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297. Steve Martocci, Co-Founder and CEO of SuppCo

Today, I'm joined by Steve Martocci, co-founder and CEO of SuppCo.

Helping consumers navigate an underregulated industry, SuppCo applies a 29-point trust scoring system to rank supplement brands, track stacks, and cut through marketing hype.

In this episode, we discuss using tech and transparency to guide health optimization.

We also cover:

Building trust in an often misleading market

Balancing science with personal experimentation

Designing tech to support (not replace) human decisions

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