Speaker 3: help my business.
• 54:50
  Speaker 4: You know what?
• 54:50
  Speaker 3: I'm saying, help the brand. Whatever we say. That's I
• 54:52
  Speaker 3: don't endorse a lot of stuff. You can't pay me
• 54:54
  Speaker 3: to post anything. So nine times ten if I endorse it,
• 54:56
  Speaker 3: if I say something positive about it or something like that,
• 54:59
  Speaker 3: people gonna buy into. We've proven time and time again,
• 55:02
  Speaker 3: like I can't pay it. We're not doing this for money,
• 55:05
  Speaker 3: you know what I'm saying. I literally wake up in
• 55:06
  Speaker 3: the morning go because that's my passion. That's what I
• 55:08
  Speaker 3: want to do.
• 55:09
  Speaker 6: I want to help people get in shape. I want
• 55:11
  Speaker 6: to get them.
• 55:11
  Speaker 3: Boys out them wheelchairs.
• 55:12
  Speaker 6: I want to I got a kid that's shouts out
• 55:15
  Speaker 6: to Fresh real quick.
• 55:17
  Speaker 3: An Uber driver dropped a guy off, a blind guy
• 55:20
  Speaker 3: dropped them off at my gym, and I just dropped
• 55:23
  Speaker 3: them off at the top of the hill and left them, you.
• 55:25
  Speaker 2: Know what I mean.
• 55:25
  Speaker 3: So from that day forward, I picked Fresh up. I
• 55:28
  Speaker 3: go drive his house and pick him up every day.
• 55:30
  Speaker 3: So if you watch my IVY story, you're saying, damn,
• 55:32
  Speaker 3: he picked his boy up every day. You know, I
• 55:33
  Speaker 3: pick up a blind kid every sin. That wasn't my client,
• 55:36
  Speaker 3: but he came to my establishment and somebody did them wrong.
• 55:39
  Speaker 3: So that's my responsibility. Now just in my mind. But
• 55:41
  Speaker 3: like I say, people see that, you know what I mean,
• 55:43
  Speaker 3: I don't have to talk about it. A lot of
• 55:44
  Speaker 3: things that nature. But if you just keep keep that
• 55:47
  Speaker 3: same energy, I'm just a true believer in that.
• 55:50
  Speaker 5: That's what makes the break and mortar part successful at
• 55:53
  Speaker 5: this It's an experience. So if anybody's ever been to Atlanta,
• 55:57
  Speaker 5: never been to Atlanta, if you come to the law
• 55:58
  Speaker 5: office and experience like anything we've ever been to.
• 56:03
  Speaker 4: For a number of reasons.
• 56:06
  Speaker 5: Like that, for a number of reasons, but I mean
• 56:09
  Speaker 5: the atmosphere in itself, right, just from a working out standpoint,
• 56:12
  Speaker 5: like it seems like everybody is rooting for the next
• 56:15
  Speaker 5: person and everyone's challenged each other to be better better,
• 56:18
  Speaker 5: which is unlike any other experience.
• 56:20
  Speaker 4: Right, So you and your boy will go.
• 56:22
  Speaker 5: Is that like you w ingrained that from the star?
• 56:24
  Speaker 5: Is that when you start, Jimmy, like, you know what,
• 56:26
  Speaker 5: that's how I wanted to be Or did you kind
• 56:28
  Speaker 5: of just grow into that?
• 56:29
  Speaker 4: No?
• 56:29
  Speaker 3: I think it kind of start with the head honestly,
• 56:32
  Speaker 3: you know what I mean. I kind of said what
• 56:34
  Speaker 3: I was going to, like lay the ground rules, like
• 56:37
  Speaker 3: this is how we're gonna operate, you know, what I mean,
• 56:38
  Speaker 3: and it's trainers that come up. I run my gym
• 56:40
  Speaker 3: like a barbershop. You pay your renting there, but I'm
• 56:42
  Speaker 3: not taking everybody's money. You get what I'm saying. I
• 56:44
  Speaker 3: got a one of my managers, a flamboyant gay guy,
• 56:47
  Speaker 3: you know what I'm saying. He and they're doing cart
• 56:49
  Speaker 3: Willis splits and everything. But you better not look at
• 56:51
  Speaker 3: him funny, you know what I'm saying. Like he gonna
• 56:52
  Speaker 3: do his thing, and that's just what we're gonna do.
• 56:54
  Speaker 3: So I got the gangsters next to the gay boys,
• 56:56
  Speaker 3: next to the white girls, next to the grandma's next
• 56:58
  Speaker 3: to and everybody in their high five and they know
• 57:00
  Speaker 3: each other name. You know what's in family environment? You
• 57:03
  Speaker 3: know what I mean?
• 57:04
  Speaker 5: For an hour coming that gym and you zone out. Yeah,
• 57:07
  Speaker 5: when you hear that call, y'all got two minutes with
• 57:09
  Speaker 5: everybody on the floor.
• 57:10
  Speaker 3: Yeah, the whole gym.
• 57:11
  Speaker 5: Everybody well ground together, coolan abs.
• 57:17
  Speaker 2: That's a fact. So in the last segment, we're gonna talk,
• 57:19
  Speaker 2: we're gonna bring it home. We're gonna talk about the
• 57:21
  Speaker 2: scaling model moving forward and where you guys are taking
• 57:24
  Speaker 2: the brand in the next decade. All Right, So in
• 57:27
  Speaker 2: the last second, we're gonna talk about the scaling model
• 57:30
  Speaker 2: moving forward and how you guys take this brand to
• 57:32
  Speaker 2: the next level, because I feel like you started elevated.
• 57:37
  Speaker 2: And then there's always always as an entrepreneur, I feel
• 57:40
  Speaker 2: you always gonna constantly think Like me, I'm always paranoid
• 57:43
  Speaker 2: because it's like I never get a chance to celebrate
• 57:44
  Speaker 2: anything because I'm like, all right, what's next? Like you
• 57:47
  Speaker 2: know what I'm saying, Like Nick Saban, I never forget,
• 57:48
  Speaker 2: they asked Nick Saban or I wasn't Nick say was
• 57:51
  Speaker 2: the guy who used to coach Ohio State Urban Maya
• 57:54
  Speaker 2: when he was at Florida And they were saying, like
• 57:56
  Speaker 2: he had a panic attack after he won like back
• 57:58
  Speaker 2: to back championships because literally he was in his office
• 58:02
  Speaker 2: an hour later trying to recruit for next season. He
• 58:04
  Speaker 2: didn't even get a chance to celebrate the win. He's
• 58:06
  Speaker 2: thinking about like, y'all, I can't fall off. I just
• 58:09
  Speaker 2: want to I got to win three. So there's a
• 58:11
  Speaker 2: lot of pressure being an entrepreneur. So what what do
• 58:14
  Speaker 2: you guys, what are you envisioning like moving forward, like
• 58:18
  Speaker 2: what's next on the on the plate? As far as
• 58:19
  Speaker 2: scaling the brands, both of the brands.
• 58:23
  Speaker 3: So me first, well, we actually we were in talks
• 58:28
  Speaker 3: with some venture capitalists and they had this big old booklet,
• 58:32
  Speaker 3: all this paperwork to sign and things in nature. And
• 58:35
  Speaker 3: these are the guys who want to take it to
• 58:37
  Speaker 3: the next level, the Kardashian face of somebody like stuff
• 58:42
  Speaker 3: that we can't do.
• 58:42
  Speaker 6: We can't we can only do so much with what
• 58:45
  Speaker 6: we know.
• 58:45
  Speaker 3: I mean, but these people are the people who make
• 58:48
  Speaker 3: one hundred million dollars in the fitness industry and things
• 58:50
  Speaker 3: of nature. So you know, we've had to reach out.
• 58:53
  Speaker 3: And you know, we're just in talk so not saying
• 58:56
  Speaker 3: we're gonna sell the brand within the next three years,
• 58:59
  Speaker 3: but selling a portion or share. You know, they're talking
• 59:02
  Speaker 3: about public all this type stuff, you know, I mean,
• 59:04
  Speaker 3: so you better buy stocks and stuff.
• 59:06
  Speaker 2: But that's kind of like the next That's dope. I
• 59:09
  Speaker 2: can see that happening for sure. I'd be like the
• 59:11
  Speaker 2: next who's the people that make Beach Body?
• 59:14
  Speaker 4: Yeah yeah, yeah, yeah. Probably that visions other visions to
• 59:17
  Speaker 4: have multiple locations of the loft. Are we going to
• 59:20
  Speaker 4: try to replicate that on the cities because I could
• 59:22
  Speaker 4: have I mean way up in New York man.
• 59:24
  Speaker 3: Win talks with that too. Like I said, I and
• 59:26
  Speaker 3: it's another Venture Capitals. It's a black guy from Arkansas
• 59:29
  Speaker 3: came to the gym just this past week like, hey,
• 59:32
  Speaker 3: I've been a scout. Like damn there like a scout. Hey,
• 59:34
  Speaker 3: I just had to come see it in person. I
• 59:37
  Speaker 3: want to offer you this that you know what I mean,
• 59:39
  Speaker 3: this is what we do. We can scale it, you
• 59:41
  Speaker 3: know that type of thing. So just giving other people
• 59:44
  Speaker 3: parts of.
• 59:45
  Speaker 6: The brand, you know what I mean, it makes sense.
• 59:46
  Speaker 6: That's kind of like what's the next step?
• 59:49
  Speaker 2: Dope that dope, what's up for body envying?
• 59:53
  Speaker 7: So, you know, first and foremost getting this headquarters underway,
• 59:57
  Speaker 7: but just continuing to make it exclusive to create a
• 1:00:01
  Speaker 7: body env experience. You know, when you see the drops
• 1:00:04
  Speaker 7: and you see the theatrics behind the post, when you
• 1:00:08
  Speaker 7: just see just the brand in itself, you know that's
• 1:00:11
  Speaker 7: what it is. It's not going to be mistaken for
• 1:00:14
  Speaker 7: any other thing. But you know, body v is body
• 1:00:16
  Speaker 7: envy on its own, keeping things fresh, keeping it new.
• 1:00:21
  Speaker 7: This is my my retirement strategy, body envy, you know.
• 1:00:25
  Speaker 7: So I'm taking it very seriously and just making sure
• 1:00:27
  Speaker 7: that we just keep scaling upwards and like you said,
• 1:00:31
  Speaker 7: it's hard to celebrate your wins when it's just so
• 1:00:33
  Speaker 7: much pressure. When you're you start off doing well, it's
• 1:00:36
  Speaker 7: that pressure that you got to.
• 1:00:37
  Speaker 6: Keep on doing well.
• 1:00:39
  Speaker 7: And so we're always constantly sitting at night in the
• 1:00:41
  Speaker 7: bed like, Okay, what's next, what's for this week? You know,
• 1:00:44
  Speaker 7: we take it week by week. It's hard for me
• 1:00:46
  Speaker 7: to envision ten years from now. It's just that's always
• 1:00:50
  Speaker 7: been hard for me with anything, but just making sure
• 1:00:53
  Speaker 7: that it's still in existence, you know, first and foremost,
• 1:00:55
  Speaker 7: and you know, possibly creating something from my daughter. She's
• 1:00:59
  Speaker 7: three years two years were graduating high school. She's in
• 1:01:02
  Speaker 7: the tenth grade, so possibly something that she can literally
• 1:01:04
  Speaker 7: graduate from high school and transition right over to this
• 1:01:07
  Speaker 7: and make six figures off the rip first, you know,
• 1:01:10
  Speaker 7: eighteen years old and continue from there take it over
• 1:01:12
  Speaker 7: from mom.
• 1:01:13
  Speaker 1: You know.
• 1:01:13
  Speaker 7: So it's a number of things that I'm playing in
• 1:01:16
  Speaker 7: my head in regards to body envy, but just making
• 1:01:18
  Speaker 7: it great and continuing to just keep doing what we're doing.
• 1:01:22
  Speaker 2: Ye know, that's dope, man. I think it's encouraging that
• 1:01:24
  Speaker 2: you guys are a couple working together and you got
• 1:01:27
  Speaker 2: separate brands combined brands and you're still working your regular job.
• 1:01:31
  Speaker 2: It's a lot of different things that's going on in
• 1:01:33
  Speaker 2: the pie and showing people that you know, there's really
• 1:01:35
  Speaker 2: no limit. There's no limit, and you always move further
• 1:01:39
  Speaker 2: as a team as opposed to like, you know, individual
• 1:01:42
  Speaker 2: fighting or being jealous. You could have been like jealous
• 1:01:45
  Speaker 2: of her, she'd be jealous of you. But y'all could
• 1:01:47
  Speaker 2: each do your thing.
• 1:01:48
  Speaker 4: You know this, This is that stay down till you
• 1:01:50
  Speaker 4: come up, gonna grind together, shining.
• 1:01:53
  Speaker 2: But I don't think that's talked about enough either. A
• 1:01:55
  Speaker 2: lot of time the relationship people is jealous of somebody.
• 1:01:57
  Speaker 2: It's like subconsciously or consciously, like you know what I'm saying,
• 1:02:01
  Speaker 2: Like they see an entrepreneur and it's like, all right,
• 1:02:04
  Speaker 2: I want that level of stardom. I want that, like
• 1:02:07
  Speaker 2: even though it's still the same, like y'all married, but
• 1:02:10
  Speaker 2: they're not supporting them like they used to support them,
• 1:02:12
  Speaker 2: Like they used to support them when it was broke.
• 1:02:14
  Speaker 2: But now when they reach a level, it's like you
• 1:02:17
  Speaker 2: start to look at the person a little differently, like
• 1:02:21
  Speaker 2: I should be that person that everybody knows.
• 1:02:25
  Speaker 4: I would just like to take this time out to
• 1:02:26
  Speaker 4: take my wife. I love you.
• 1:02:31
  Speaker 3: That's important, man, that's important because, like I say, some people,
• 1:02:34
  Speaker 3: you know, they actually they actually you have to get
• 1:02:37
  Speaker 3: jealousy jealous I didn't even know that it existed, you
• 1:02:41
  Speaker 3: know what I mean, Like I guess because we truly,
• 1:02:43
  Speaker 3: I truly look at her as me. We're the same person.
• 1:02:46
  Speaker 3: Like we spit kids out to get understand me, to
• 1:02:53
  Speaker 3: understand that I'm the same person. So even when she's
• 1:02:56
  Speaker 3: messing up, like I'm drilling in her head, like we
• 1:02:58
  Speaker 3: messing up, we gotta do it like this, you know
• 1:03:00
  Speaker 3: what I mean. So I just think that you know,
• 1:03:03
  Speaker 3: couples that try to, you know, start a hobby, get money,
• 1:03:06
  Speaker 3: hobby with your with your spouse, you know what I mean,
• 1:03:08
  Speaker 3: you'll be surprised. Way back in the day when I
• 1:03:11
  Speaker 3: was selling CDs, I was just selling CDs. I was like, man,
• 1:03:14
  Speaker 3: take some of these work. She took that work, came back,
• 1:03:18
  Speaker 3: everything was sold.
• 1:03:19
  Speaker 4: I was like, we business partner.
• 1:03:21
  Speaker 3: Years ago.
• 1:03:22
  Speaker 4: That's what the ls.
• 1:03:26
  Speaker 3: I'm a store, and you know I gave it to her,
• 1:03:28
  Speaker 3: and you know, it just was like damn, she can
• 1:03:30
  Speaker 3: do it too, you know what I'm saying. And now
• 1:03:31
  Speaker 3: I can duplicate myself.
• 1:03:33
  Speaker 7: Right, your partners I mean, marriage is a partnership. So absolutely,
• 1:03:39
  Speaker 7: you know at the end of the day, whether it's
• 1:03:40
  Speaker 7: you know, your partnership in life. And so if if
• 1:03:43
  Speaker 7: whatever he's got, I've got to whatever I've got, he's got.
• 1:03:46
  Speaker 7: And when you have that same mentality, there's no secrets.
• 1:03:49
  Speaker 7: I know what's in his bank account. He knows it's
• 1:03:50
  Speaker 7: in my bank account. We share money. You know, it's
• 1:03:52
  Speaker 7: no you pay this, I paid that.
• 1:03:54
  Speaker 2: You know.
• 1:03:54
  Speaker 7: Everything is saying ya right. And so, like he said,
• 1:03:58
  Speaker 7: we're reflections of each other. If he's doing something on Instagram,
• 1:04:00
  Speaker 7: I might I might hit him up. Hey, take that
• 1:04:02
  Speaker 7: down because that's a reflection to me.
• 1:04:05
  Speaker 4: You've said that before. Yeah, take her now, Oh take
• 1:04:08
  Speaker 4: her Okay, it.
• 1:04:08
  Speaker 7: Ain't just her Like that's not a good luck taken
• 1:04:15
  Speaker 7: down now.
• 1:04:16
  Speaker 5: You know what I do love is that the energy
• 1:04:18
  Speaker 5: that he has in showing you off, like he I know,
• 1:04:22
  Speaker 5: he's a cameraan behind it because he's always doing an
• 1:04:23
  Speaker 5: ada somebody. Yeo, he really loves just shooting you man.
• 1:04:26
  Speaker 5: Fact and you can just feel the love there man.
• 1:04:28
  Speaker 5: So that that's a beautiful thing that's encouraging.
• 1:04:30
  Speaker 7: Yeah, that's that rooting that's that's wanting me to win too,
• 1:04:33
  Speaker 7: you know, and I can't. I love that so much
• 1:04:35
  Speaker 7: about what we have as a couple and I and
• 1:04:37
  Speaker 7: that had to be formed. I didn't just start off
• 1:04:40
  Speaker 7: that way. It had to be cultivated and wanting the
• 1:04:43
  Speaker 7: others to succeed, wanting the others to win. You know,
• 1:04:45
  Speaker 7: if he's if he's broke and broke, whether it's not
• 1:04:48
  Speaker 7: just financially, but mentally, I mean everything. If he's empty,
• 1:04:51
  Speaker 7: I am too. And so just being able to support
• 1:04:53
  Speaker 7: each other, back each other work together. People don't even
• 1:04:56
  Speaker 7: understand that you can work with your spouse and you
• 1:04:58
  Speaker 7: can enjoy working with your spouse. You know, it's just
• 1:05:01
  Speaker 7: gonna make you better and all the way around. It's
• 1:05:03
  Speaker 7: going to elevate you. And you know, the business is
• 1:05:05
  Speaker 7: going to elevate you personally, it's going to bring you closer.
• 1:05:08
  Speaker 7: It's so many different facets that come out of working together.
• 1:05:13
  Speaker 2: Yeah it works. You know, it's a lot that you know,
• 1:05:18
  Speaker 2: I feel about that shatty. One day, I'm gonna get there.
• 1:05:26
  Speaker 5: It's coming, and yeah, they're just gonna live through me
• 1:05:30
  Speaker 5: for a while, vicariously through Troy.
• 1:05:37
  Speaker 2: Oh Man. But now we want to thank you guys
• 1:05:39
  Speaker 2: for coming in. This is a very enjoyable episode. I
• 1:05:42
  Speaker 2: knew it would be, and we talked about the affiliate link.
• 1:05:45
  Speaker 2: So if you guys are interested in joining X twenty eight,
• 1:05:48
  Speaker 2: we're going to have the link posted on the description
• 1:05:52
  Speaker 2: of this if you're listening on Apple Spotify, if you're
• 1:05:54
  Speaker 2: watching it on YouTube, but also have it on our website.
• 1:05:57
  Speaker 2: We'll put your link on the website as well. For
• 1:05:59
  Speaker 2: body Envy and yeah, you guys can can find out
• 1:06:03
  Speaker 2: all the information if you want to join. Support support
• 1:06:07
  Speaker 2: and not only support, but actually benefits. I'm a big
• 1:06:09
  Speaker 2: I'm a big believer. I don't think you should just
• 1:06:10
  Speaker 2: buy anything just out of support. That's more of a
• 1:06:12
  Speaker 2: charity thing. And when you can actually get benefit for something.
• 1:06:15
  Speaker 2: So you're talking about taking your health and you know,
• 1:06:18
  Speaker 2: sitting in your home, your living room, being able to
• 1:06:21
  Speaker 2: work out for twenty five dollars a month, I mean,
• 1:06:23
  Speaker 2: if you're not willing to invest twenty five dollars in
• 1:06:25
  Speaker 2: your health, when you spending twenty five dollars a month
• 1:06:28
  Speaker 2: on once, you're random nonsense, like you know what I'm saying, Like,
• 1:06:32
  Speaker 2: what do you really have to lose at that point?
• 1:06:34
  Speaker 2: It's like, even if you only work out a few
• 1:06:36
  Speaker 2: days a month, it's worth It's probably worth one day,
• 1:06:38
  Speaker 2: it's probably worth twenty five dollars. So for me, that's
• 1:06:41
  Speaker 2: how I always look at any kind of nutrition or
• 1:06:44
  Speaker 2: workout anything like that. I never skim on anything like
• 1:06:47
  Speaker 2: that because I feel like your body is your most
• 1:06:49
  Speaker 2: important investment. If your body's not right, no matter how
• 1:06:53
  Speaker 2: much money you have, no matter what, you can't fully
• 1:06:55
  Speaker 2: operate and it's not you're not going to feel good
• 1:06:58
  Speaker 2: about the situation. So I highly encourage everybody to start
• 1:07:03
  Speaker 2: eating well, to work out, and during this time of COVID,
• 1:07:06
  Speaker 2: this is a perfect opportunity. You home a lot, you
• 1:07:09
  Speaker 2: can pick up weight just watching Netflix, just eating. It's
• 1:07:12
  Speaker 2: like being in college, you know what I mean, in fifteen.
• 1:07:16
  Speaker 4: Yeah, it's the COVID thirty right now.
• 1:07:20
  Speaker 2: Yeah. And also you know we talked about mental health
• 1:07:22
  Speaker 2: as well. It's like we got to watch depression and
• 1:07:25
  Speaker 2: things that nature. And it's been proven that the more
• 1:07:28
  Speaker 2: you work out, the more you're endorphins flow. It stops
• 1:07:31
  Speaker 2: that you know, you're staying at home or time that
• 1:07:33
  Speaker 2: can lead to depression, that can lead to high levels
• 1:07:36
  Speaker 2: of anxiety. So just managing that, working out, eating well,
• 1:07:40
  Speaker 2: running cardio, stuff like that you'd be surprised of, like
• 1:07:44
  Speaker 2: how that actually influences and affects you on a mental level.
• 1:07:48
  Speaker 2: So it's a lot of different stuff that you know,
• 1:07:51
  Speaker 2: we everybody, but especially we as black people, we have
• 1:07:54
  Speaker 2: to take our health more serious and we have to
• 1:07:56
  Speaker 2: become more health conscious. So I encourage everybody to check down.
• 1:07:59
  Speaker 5: As I said, it is gonna be well wealthy. We have,
• 1:08:01
  Speaker 5: we have tried and tested. It is worth it, sure
• 1:08:05
  Speaker 5: for sure.
• 1:08:06
  Speaker 2: So yeah, so we got the links and all of
• 1:08:08
  Speaker 2: our bios and we're gonna have the links on the website.
• 1:08:11
  Speaker 2: Outside of that, how can the people reach you guys
• 1:08:14
  Speaker 2: on social media? Twitter, website? Like, what's all the information?
• 1:08:17
  Speaker 2: What do you want to tell people?
• 1:08:19
  Speaker 7: So you can reach me personally? I'm at missus the
• 1:08:22
  Speaker 7: number two weeks out on ig, the body envy on
• 1:08:26
  Speaker 7: IG and NV is spelled and is in Nancy and Victor.
• 1:08:31
  Speaker 7: Same thing on Facebook. Halani Lobdell also body NV on Facebook.
• 1:08:36
  Speaker 3: You mister two weeks out on Instagram. X twenty eight
• 1:08:42
  Speaker 3: Fitness or X twenty eight Challenge on Instagram. The Loft
• 1:08:46
  Speaker 3: Atlanta on Instagram, The Nutrition X twenty y'all at X
• 1:08:52
  Speaker 3: twenty eight fitness dot com and my shirt new a
• 1:08:56
  Speaker 3: CEOs for a Pathway to Success. I ain't gonna tell
• 1:09:01
  Speaker 3: you about that.
• 1:09:02
  Speaker 4: But that's stop going on, you know what I'm saying
• 1:09:05
  Speaker 4: all the way?
• 1:09:06
  Speaker 6: Yeah, teaching people what to do it four thousand dollars.
• 1:09:08
  Speaker 3: But anyway, all right, Yeah, that's it, man.
• 1:09:11
  Speaker 2: That's us Troy housekeeping it. Yeah.
• 1:09:13
  Speaker 4: Shot everybody on patreon dot com. That is our product
• 1:09:15
  Speaker 4: paid program.
• 1:09:16
  Speaker 5: You know by now that if you're in the top
• 1:09:17
  Speaker 5: four of top tiers, you get access to ey l
• 1:09:21
  Speaker 5: University Online School, the number one online school in the world.
• 1:09:23
  Speaker 5: Right now, we got over twenty five hundred members on there,
• 1:09:26
  Speaker 5: learning every day, sharing information.
• 1:09:28
  Speaker 4: The investment group is ringing off, the book club is
• 1:09:30
  Speaker 4: ringing off.
• 1:09:31
  Speaker 5: So shout to all the earners that are part of it,
• 1:09:33
  Speaker 5: and we welcome any earned that that's thinking about it
• 1:09:35
  Speaker 5: to come on over and join us on the other
• 1:09:36
  Speaker 5: side and shout everybody that's supporting the merch.
• 1:09:38
  Speaker 4: I see, shoty got a new You got a new
• 1:09:39
  Speaker 4: color over there, bro, Yeah, I ain't get that color. Yeah,
• 1:09:42
  Speaker 4: we got might be Mike. I gotta talk to him.
• 1:09:45
  Speaker 5: So Shot, everybody that's supporting the merch on Early Leasion
• 1:09:48
  Speaker 5: dot com man, we greatly appreciate it.
• 1:09:50
  Speaker 2: Yeah, Les University, Yo University is a whole culture within
• 1:09:53
  Speaker 2: itself and it's something that we're really proud of. Like
• 1:09:55
  Speaker 2: every week we do weekly webinars and like we call
• 1:09:59
  Speaker 2: all of our guests, so like your alumni, so it's
• 1:10:01
  Speaker 2: like a lot of the past alumni. They come and
• 1:10:03
  Speaker 2: they teach and it's like twenty minutes of teaching. Then
• 1:10:05
  Speaker 2: it's like half an hour of like zoom questions, so
• 1:10:08
  Speaker 2: like people actually get to ask them questions because a
• 1:10:10
  Speaker 2: lot of times it's like they pick up a lot
• 1:10:11
  Speaker 2: of information from the podcast, but it's still nothing like
• 1:10:15
  Speaker 2: socially interacting with these people. So it's really dope, and
• 1:10:19
  Speaker 2: everybody has just been really dope about it. So if
• 1:10:22
  Speaker 2: you guys ever want to teach a class on merch
• 1:10:24
  Speaker 2: or whatever, that'll be dope. But yeah, go to Eyo
• 1:10:27
  Speaker 2: University dot com if you want to sign up, and
• 1:10:30
  Speaker 2: thank you guys for rocking with us. We will see
• 1:10:32
  Speaker 2: you next week. Peace. Peace.
• 1:10:35
  Speaker 8: Buying a car in Carvana was so easy. I was
• 1:10:37
  Speaker 8: able to finance it through them. I just oh, wait,
• 1:10:39
  Speaker 8: you mean finance, Yeah, finance, got pre qualified for a
• 1:10:43
  Speaker 8: Carvana Auto loan and my terms and shot from thousands
• 1:10:45
  Speaker 8: of great car options, always.
• 1:10:46
  Speaker 7: In my budget.
• 1:10:47
  Speaker 8: That's cool, But financing through Carvana was so easy. Financed, done,
• 1:10:51
  Speaker 8: and I get to pick up my car from their
• 1:10:52
  Speaker 8: Carvana venue machine tomorrow by enanced.
• 1:10:55
  Speaker 3: Right, That's what they said.
• 1:10:56
  Speaker 8: You can spend time trying to pronounce financing, or you
• 1:10:58
  Speaker 8: can actually finance and buy your card today.
• 1:11:00
  Speaker 7: On financing subject to credit approval. Additional terms and conditions
• 1:11:04
  Speaker 7: may apply.