Latest / Earn Your Leisure / EYL #62 Entrepreneur Motivation 101

Transcript

EYL #62 Entrepreneur Motivation 101 · Earn Your Leisure

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• 1:00
  Speaker 2: All right, guys, welcome back, E y L.
• 1:02
  Speaker 3: We on our last leg out hand in Atlanta, and yeah,
• 1:06
  Speaker 3: we saved especially one for our last episode that we
• 1:08
  Speaker 3: were recording out here. So if you live in Atlanta
• 1:11
  Speaker 3: and you got opportunity to attend our last that was
• 1:14
  Speaker 3: actually our last live events was on We was on
• 1:16
  Speaker 3: tour before Corona hit and we hit Houston, we hit Chicago,
• 1:21
  Speaker 3: New York City, La Atlanta, and our last event, we
• 1:26
  Speaker 3: had the biggest event that we had. We had a
• 1:28
  Speaker 3: live podcast and then we had a workshop the next day.
• 1:30
  Speaker 3: So the couple that's here today was guest on a
• 1:33
  Speaker 3: live podcast special.
• 1:35
  Speaker 2: It was a dope event.
• 1:36
  Speaker 4: Who knew?
• 1:37
  Speaker 3: Who knew it would be last potentially for a long
• 1:41
  Speaker 3: period of time.
• 1:44
  Speaker 2: That's a fact.
• 1:45
  Speaker 3: So Jason and Halani Label better known as Mister and
• 1:49
  Speaker 3: Missus two weeks out lobdel.
• 1:52
  Speaker 4: Yeah, I got you, I got you. He's like, wad
• 1:53
  Speaker 4: say I got you. Don't worry, I got you.
• 1:55
  Speaker 3: Bolt better known as mister and Missus two weeks out
• 1:59
  Speaker 3: on Instagram. So they're killing the game right now. Fitness couple,
• 2:04
  Speaker 3: the first couple of fitness.
• 2:05
  Speaker 4: That's a fact.
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  Speaker 3: The co owners of a gym called a law who Actually,
• 2:10
  Speaker 3: we've been working out at all week.
• 2:11
  Speaker 2: It's serious. If you're in Atlanta, you definitely a member
• 2:14
  Speaker 2: at the Loft.
• 2:15
  Speaker 4: It's a I can't feel my legs, Yeah, I can
• 2:17
  Speaker 4: feel my legs today today, I can feel my legs.
• 2:21
  Speaker 3: It's a culture. Hallani is actually a chief at the
• 2:25
  Speaker 3: fire department, Yeah, battalion chief dec County, the right apartment.
• 2:30
  Speaker 3: Jason actually also has an online subscription service for working
• 2:34
  Speaker 3: out called X twenty eight. We're going to talk about that.
• 2:37
  Speaker 3: And Helani is actually a fashion designer as well. She
• 2:40
  Speaker 3: has a clothing line called body Envy. Is that what
• 2:42
  Speaker 3: you're wearing right now?
• 2:44
  Speaker 4: Only right? Only right, right right.
• 2:47
  Speaker 3: So it was an interesting conversation because we obviously didn't
• 2:51
  Speaker 3: know that COVID nineteen was going to change the entire world,
• 2:54
  Speaker 3: and it's been interesting to see how like entrepreneurs have
• 2:57
  Speaker 3: pivoted and made adjustments since COVID hit. So this is
• 3:01
  Speaker 3: actually a dope interview because this is the first interview
• 3:03
  Speaker 3: that we did where we already interviewed somebody pre COVID
• 3:07
  Speaker 3: and it was a story. But now we're going to
• 3:09
  Speaker 3: do the post COVID and it's a it's a different
• 3:12
  Speaker 3: story that's going to show how a lot of entrepreneurs
• 3:14
  Speaker 3: have actually thrived through this if you were positioned correctly.
• 3:20
  Speaker 3: So it's going to be a very entertaining educational episode.
• 3:23
  Speaker 3: But before we start, thank you guys for rocking with
• 3:25
  Speaker 3: us again. Appreciate it.
• 3:27
  Speaker 4: I was saying like, y'all extended family. We've been around
• 3:29
  Speaker 4: each other so much, but now y'all officially alone. Now
• 3:32
  Speaker 4: this is it, this is this is what stamps it.
• 3:36
  Speaker 3: And Jason actually had the vision because we wanted to
• 3:40
  Speaker 3: do this, Like after the podcast, we was like you
• 3:42
  Speaker 3: want to do He was like, no, no, wait because
• 3:45
  Speaker 3: by he was like, he was like, she's going to
• 3:47
  Speaker 3: blow up like her clothing line. Obviously he didn't know
• 3:50
  Speaker 3: COVID was gonna hit, but he like, nah, just next
• 3:52
  Speaker 3: time you're coming to Yeah, so this is the next
• 3:55
  Speaker 3: time we're in town.
• 3:56
  Speaker 2: So we're going to do it. So let's let's Jason,
• 3:59
  Speaker 2: I want to start with you.
• 4:00
  Speaker 3: Okay, So the last time we spoke, we talked about
• 4:02
  Speaker 3: your journey as far as you know, starting your gym,
• 4:05
  Speaker 3: the trials and tribulations that you had training Rick Ross,
• 4:08
  Speaker 3: a bunch of other celebrities. But one thing that we
• 4:11
  Speaker 3: didn't really talk about was what you started, which is
• 4:14
  Speaker 3: the online subscription, which is really really dope for a
• 4:19
  Speaker 3: couple of different reasons, and obviously now because of COVID
• 4:21
  Speaker 3: has really took off. So let's talk about that. Let's
• 4:24
  Speaker 3: talk about that, Like what gave you the insight before
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  Speaker 3: COVID to think, all right, I'm gonna be bigger than
• 4:31
  Speaker 3: just a personal trainer, bigger than just a gym owner.
• 4:34
  Speaker 3: I want to expand this and do something online.
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  Speaker 5: So with Instagram. Like I said, I was late to
• 4:39
  Speaker 5: the party. Got on Instagram twenty fifteen. Everybody was already
• 4:43
  Speaker 5: on there. But when I started getting on their showcasing
• 4:45
  Speaker 5: my talent, posting my before and after pictures things I
• 4:48
  Speaker 5: was actually doing in the gym, it was an overwhelming
• 4:50
  Speaker 5: response for people saying, hey, man.
• 4:52
  Speaker 4: Can you train me?
• 4:52
  Speaker 5: Can you do Skype? Can you do FaceTime? Can we
• 4:54
  Speaker 5: do any kind of training? I'm like, no, you gotta
• 4:56
  Speaker 5: live in Atlanta. Yeah, And that just led to me
• 5:00
  Speaker 5: seeking some type of somebody that was already doing an
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  Speaker 5: online program I.
• 5:04
  Speaker 6: Can team up with, you know what I mean. So
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  Speaker 6: that's how that originated.
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  Speaker 5: I found a guy who was doing programs, We linked
• 5:11
  Speaker 5: and we.
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  Speaker 6: Just started, you know, we created the actual X.
• 5:14
  Speaker 5: It was L twenty eight at first, and that was
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  Speaker 5: X twenty eight, but that's where it came from.
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  Speaker 6: Man, I just couldn't reach everybody.
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  Speaker 5: So many people on Instagram that wanted to get trained
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  Speaker 5: and wanted to get the formula the system, and I
• 5:27
  Speaker 5: couldn't reach them so soon as I got online.
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  Speaker 6: Like our first year, we had a girl lose one
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  Speaker 6: hundred pounds via the internet, you know what I mean.
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  Speaker 5: So we had so many success stories coming out the
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  Speaker 5: gate to where you know, it blew up because of
• 5:39
  Speaker 5: the results and things.
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  Speaker 4: Was the campaign already in mind before when you started,
• 5:43
  Speaker 4: because like part of our story was like Ernie Lisa
• 5:46
  Speaker 4: started as a hashtag and I know you had that
• 5:49
  Speaker 4: X twenty eight challenge as a hashtag. Was that the
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  Speaker 4: campaign going into it? Is that something like, yo, we
• 5:53
  Speaker 4: can turn this into something huge if we use your hashtag.
• 5:56
  Speaker 6: Well, it really was my partner he came up with that.
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  Speaker 5: With that part of it, you know, the actual branding
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  Speaker 5: and you know, the hashtaging and things of that nature.
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  Speaker 5: I was more so like the driving force, like whatever,
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  Speaker 5: whatever you say, let's go put it on there, you know,
• 6:13
  Speaker 5: the systems, whatever.
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  Speaker 6: But my partner had a lot to do with that.
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  Speaker 3: So all right, So what is actly is it's like
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  Speaker 3: twenty eight days of different workout that you can.
• 6:21
  Speaker 2: Do at home.
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  Speaker 5: Absolutely so basically it's like a thirty to forty five
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  Speaker 5: minute workout.
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  Speaker 6: You can do it from your phone. You can do
• 6:28
  Speaker 6: it from a laptop whatever.
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  Speaker 5: You just press play and it's a different workout every
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  Speaker 5: day for twenty eight days.
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  Speaker 6: It's hit Cardio.
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  Speaker 4: Abs.
• 6:38
  Speaker 5: Let me see it's yeah, just Cardio on abs. Basically,
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  Speaker 5: that's what it's folks. That's what the main form, the
• 6:45
  Speaker 5: main program is focused on. But again, I have a
• 6:48
  Speaker 5: beginner's challenge. I have an extreme challenge.
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  Speaker 4: To my wife.
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  Speaker 5: She has lower body blasts or brought her into it,
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  Speaker 5: and her program is actually the second best selling program
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  Speaker 5: on my platform.
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  Speaker 3: So does it change because it's a description, right, yeah,
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  Speaker 3: so it's different every month.
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  Speaker 6: Every month, it's a different workout.
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  Speaker 3: Soon, so do I want to talk about that? Because
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  Speaker 3: I mean we did what we did before insanity?
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  Speaker 4: Yeah, yeah, we did.
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  Speaker 3: It's different work out every day, right, Yeah, it is,
• 7:15
  Speaker 3: but it's but it's only like a one time thing.
• 7:18
  Speaker 3: It's like you're buy insanity and it's like it's for
• 7:21
  Speaker 3: a month, but that's it. Like you can still do
• 7:24
  Speaker 3: it against day time payment. So yours is interesting because
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  Speaker 3: it's like every single month, right, So all right, so
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  Speaker 3: what happened it changes up every month?
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  Speaker 5: Or how does every every single month it's a different
• 7:35
  Speaker 5: workout like when we literally like.
• 7:37
  Speaker 6: Change the location.
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  Speaker 5: We fly to Miami to shoot the next month, we
• 7:41
  Speaker 5: go here to shoot the next month. We might be
• 7:43
  Speaker 5: in the mountains the next month, you know. So the
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  Speaker 5: workouts is different, the location is different, you know. So
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  Speaker 5: we just try to if somebody's gonna be sitting there
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  Speaker 5: staring at for thirty minutes, we got to keep them engaged.
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  Speaker 4: Yeah, so it's you shooting the content. You got yourself
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  Speaker 4: and some trainers. Obviously my partner that's dope.
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  Speaker 2: Man.
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  Speaker 4: Hell does it take to actually shoot a thirty day run?
• 8:03
  Speaker 5: So I'm gonna put you on some game trainers. What
• 8:07
  Speaker 5: we were doing, we were filming it all the way through.
• 8:10
  Speaker 5: We were literally pressing play and we were filming thirty
• 8:13
  Speaker 5: minute workouts, right, But what happening is after every workout,
• 8:17
  Speaker 5: it's forty seconds on, twenty seconds off, and you get
• 8:19
  Speaker 5: a break. So what we were doing working out for
• 8:21
  Speaker 5: forty seconds, taking twenty seconds off, giving them a break,
• 8:23
  Speaker 5: and we were doing the whole formula. Well, it's only
• 8:25
  Speaker 5: about twenty two exercises. So what we started doing is
• 8:29
  Speaker 5: filming the twenty two exercises. Now it only takes us
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  Speaker 5: twenty two minutes from the twenty two exercises.
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  Speaker 6: You get what I'm saying, and then we plug and
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  Speaker 6: play like that.
• 8:37
  Speaker 4: Yeah, so you're shooting all the content and just chop
• 8:39
  Speaker 4: it up.
• 8:39
  Speaker 5: Yeah, we shoot all the content and we got a
• 8:40
  Speaker 5: dope editor who comes in and you know, so we're
• 8:43
  Speaker 5: still doing the workouts, but we're not doing the whole
• 8:45
  Speaker 5: day one day, two, day three. A lot of people
• 8:47
  Speaker 5: are doing that.
• 8:48
  Speaker 6: Yeah, it took us to know about a six month period,
• 8:51
  Speaker 6: like damn, got it be easy way to do this.
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  Speaker 2: After the workout.
• 8:57
  Speaker 6: Each day all you know.
• 8:59
  Speaker 5: So we just figured it out, like, Yo, let's just
• 9:01
  Speaker 5: shoot how many workouts? Was it twenty two? Shoot the
• 9:04
  Speaker 5: twenty two workouts? Get somebody, plug and play and boom.
• 9:07
  Speaker 5: So now we can shoot. We can shoot three months
• 9:10
  Speaker 5: at a time.
• 9:10
  Speaker 3: That's why I was gonna ask you, like how many days?
• 9:12
  Speaker 3: How many months? So you shoot like a quarter, Like
• 9:15
  Speaker 3: you shoot three months in three days?
• 9:16
  Speaker 5: Yeah, so what I Yeah, that's how we do. So
• 9:18
  Speaker 5: we go to Miami, Right, we'll shoot one month. It
• 9:20
  Speaker 5: takes us a couple hours, but we'll go to Miami
• 9:23
  Speaker 5: and we'll shoot against the beach. Then we go on
• 9:25
  Speaker 5: the rooftop and then we'll go somewhere else, you know
• 9:26
  Speaker 5: what I mean, so that those for the next quarter.
• 9:28
  Speaker 6: We got those exercises already mapped out, so.
• 9:31
  Speaker 3: Like one month is on the beach, one month is
• 9:33
  Speaker 3: on the rooftop, one month is on the bay yep,
• 9:35
  Speaker 3: And it looks like it's different locations, and it's like
• 9:37
  Speaker 3: that's the month, and then in three months you'll do
• 9:39
  Speaker 3: it again in Arizona.
• 9:41
  Speaker 6: Absolutely.
• 9:41
  Speaker 4: Oh, you already already know all right, we gotta shoot
• 9:44
  Speaker 4: for the next three Yeah, so hold of you. You
• 9:46
  Speaker 4: actually brought this guy into the fitness game.
• 9:49
  Speaker 7: I did.
• 9:50
  Speaker 4: So he talked about that because now it's like, you
• 9:54
  Speaker 4: mean I've seen the workouts. Actually I actually watched you
• 9:56
  Speaker 4: work I said, though, this is how is she doing this?
• 9:58
  Speaker 4: That lower body blast is different? What is it like
• 10:01
  Speaker 4: when you're shooting?
• 10:03
  Speaker 7: So it's easy for me, to be honest, the lower
• 10:06
  Speaker 7: body workouts, I mean that's what I do. Glut camp.
• 10:08
  Speaker 7: I mean I can go, I can do anything lower
• 10:10
  Speaker 7: body wise and just zone out and just do it.
• 10:13
  Speaker 7: So it's not hard. It's just the time factor for
• 10:16
  Speaker 7: me because I juggle so many things. So it's when
• 10:19
  Speaker 7: he says, okay, we got to have this day set
• 10:21
  Speaker 7: aside because we got to shoot x twenty eight. It's like,
• 10:23
  Speaker 7: look at my calendar. Okay, cool, I can do it,
• 10:25
  Speaker 7: you know, and shoot it. But yeah, it's just it's
• 10:29
  Speaker 7: not hard. It's easier for me to do it.
• 10:31
  Speaker 4: It's stelf watching it.
• 10:33
  Speaker 7: Right, And it's so funny because the feedback there like
• 10:36
  Speaker 7: you're killing us this month, and I'm sitting here like
• 10:38
  Speaker 7: that's what I want to do is kill you. But
• 10:40
  Speaker 7: for me it's it's easy.
• 10:43
  Speaker 3: Now it's a revolutionary way to actually, because gyms were
• 10:47
  Speaker 3: already becoming kind of obsolete and COVID just kind of
• 10:51
  Speaker 3: escalated that. So it's like, now, if you can just
• 10:53
  Speaker 3: work out at home for thirty minutes, you don't feel
• 10:56
  Speaker 3: like having to go out in the cold and run
• 10:58
  Speaker 3: to the gym and do all of that.
• 11:00
  Speaker 2: And like, what's the price. What's what's the subscription price?
• 11:03
  Speaker 5: So it's forty nine dollars for the twenty eight day program.
• 11:07
  Speaker 6: All programs are the same price, forty nine dollars.
• 11:11
  Speaker 5: Yeah, but we run fifty percent off all the time,
• 11:15
  Speaker 5: Like if you get in the first week of a challenge,
• 11:17
  Speaker 5: it's gonna be fifty percent off. So okay, somebody saying, okay,
• 11:20
  Speaker 5: twenty five dollars a go You know what I mean,
• 11:23
  Speaker 5: it's a.
• 11:23
  Speaker 6: It's a go get. It's a go get.
• 11:26
  Speaker 2: So it's twenty five dollars a month.
• 11:29
  Speaker 3: How how they do they get the new content is
• 11:31
  Speaker 3: like a website that they log into.
• 11:33
  Speaker 5: So basically they go to the website. They click on
• 11:37
  Speaker 5: the website and then you go to your program. Okay,
• 11:39
  Speaker 5: I mean Extreme. I click Extreme. As soon as you
• 11:41
  Speaker 5: hit extreme, it has day one through twenty eight. You
• 11:44
  Speaker 5: go to day one, press play, and I pop up
• 11:47
  Speaker 5: doing jumping jacks. Know what I'm saying, Just like you know,
• 11:51
  Speaker 5: it's just it's it's twenty twenty. It's not like the
• 11:54
  Speaker 5: Deep either slide of the same, essentially the same thing.
• 11:57
  Speaker 5: You put it in a DVD and they do have
• 11:59
  Speaker 5: a year.
• 12:00
  Speaker 2: You just pressed play.
• 12:03
  Speaker 4: The first time I heard about X twenty eight, it
• 12:05
  Speaker 4: was Mike, before we even knew like what this was
• 12:08
  Speaker 4: going on. Michael's like, yeah, you gotta try this. I'm
• 12:10
  Speaker 4: doing this. He was like, Yo, I'm trying it. Been
• 12:12
  Speaker 4: I would lose the weight. I'm like, what is this statement?
• 12:14
  Speaker 4: He's like, Nah, this is the best work I ever.
• 12:16
  Speaker 4: He's like, yeah, you gotta follow this page and I
• 12:18
  Speaker 4: was like, oh, this is different. So your story you
• 12:21
  Speaker 4: told us last time on when we did the live
• 12:23
  Speaker 4: obviously the Johnson story. What's the ratio now with I
• 12:27
  Speaker 4: know like a lot of women would coming to the
• 12:28
  Speaker 4: boot camps and coming to the glue classes. What's that
• 12:32
  Speaker 4: race shield look like now? Is there more man or
• 12:34
  Speaker 4: is it? How we looking in terms of numbers.
• 12:36
  Speaker 5: As far as the physical gym location, yeah, we'll both both.
• 12:40
  Speaker 5: What I will say this, I have a boutique style gym,
• 12:43
  Speaker 5: meaning that everybody in my gym sees a trainer, you
• 12:46
  Speaker 5: know what I mean. The most guys go get a
• 12:48
  Speaker 5: partner and they going to La Fit and it's not
• 12:50
  Speaker 5: knowing what the hell they're doing and just work out.
• 12:52
  Speaker 5: I mean, like I was a guy, I just went
• 12:54
  Speaker 5: and hit chest every day, you know what I mean.
• 12:55
  Speaker 5: So in my gym, like I said, since it's more structured,
• 12:59
  Speaker 5: it's literally eighty percent women twenty percent guys. And the
• 13:02
  Speaker 5: same thing online when it comes to paying for stuff
• 13:05
  Speaker 5: like that, guys normally don't unless you got like a
• 13:09
  Speaker 5: like my boy Mike Rashid, he got like an alpha
• 13:12
  Speaker 5: alpha program for gud.
• 13:13
  Speaker 3: Shot somebody he follows us out the big.
• 13:16
  Speaker 6: Bro that's my man.
• 13:17
  Speaker 3: So HOLI let me ask you this because that's interesting
• 13:19
  Speaker 3: because since most of the people are women, do you
• 13:23
  Speaker 3: feel that as a woman, women want to see men
• 13:27
  Speaker 3: training them or because the reason why I asked is
• 13:30
  Speaker 3: I was used to work in the financial services industry
• 13:32
  Speaker 3: and I heard somewhere that they said that women, like
• 13:35
  Speaker 3: most men, want to work with men as a financial advisor.
• 13:39
  Speaker 3: Most women don't map it doesn't they don't mind it
• 13:42
  Speaker 3: being a woman or a man, like they'll work with
• 13:44
  Speaker 3: men or women the same. Do you think that that's
• 13:47
  Speaker 3: the same for training, Like, do you think women want
• 13:50
  Speaker 3: to work with women or see a woman instructor or
• 13:53
  Speaker 3: they don't mind if it's a man or a woman.
• 13:55
  Speaker 7: I think it's really a little bit of both.
• 13:57
  Speaker 1: You have.
• 13:58
  Speaker 7: Personally myself, I prefer to work with a man, but
• 14:01
  Speaker 7: I have a lot of women that will reach out
• 14:02
  Speaker 7: to me, Hey can you train me? I don't train
• 14:05
  Speaker 7: and so ill my husband does, and so you know,
• 14:07
  Speaker 7: they'll go on with him. So I think it's a
• 14:10
  Speaker 7: little bit of both. Some women they feel as if
• 14:12
  Speaker 7: being a woman you understand their body a little bit better.
• 14:14
  Speaker 7: So I want a female trainer, and then I happen
• 14:17
  Speaker 7: to think that a lot of the male trainers are
• 14:19
  Speaker 7: just a little bit more aggressive, a little bit more
• 14:21
  Speaker 7: you know, you know, And so depending on what's solid training,
• 14:25
  Speaker 7: be like you like that, you know, And so it's
• 14:27
  Speaker 7: like I want somebody to be on me, you be
• 14:29
  Speaker 7: a little harder on me. So I think it's a
• 14:31
  Speaker 7: little bit of both, to be honest with you, It
• 14:33
  Speaker 7: just depends on the person's personal preference. And I find
• 14:35
  Speaker 7: that women who are a little bit more timid and
• 14:39
  Speaker 7: shy in the gym, they want that female attention initially.
• 14:43
  Speaker 3: So let me ask you this because you guys, you
• 14:45
  Speaker 3: have a marriage obviously, but you have a business partnership
• 14:48
  Speaker 3: as well. But even in the business partnership, it's like
• 14:52
  Speaker 3: technically like if business partners even if you're not business
• 14:55
  Speaker 3: partners right, because it's like you said before, you was
• 14:56
  Speaker 3: like the gym, is is your gym just because y'all
• 14:59
  Speaker 3: have married, Like now I'm saying, it's like he's part
• 15:02
  Speaker 3: of your clothing line because y'all married. So how does that,
• 15:04
  Speaker 3: because a lot of couples might be listening, how does
• 15:07
  Speaker 3: that go in to play? As far as to say, okay,
• 15:09
  Speaker 3: like we're gonna talk about body envy, which is like
• 15:11
  Speaker 3: your your brain child, but if Jason gives input, it's
• 15:15
  Speaker 3: chasing your business partner in this.
• 15:17
  Speaker 7: Or he is he is although I didn't necessarily want
• 15:23
  Speaker 7: him to be, he is. He automatically just becomes it.
• 15:26
  Speaker 7: And it's so funny because I have someone shouts out
• 15:29
  Speaker 7: to iman Dad. She handles a lot of things on
• 15:32
  Speaker 7: Instagram for me in terms of finding influencers and things
• 15:35
  Speaker 7: to do marketing. She'll communicate with him like she's like,
• 15:38
  Speaker 7: I talked to Jason already and Jason said this, this
• 15:40
  Speaker 7: and that, and I'm like, but you know, you gotta
• 15:43
  Speaker 7: I make the final decision.
• 15:44
  Speaker 8: Right, you know.
• 15:44
  Speaker 7: So it's like, you know, automatically we're partners, no matter
• 15:47
  Speaker 7: if we want to be or not. But it works
• 15:50
  Speaker 7: because I can get complacent and when I think, Okay,
• 15:54
  Speaker 7: you know I've done enough, this is good enough, he's
• 15:56
  Speaker 7: like it's not. You're only operating at thirty three percent.
• 16:00
  Speaker 7: And I'm like, what do you mean I do XYZ?
• 16:02
  Speaker 7: And he's like, no, but you can do this, this
• 16:05
  Speaker 7: and that to make your business grow and be better.
• 16:08
  Speaker 7: And I have to admit, you know, he's been an
• 16:10
  Speaker 7: entrepreneur way longer than I have I'm new to the game.
• 16:12
  Speaker 7: He's been doing this for years, and so I got
• 16:16
  Speaker 7: to sometimes take a step back and be like, you
• 16:17
  Speaker 7: know what, Yeah, Unfortunately I don't like to hear it
• 16:21
  Speaker 7: all the time, but this is the best business partner
• 16:23
  Speaker 7: that's right.
• 16:24
  Speaker 5: You know.
• 16:25
  Speaker 4: I saw him wearing the tank town man. I said,
• 16:27
  Speaker 4: go ahead, yeah, So how does that work now? Especially
• 16:31
  Speaker 4: with COVID And we kind of spoke about it when
• 16:33
  Speaker 4: we walked in having that work life balance now that
• 16:36
  Speaker 4: kids are homeschool what has that been?
• 16:38
  Speaker 1: Like?
• 16:38
  Speaker 4: I know, you the chief, you got the business runner,
• 16:41
  Speaker 4: you got the gym, Like, what is that like now?
• 16:43
  Speaker 4: For you?
• 16:45
  Speaker 7: COVID has actually made things better. I hate to say
• 16:48
  Speaker 7: it that way, but it's allowed me personally to slope
• 16:50
  Speaker 7: down a little bit more so, Like you know, with
• 16:52
  Speaker 7: the classes. We're not doing the classes at the gym
• 16:54
  Speaker 7: right now obviously, so I don't have to worry about
• 16:56
  Speaker 7: Saturday mornings. I got to go to the gym and teach.
• 16:58
  Speaker 7: Whether I just got off of work, off a twenty
• 17:00
  Speaker 7: four hour schedule that morning, I still got to go
• 17:03
  Speaker 7: to the gym and do that. I don't worry about
• 17:04
  Speaker 7: that the kids sports, they're not doing that, right now
• 17:07
  Speaker 7: you know, so no Socca Mom Kingston just started football
• 17:12
  Speaker 7: again just this week. But you know, it was just
• 17:14
  Speaker 7: allowed things to kind of calm down a little bit.
• 17:16
  Speaker 7: Who were confined to the house. What allowed you to
• 17:18
  Speaker 7: really sit down and really focus on your business and
• 17:21
  Speaker 7: what you needed to do to grow your business, grow
• 17:23
  Speaker 7: as a family, and just really kind of revamp things.
• 17:26
  Speaker 7: It's been Although it's turned the world upside down, this virus,
• 17:29
  Speaker 7: it's kind of been a blessing in other areas.
• 17:31
  Speaker 4: That's true. Okay, Yeah, I saw Instagram trying to hate
• 17:34
  Speaker 4: on you. You have posted a workout video. They took
• 17:36
  Speaker 4: you down.
• 17:38
  Speaker 7: I do get me. Sometimes I'm like, plea, just let
• 17:40
  Speaker 7: me be great.
• 17:41
  Speaker 2: They sensitive there was music playing or something like that.
• 17:44
  Speaker 2: All music.
• 17:45
  Speaker 3: That's crazy, right that I want to talk about any
• 17:50
  Speaker 3: before I got one my question about Jay So Jason,
• 17:53
  Speaker 3: So the revenue model for this subscription service, like how
• 18:00
  Speaker 3: like what's how much money are you guys bringing in
• 18:03
  Speaker 3: as far as like revenue only?
• 18:06
  Speaker 2: No overhead?
• 18:06
  Speaker 5: Right, so now we have this is the thing about
• 18:09
  Speaker 5: online Your overhead is as big as your business.
• 18:12
  Speaker 6: You get what I'm saying.
• 18:13
  Speaker 5: So when we first started, we didn't have any overhead
• 18:15
  Speaker 5: because we were doing everything ourselves. Now we got a
• 18:18
  Speaker 5: team like literally people at cubicles answering the phone. We
• 18:21
  Speaker 5: got customer service, we got this.
• 18:23
  Speaker 2: We have customer yeah, we have.
• 18:25
  Speaker 4: Yeah, we have that.
• 18:26
  Speaker 5: We have email, like people just on hand twenty four
• 18:29
  Speaker 5: hours a day because it's grown so much.
• 18:32
  Speaker 2: People having issues with the log and stuff like that.
• 18:34
  Speaker 2: They got all that.
• 18:35
  Speaker 6: But you can at a click of it.
• 18:36
  Speaker 5: But by the time you finished, you will see that
• 18:37
  Speaker 5: bubble floating because we got somebody go. But like I
• 18:42
  Speaker 5: was saying before, before COVID, you know, we were doing
• 18:45
  Speaker 5: doing our thing. I'll discussed numbers before. You know, we
• 18:47
  Speaker 5: were we hit one hundred twenty thousand like the first
• 18:51
  Speaker 5: five months, and we never went up under that, you know,
• 18:54
  Speaker 5: but we just trended, you know, we got a.
• 18:55
  Speaker 6: Little higher, a little higher.
• 18:56
  Speaker 5: But since COVID hit, we went platinum baby, Okay, Like
• 19:04
  Speaker 5: you can see you look at my ground, you see
• 19:06
  Speaker 5: the private jets and all that, like it hit, you
• 19:09
  Speaker 5: know what I'm saying. So we are blessed, you know
• 19:12
  Speaker 5: what I'm saying. Fortunate And another part about X one
• 19:15
  Speaker 5: y I never talk about it is just the systems,
• 19:17
  Speaker 5: you know what I'm saying.
• 19:17
  Speaker 6: The same thing some of my wife. Basic just just
• 19:20
  Speaker 6: systems that we have put in place.
• 19:21
  Speaker 5: Right when I think about the online program, I think
• 19:24
  Speaker 5: about everything that goes along with it. I'm sending them
• 19:26
  Speaker 5: to the store to get supplements. Nah, I gotta start
• 19:29
  Speaker 5: making supplements. So we got a warehouse and we started
• 19:31
  Speaker 5: making supplements. I'm saying when it came to like the
• 19:34
  Speaker 5: sweet sweat, you know the cream? Now, I got my
• 19:36
  Speaker 5: own cream called LIT, and it's better.
• 19:38
  Speaker 6: Than sweet sweat.
• 19:39
  Speaker 2: What's to call LIT? What sweet sweat?
• 19:41
  Speaker 5: Which we sweat? It's like a cream that you put on,
• 19:43
  Speaker 5: you put the rapid stomach and it makes you. So
• 19:48
  Speaker 5: I've with us creating a seven figure business. We've also
• 19:52
  Speaker 5: been been able to create five other six figure businesses
• 19:56
  Speaker 5: within you know, I never even talk about my affiliate program,
• 19:59
  Speaker 5: But my affiliate we made a quarter mally dollars first year,
• 20:01
  Speaker 5: and that's off of we created an affiliate program for
• 20:04
  Speaker 5: trainers who didn't have a program. They could sign up
• 20:07
  Speaker 5: as an affiliate and say, Yo, you can't train with me.
• 20:09
  Speaker 5: I'm affiliated at X twenty eight. You can go on
• 20:12
  Speaker 5: here through my site, you know what I mean. They
• 20:14
  Speaker 5: get their own link in their bio and they sell it.
• 20:16
  Speaker 5: What ended up happening is we made it.
• 20:18
  Speaker 6: Available to the ladies who were losing weight.
• 20:21
  Speaker 5: Now you got soccer moms who work a whole nine
• 20:24
  Speaker 5: to five and this and the third they're making three
• 20:26
  Speaker 5: hundred dollars a month, four hundred dollars a month, and
• 20:28
  Speaker 5: we start looking like, damn, Tanyana made twelve hundred dollars
• 20:31
  Speaker 5: this month. You know what I'm saying, like, go Tanya.
• 20:33
  Speaker 5: You know it's like we really, you know, we're putting
• 20:35
  Speaker 5: money back into you know, the community too, going about
• 20:38
  Speaker 5: it that way because they're already telling people this is
• 20:40
  Speaker 5: what they're doing. They don't have nothing else to post
• 20:42
  Speaker 5: but transformation pictures. So now they're making money that way. So,
• 20:46
  Speaker 5: you know, between the affiliate program the actual gym, because
• 20:51
  Speaker 5: that's how we created the gym.
• 20:53
  Speaker 6: Through X twenty eight. I had my gym, he had
• 20:55
  Speaker 6: his gym. We created an online program, we got a
• 20:57
  Speaker 6: gym together, you know, the affiliate program.
• 21:00
  Speaker 5: To supplements the gym, my sweat cream, lit all that
• 21:04
  Speaker 5: made six figures plus, you know what I mean.
• 21:06
  Speaker 6: So and then we come through with another seven figure business.
• 21:10
  Speaker 6: You know, with the body end.
• 21:11
  Speaker 5: It's hers, but just household the same household, you know
• 21:15
  Speaker 5: what I mean, Like it's fitness multi multiple absolutely, and
• 21:20
  Speaker 5: it's like we were doing t shirt, we were doing.
• 21:22
  Speaker 6: Stuff and it's just like I had tights, I had
• 21:24
  Speaker 6: all that stuff.
• 21:25
  Speaker 5: But it's like we ain't had no time for it
• 21:26
  Speaker 5: is in the third and people kept sending her stuff
• 21:28
  Speaker 5: and it was just like she took upon herself to
• 21:31
  Speaker 5: do it, you know what I mean.
• 21:31
  Speaker 6: When she did, it just took off.
• 21:34
  Speaker 4: You was right, you predicted it.
• 21:35
  Speaker 6: Yeah, I said.
• 21:35
  Speaker 5: I was like, I'm like, nah, she gave him a minimum.
• 21:39
  Speaker 5: Let's just next time we talked, she gonna be at
• 21:40
  Speaker 5: a minute.
• 21:41
  Speaker 3: So yeah, let's go to that. So body envy, body envy.
• 21:44
  Speaker 3: Last time we spoke, he was killing the game. How
• 21:48
  Speaker 3: has things changed since then? What with COVID?
• 21:51
  Speaker 2: And uh, how's how's the merchandise business going for you
• 21:54
  Speaker 2: these days?
• 21:55
  Speaker 7: It's amazing it is.
• 21:58
  Speaker 4: We plaied them in the streets to get.
• 22:03
  Speaker 7: Listen. I didn't. I never dreamt that it would be
• 22:05
  Speaker 7: where it is right now. I really didn't. I had
• 22:07
  Speaker 7: no idea it would take off the way it did.
• 22:09
  Speaker 7: I and I have to say, when COVID hit, I
• 22:11
  Speaker 7: told Jason, I was like, well, no need for me
• 22:13
  Speaker 7: to buy more inventory because it's it's a rap right now,
• 22:15
  Speaker 7: I might as well just wait, sit back and see,
• 22:17
  Speaker 7: you know, how this thing plays out. And then I
• 22:19
  Speaker 7: was like, well, let me just keep doing what I'm doing,
• 22:23
  Speaker 7: and literally it was just skyrocketing from there. I can't
• 22:29
  Speaker 7: I don't want to jump ahead. I don't want to
• 22:31
  Speaker 7: leave some things but later. But I mean, it's just
• 22:34
  Speaker 7: it's it's been a blessing. It really has. People weren't
• 22:37
  Speaker 7: able to go to the gym. They were doing workouts
• 22:39
  Speaker 7: at home. But they were like, I'm gonna be dressed
• 22:41
  Speaker 7: doing my workouts at home. I'm gonna look good doing
• 22:43
  Speaker 7: my workouts at home, and you know, eventually the world
• 22:45
  Speaker 7: will get back to normal, so to speak, and so
• 22:48
  Speaker 7: I'll be ready to hit the streets and my body envy.
• 22:51
  Speaker 7: So they were still just buying and buying and buying,
• 22:53
  Speaker 7: and I'm still producing and changing things up and customizing
• 22:57
  Speaker 7: so I don't see body and beyond you know this
• 22:59
  Speaker 7: first and over there with a different name attached to it.
• 23:02
  Speaker 7: You know, I don't want to see that. And so
• 23:03
  Speaker 7: just changing things up and making it more exclusive and
• 23:07
  Speaker 7: setting it apart from some of the other brands that
• 23:09
  Speaker 7: other people have here in Atlanta. You know we're doing that.
• 23:12
  Speaker 7: And I'm saying we're because this is my business partner.
• 23:16
  Speaker 7: You know we're doing it. And I just what was
• 23:18
  Speaker 7: that Monday, Monday, Tuesday this week, I just signed paperwork
• 23:22
  Speaker 7: out for my body of your headquarters.
• 23:26
  Speaker 2: Yes, it's you got a physical location.
• 23:27
  Speaker 7: I do have a physical location coming.
• 23:31
  Speaker 2: Just like a drop shipping center.
• 23:33
  Speaker 7: So it's it's it's an office space, yes, warehouse, office space.
• 23:39
  Speaker 7: Of course, I'll be doing my shipments from their housing.
• 23:42
  Speaker 7: All the inventory there, allowing for store pickup. So not
• 23:46
  Speaker 7: a brick and mortar to viccent where they can come
• 23:49
  Speaker 7: there and shot, but they can they can pick they
• 23:51
  Speaker 7: can pick it up. Yeah, tensatively the end of next month.
• 23:58
  Speaker 4: Well that's quick. Yeah, I ain't playing.
• 24:00
  Speaker 7: Yeah, it hasn't even been a year in business yet,
• 24:02
  Speaker 7: I'm still this is still this is new.
• 24:07
  Speaker 5: In the.
• 24:09
  Speaker 7: Boxes, total chaos right now.
• 24:11
  Speaker 4: So it started out as apparel, but have you moved
• 24:14
  Speaker 4: into the aquesce like when you were working out, there's
• 24:16
  Speaker 4: like some equipment pieces now too.
• 24:18
  Speaker 7: So I have resistance bans and and that's actually how
• 24:21
  Speaker 7: I started was with resistance bands. Initially it was just
• 24:24
  Speaker 7: because I did I do lower body blasts with X
• 24:27
  Speaker 7: twenty eight and then with glue camp it was let
• 24:29
  Speaker 7: me get my own fabric resistance bans, and so I
• 24:31
  Speaker 7: had that first and that's how I started with e commerce,
• 24:34
  Speaker 7: was with that. And so every now and then I'll
• 24:37
  Speaker 7: put it back online with body Envy. But truly it's
• 24:40
  Speaker 7: mainly apparel.
• 24:41
  Speaker 4: So the only place can is it the place the
• 24:43
  Speaker 4: only place they can get it at the website or
• 24:45
  Speaker 4: is it like if I go on Amazon, I type
• 24:47
  Speaker 4: in body Envy, it'll be up there too.
• 24:49
  Speaker 7: It's coming, that's on the way. Amazon is on the way.
• 24:52
  Speaker 2: So let me as.
• 24:55
  Speaker 3: Before I used I know he was getting merchandise from
• 24:57
  Speaker 3: Ali Baba, which is located it's a China.
• 25:00
  Speaker 2: It's like the Chinese Amazon. Anybody's not familiar.
• 25:03
  Speaker 3: So with COVID, especially at the beginning stages of COVID,
• 25:05
  Speaker 3: a lot of shipments from China wasn't coming or it
• 25:08
  Speaker 3: was delayed whatever, how that affect.
• 25:10
  Speaker 2: Did you get a new supplier or I did.
• 25:12
  Speaker 7: So I found two suppliers in La Okay. But I
• 25:15
  Speaker 7: have to say everything slowed down, even the La connects
• 25:18
  Speaker 7: although they're in the United States. Everything slowed down, and
• 25:21
  Speaker 7: so we did take a hit, so to speak, with
• 25:24
  Speaker 7: the inventory because we had to wait.
• 25:25
  Speaker 6: Shout out to my boy Barn Pakistan shot shout them, yeah.
• 25:34
  Speaker 7: Connect now. So I still do utilize the Allei Boba.
• 25:37
  Speaker 7: I still utilize my California connects as well. And now
• 25:40
  Speaker 7: I have somebody in Pakistan and we still have delays.
• 25:44
  Speaker 7: But what I do is I just order so much
• 25:47
  Speaker 7: so that when the delays hit, it's I got this
• 25:49
  Speaker 7: coming from here, this coming from there. So I never
• 25:51
  Speaker 7: have a dead area whatsoever because something is always coming.
• 25:56
  Speaker 6: But she got time to the real quick the Shopify story.
• 26:00
  Speaker 2: Of course, let's do it because some people the first
• 26:04
  Speaker 2: running back.
• 26:08
  Speaker 7: Yeah okay, So I purchased the resistance vans for my class.
• 26:12
  Speaker 2: That's what it was for. This is how it originally started.
• 26:15
  Speaker 7: Yes, this is the beginning of Hallani being an entrepreneur.
• 26:19
  Speaker 7: Period before Body and Nobody v was even going to exist,
• 26:22
  Speaker 7: it was just teaching glue Camp. I'm using Latex resistance
• 26:25
  Speaker 7: vans from a company that sent them to me, and
• 26:28
  Speaker 7: I'm like, we got to try something different. Went to
• 26:31
  Speaker 7: Ali Baba, ordered my fabric resistance bands, had them customized.
• 26:34
  Speaker 7: They say, glue Camp Atlanta on it at the loft,
• 26:38
  Speaker 7: got them in. Jason is like, you need to sell
• 26:39
  Speaker 7: these things online. I didn't buying him sell them a line.
• 26:42
  Speaker 7: It sounds like I only had one hundred of them
• 26:45
  Speaker 7: my bottom for my class. He's like, man, set up
• 26:47
  Speaker 7: a shopify. I didn't even know what a shopify was,
• 26:49
  Speaker 7: you guys, it's like, what is that? Go to shopaa
• 26:52
  Speaker 7: dot com. I did once Shopify literally set up the
• 26:55
  Speaker 7: account in five minutes. I want in my closet on
• 26:58
  Speaker 7: the hardwood, took a picture of the band, put it
• 27:00
  Speaker 7: on the site, put it in my story like Resistance
• 27:03
  Speaker 7: vands available. Went to sleep, walk up the next morning
• 27:06
  Speaker 7: and it was probably midnight when o't to sleep. But
• 27:08
  Speaker 7: I had to go to work the next day. So
• 27:09
  Speaker 7: I walk up at four forty. It already made over
• 27:11
  Speaker 7: four hundred dollars in those four hours, and so.
• 27:14
  Speaker 6: I'm like, I told you, I told you.
• 27:19
  Speaker 7: He loves to hear that he told me. But I'm like,
• 27:22
  Speaker 7: I made over four hundred dollars and I'm almost sold
• 27:25
  Speaker 7: out of this stuff, you know. So I went to work.
• 27:27
  Speaker 7: Needless to say, I had made over a thousand dollars
• 27:29
  Speaker 7: in less than twenty four hours. And I'm like, that's
• 27:32
  Speaker 7: pretty good. You know, I made five times what I
• 27:36
  Speaker 7: spent on this stuff. And this was not my initial
• 27:39
  Speaker 7: intention was to do this. It was to heaven for
• 27:41
  Speaker 7: my class, you know. And so with that that allowed
• 27:45
  Speaker 7: me to see the power of e commerce and the
• 27:47
  Speaker 7: power of what you can do online versus everything being
• 27:51
  Speaker 7: you know, face to face. Is that all you want
• 27:53
  Speaker 7: me to.
• 27:53
  Speaker 6: Tell it in Shopify? Not only that, but like when
• 27:58
  Speaker 6: you do so much number a lot of people don't know.
• 28:01
  Speaker 6: We didn't know. Oh yeah, Shopify hit us with the
• 28:04
  Speaker 6: first loan, what was it?
• 28:05
  Speaker 7: Yeah, so so And this came from just talking to
• 28:08
  Speaker 7: other people too, So you know, there was a lot
• 28:10
  Speaker 7: of things I didn't even know about. Shopify just even
• 28:12
  Speaker 7: shouts out to support black colleges. I met with Justin
• 28:17
  Speaker 7: and they have a clothing apparel line for college students.
• 28:22
  Speaker 7: And met with him at the gym and he's like,
• 28:24
  Speaker 7: he looked at my Shopify and he's like, hey, you
• 28:26
  Speaker 7: don't have all these apps integrated into Shopify that you
• 28:29
  Speaker 7: need for your website. I had no clue any of that,
• 28:32
  Speaker 7: and I was using all my capital to just keep
• 28:35
  Speaker 7: pouring back into my business.
• 28:37
  Speaker 8: You know.
• 28:38
  Speaker 7: He was like Shopify offer you a loan when they
• 28:41
  Speaker 7: see the amount of money that you're bringing in, the
• 28:42
  Speaker 7: amount of money that you're making off of their platform.
• 28:45
  Speaker 7: I had no idea. I went to the area where
• 28:47
  Speaker 7: he said, and there was loans waiting, three different ones.
• 28:50
  Speaker 7: It was forty six thousand, ninety three and one hundred
• 28:52
  Speaker 7: and twenty six thousand, and I'm like, I didn't even
• 28:54
  Speaker 7: know that was sitting there. And that was actually an
• 28:57
  Speaker 7: option from Shopify.
• 28:58
  Speaker 3: From Shopify, you have to reach how much money do
• 29:01
  Speaker 3: you have to like bring in to get that? Is
• 29:03
  Speaker 3: it like a certain threshold or.
• 29:04
  Speaker 7: I don't know what the specifics are. It was sitting there,
• 29:09
  Speaker 7: like do you want this? And so the first time,
• 29:11
  Speaker 7: you know, I was real conservative. I was like, I'm
• 29:13
  Speaker 7: let me do the forty thousand dollars clear, yes, right,
• 29:17
  Speaker 7: So I did it and literally in two business days
• 29:19
  Speaker 7: that forty thousand was in my account.
• 29:21
  Speaker 2: Wow.
• 29:22
  Speaker 7: And so, you know, it was things like that that
• 29:24
  Speaker 7: we had no idea. I'm just using my money. I'm
• 29:26
  Speaker 7: just wiping my freaking debit card to do what I
• 29:28
  Speaker 7: needed to do. Not realize that I can use this.
• 29:30
  Speaker 7: And what they do is they take seventeen percent of
• 29:33
  Speaker 7: your daily sales to pay it back.
• 29:35
  Speaker 2: Oh so it's not is it an interest rate too?
• 29:37
  Speaker 7: A very small, very very small interest rate. And when
• 29:40
  Speaker 7: I say, you don't even notice what they're taken from
• 29:42
  Speaker 7: from you.
• 29:43
  Speaker 4: So after you paid, so they taken seventeen percent after
• 29:46
  Speaker 4: you paid a forty back and then you call it,
• 29:48
  Speaker 4: will have for another moan? Or how's that work?
• 29:49
  Speaker 7: So when you get to I want to say, it's
• 29:52
  Speaker 7: fifteen percent that you have left to pay, they'll offer
• 29:56
  Speaker 7: you another loan.
• 29:57
  Speaker 6: I need two hundred, They'll.
• 30:00
  Speaker 7: Offer you another loan. And that's the game changer in itself,
• 30:03
  Speaker 7: because you know, for a lot of people who have
• 30:06
  Speaker 7: these businesses, that's all they have, you know, Thank goodness,
• 30:09
  Speaker 7: we had what he has going on. And then, of
• 30:11
  Speaker 7: course with my fire department, body Envy was literally my
• 30:15
  Speaker 7: side business, that's what I called it, initially, my little
• 30:18
  Speaker 7: side business. And not realizing that my little side business
• 30:21
  Speaker 7: makes more for me monthly than my entire salary for
• 30:24
  Speaker 7: the year from the fire department, you know, and so
• 30:27
  Speaker 7: realizing that those other tools are options helped to fund
• 30:31
  Speaker 7: your business and helped to grow it. Who knew?
• 30:34
  Speaker 4: I think the last the last time we spoke, I
• 30:35
  Speaker 4: think our last words were you like you asked me
• 30:37
  Speaker 4: if I'm still teaching and I said yes. I said,
• 30:40
  Speaker 4: you are still in the fire department. You said yeah,
• 30:42
  Speaker 4: and I said maybe in a yeale south and you
• 30:44
  Speaker 4: said yeah, I think we're retired here too. So are
• 30:47
  Speaker 4: we there?
• 30:47
  Speaker 2: So did you? Did you stop teaching? That's the first question.
• 30:50
  Speaker 4: I have taken the year off, so clap it up
• 30:58
  Speaker 4: for that. So let's put you on the spot. Now
• 31:06
  Speaker 4: are we still.
• 31:10
  Speaker 7: So I'm still there, I'm still there, you know. Okay,
• 31:12
  Speaker 7: this is my thing. So eighteen years in at this
• 31:15
  Speaker 7: point I need to do twenty. I need to do twenty.
• 31:18
  Speaker 7: The reason I need to do twenty is to really
• 31:20
  Speaker 7: really solidify this pension that I have worked eighteen years for.
• 31:24
  Speaker 7: And that's the big picture I think too. What people
• 31:26
  Speaker 7: need to hear also is you can be an entrepreneur
• 31:29
  Speaker 7: and still keep your nine to five. That's what you choose,
• 31:31
  Speaker 7: you know, because at the end of the day, one
• 31:33
  Speaker 7: of the biggest expenses for entrepreneurs is health insurance pay
• 31:37
  Speaker 7: for We don't have to worry about can we go
• 31:39
  Speaker 7: to the doctor? Can our kids go to the doctor?
• 31:41
  Speaker 7: You know it's there, And I have a pension So
• 31:43
  Speaker 7: when I turn fifty years old, every single month on
• 31:46
  Speaker 7: the first I got this amount coming to my account
• 31:48
  Speaker 7: every single month like clockwork. So eighteen years in, I
• 31:52
  Speaker 7: need to do twenty to really maximize what I have
• 31:54
  Speaker 7: done in these eighteen years. So two more years, two more.
• 32:00
  Speaker 6: Joe was working side hustle until the ride was your
• 32:02
  Speaker 6: main hustle.
• 32:03
  Speaker 5: And I tell you, she works twenty four hour shift,
• 32:06
  Speaker 5: gets offt work and she got a stack this high.
• 32:09
  Speaker 5: I'm telling my slippers she gotta take and package them
• 32:11
  Speaker 5: and go hundreds of orders or not anymore. Well, we
• 32:14
  Speaker 5: got help nowt But you know, the initial grind was
• 32:18
  Speaker 5: that was working twenty four hour shifts and coming home
• 32:21
  Speaker 5: and I just hear her the fax machine or whatever
• 32:24
  Speaker 5: that machine is upstairs, label printer, just.
• 32:26
  Speaker 6: Just printing, you know what I mean.
• 32:28
  Speaker 5: But you know, to anybody that's watching this, man, if
• 32:30
  Speaker 5: you're working your job, you know that's a that's just
• 32:33
  Speaker 5: solid advice. You know, let you let your side hustle
• 32:36
  Speaker 5: start riding your main hustle before you just get out
• 32:38
  Speaker 5: of there and bail, you know what I mean, Damn
• 32:39
  Speaker 5: near make it to where you gotta leave.
• 32:42
  Speaker 4: That's just my.
• 32:42
  Speaker 6: Opinion, you know, what I mean. Yeah, definitely when your
• 32:44
  Speaker 6: bills has covered things of that nature.
• 32:47
  Speaker 3: So as far as the merch are you ordering it
• 32:50
  Speaker 3: like already done is print like the logo, everything is
• 32:53
  Speaker 3: already printed on it, and all you gotta do is
• 32:54
  Speaker 3: ship it.
• 32:55
  Speaker 7: Yes. Now, Prior to I was pressing everything myself.
• 32:59
  Speaker 2: Okay, so literally I have the.
• 33:04
  Speaker 7: I'm printing out the labels, creating the labels, printing the
• 33:06
  Speaker 7: labels out, peeling that crap, pressing it on there. I
• 33:10
  Speaker 7: have two heat presses. I mean, we had a whole
• 33:13
  Speaker 7: factory going, and I was killing myself from the twenty
• 33:16
  Speaker 7: four hour ships coming home having to pressed stuff package it. Then,
• 33:20
  Speaker 7: like he said, I had stacks of labels. I had
• 33:22
  Speaker 7: to get this stuff shipped out, and we're doing it.
• 33:23
  Speaker 7: I had the kids involved. I mean it was like
• 33:25
  Speaker 7: home on. Everybody put upstairs. We got to get this done,
• 33:28
  Speaker 7: you know. And I was really really killing myself. It
• 33:30
  Speaker 7: became where my business was. I wasn't enjoyable because it
• 33:36
  Speaker 7: was so much work to do. So now got smart.
• 33:39
  Speaker 7: So everything comes already labeled up, packaged up, and all
• 33:43
  Speaker 7: we got to do is just ship it. And I
• 33:44
  Speaker 7: don't even ship anymore. I have hired full time help
• 33:47
  Speaker 7: and so now that's done too, so I can, you know,
• 33:50
  Speaker 7: take a step back and handle them behind the scenes
• 33:52
  Speaker 7: stuff versus being so hands on with everything.
• 33:55
  Speaker 3: So even though it's more money, So like, just give
• 33:57
  Speaker 3: me an example, like a shirt, Like if you had
• 33:59
  Speaker 3: to print it, how much would it be as opposed
• 34:02
  Speaker 3: to just having it already printed and all you got
• 34:05
  Speaker 3: to do is mail it.
• 34:06
  Speaker 7: It actually saves me money having them print it because
• 34:09
  Speaker 7: I would have to buy the vinyl, and the vinyl
• 34:11
  Speaker 7: you're buying big rings of it that might cost me
• 34:13
  Speaker 7: one hundred and fifty to two hundred dollars for those
• 34:15
  Speaker 7: rings on top of just the time that I was
• 34:19
  Speaker 7: putting in doing it. Whereas with China having them do it,
• 34:23
  Speaker 7: they might charge me just one hundred dollars flat one
• 34:26
  Speaker 7: time because I have manufacturers that I use constantly, so
• 34:29
  Speaker 7: they'll charge me one time and that's to create the
• 34:32
  Speaker 7: mold for the logo. After that, they just do it.
• 34:34
  Speaker 7: I don't even hate it.
• 34:36
  Speaker 4: This episode is brought to you by P and C Bank.
• 34:39
  Speaker 4: A lot of people think podcasts about work are boring,
• 34:42
  Speaker 4: and sure they definitely can be, but understanding a professionals
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• 36:27
  Speaker 10: Coach, the energy out there felt different. What changed for
• 36:30
  Speaker 10: the team today?
• 36:30
  Speaker 9: It was the new game day scratches from the California
• 36:33
  Speaker 9: Lottery players.
• 36:34
  Speaker 4: Everything.
• 36:34
  Speaker 9: Those games sent the team's energy through the roof.
• 36:36
  Speaker 10: Are you saying it was the off field play that
• 36:38
  Speaker 10: made the difference on the field.
• 36:40
  Speaker 9: Hey, little play makes your day, and today it made
• 36:42
  Speaker 9: the game. That's all for now, Coach, one more question.
• 36:45
  Speaker 10: Play the new Los Angeles Chargers, San Francisco forty nine
• 36:48
  Speaker 10: ers and Los Angeles Rams scratchers from the California Lottery.
• 36:52
  Speaker 10: A little play can make your day. Peace, pay responsibily.
• 36:55
  Speaker 10: Must be eighteen years or older to purchase plate or
• 36:56
  Speaker 10: claim for it anymore.
• 36:58
  Speaker 4: Real Superwoman another thing that he said, Superwoman man doing
• 37:02
  Speaker 4: all that doing Bible study. I saw the other night,
• 37:05
  Speaker 4: and I saw that. I saw the guy who was
• 37:09
  Speaker 4: looking I we ain't gonna bring up the guy who
• 37:10
  Speaker 4: was trying to record and mess it up. But so
• 37:13
  Speaker 4: having the kids there and watching y'all hustle like this,
• 37:16
  Speaker 4: I mean, do you see entrepreneurism? And is this something
• 37:18
  Speaker 4: that they are looking to do in the future or
• 37:20
  Speaker 4: they're gonna be running these businesses?
• 37:22
  Speaker 5: Well, my son, it was already in them, like he was.
• 37:26
  Speaker 5: I look up at the barbershop. He went to the barber.
• 37:28
  Speaker 6: She went to tell the story real quick.
• 37:31
  Speaker 5: He went to the dropping them off at the barbershop,
• 37:33
  Speaker 5: and I go back to pick him up, and I'm
• 37:34
  Speaker 5: looking at her like that was taking a long time.
• 37:36
  Speaker 5: I'm looking in the door, and he got a brooms
• 37:39
  Speaker 5: sweeping around them.
• 37:39
  Speaker 6: You know what I'm saying.
• 37:40
  Speaker 5: That the boy ain't show up that day, so he's
• 37:42
  Speaker 5: sweeping the barbershop getting paid, you know what I mean.
• 37:44
  Speaker 5: So it got to a point where he was like, da,
• 37:46
  Speaker 5: can you tell me the barber shop make some money? Okay,
• 37:49
  Speaker 5: So you know that's kind of him. My daughter she
• 37:52
  Speaker 5: ordered some lighters or something.
• 37:54
  Speaker 4: They're dimbling and dabbling in it.
• 37:55
  Speaker 6: Now just from seeing us, Like my daughter ordered something
• 37:59
  Speaker 6: some lighters or something.
• 38:00
  Speaker 7: Yeah, some I don't even know what they are, but
• 38:02
  Speaker 7: there's some lighters that the kids use or whatever, all
• 38:04
  Speaker 7: these kids smoking.
• 38:05
  Speaker 6: But anyways, but.
• 38:08
  Speaker 7: My son, for sure, he's been like a hustler since
• 38:12
  Speaker 7: he's too. I mean, you see it in them, and
• 38:14
  Speaker 7: his whole thing is he wants to take over whatever
• 38:16
  Speaker 7: daddy's doing. So yeah, my daughter, she's dibbling, dabbling, trying
• 38:20
  Speaker 7: to find her way. You know, when they see our
• 38:22
  Speaker 7: back office, it's unreal to them. And so when they
• 38:25
  Speaker 7: see what you can do, you know, just working for
• 38:28
  Speaker 7: yourself and finding things that you like in a way
• 38:31
  Speaker 7: that you can impact people, because we're impacting people with
• 38:33
  Speaker 7: our businesses, you know, and so when they see that,
• 38:36
  Speaker 7: it's like I want to do it too. They're just
• 38:38
  Speaker 7: trying to figure out how Kingston is like, I'm doing
• 38:41
  Speaker 7: what daddy's doing. Riley is like, let me find my
• 38:43
  Speaker 7: lane and we'll go from there. But I definitely can
• 38:46
  Speaker 7: see them being entrepreneurs as well, the option to do it, Yeah, exactly.
• 38:50
  Speaker 3: So when you was we talked before, you said, like
• 38:52
  Speaker 3: your marketing originally was like influencers Instagram influences. They helped
• 38:55
  Speaker 3: push the brand. You still doubling down on that, Like,
• 38:58
  Speaker 3: what's the marketing for both programs, for the for the
• 39:01
  Speaker 3: fitness program and for the for the clothing brand. How
• 39:04
  Speaker 3: are you getting the word to the people? How are
• 39:06
  Speaker 3: you market Is it paid the ads? Is it influencers? Like,
• 39:08
  Speaker 3: what's the deal?
• 39:10
  Speaker 5: Well, we got a team, shouts out to Leon. We
• 39:13
  Speaker 5: got a guy who run our Facebook ads going crazy.
• 39:16
  Speaker 5: Just to give an example, like with ads, a lot
• 39:19
  Speaker 5: of time, like when we first started doing our ads
• 39:21
  Speaker 5: with X twenty eight, we were just flipping money. We
• 39:24
  Speaker 5: were spending thirty thousand dollars making seventy thousand dollars.
• 39:26
  Speaker 6: Thought we were winning.
• 39:27
  Speaker 5: We hired a company, you know, and now it's three
• 39:30
  Speaker 5: times that amount, you know, thirty thousand and making three
• 39:32
  Speaker 5: hundred thousand.
• 39:33
  Speaker 6: You know, So we just didn't know that. So when
• 39:36
  Speaker 6: it comes to like her business, same thing, you know,
• 39:39
  Speaker 6: get the experts to do it.
• 39:40
  Speaker 4: You know.
• 39:40
  Speaker 6: I looked at Demi dot com, I looked at everything,
• 39:43
  Speaker 6: trying to learn it myself, but I would rather go
• 39:45
  Speaker 6: pay an expert, you know. I mean, so that's what
• 39:46
  Speaker 6: we did. We got a guy who does the Facebook ads.
• 39:49
  Speaker 6: We got a girl who go get the influencers for it.
• 39:51
  Speaker 2: That's just her job, that's what she just reaches out.
• 39:53
  Speaker 5: All she does is DM influencers and tell us yeah,
• 39:56
  Speaker 5: and they, you know, come back with astronomical prices.
• 40:00
  Speaker 3: Negotiate what has been more effective, the influencers or the
• 40:04
  Speaker 3: Facebook ads ads?
• 40:07
  Speaker 4: Undefeated?
• 40:07
  Speaker 7: Yeah, because with me with body Envy, initially started, I
• 40:11
  Speaker 7: was the face. I am the face of body Envy.
• 40:13
  Speaker 7: But it was me constantly promoting the brand. And then
• 40:17
  Speaker 7: it was okay, let's look to some influencers. But of
• 40:19
  Speaker 7: course that's trial and error. You'll think, Okay, someone has
• 40:22
  Speaker 7: a million followers, so surely they're gonna drive traffic to
• 40:25
  Speaker 7: your business. That they do nothing for you. I mean
• 40:27
  Speaker 7: absolutely not. And so that's so touch and goal depending
• 40:31
  Speaker 7: on who you utilize. So Jason kept telling me you
• 40:33
  Speaker 7: need to start running ads, and I'm looking at him like, no,
• 40:36
  Speaker 7: I'm not running ads. I don't want to spend that
• 40:37
  Speaker 7: money on ads. I don't want to do it. Finally, finally,
• 40:41
  Speaker 7: it's been four this is a fourth month with running ads,
• 40:44
  Speaker 7: and I might spend whatever I spend, I'm going to
• 40:47
  Speaker 7: make six to seven times whatever I spend.
• 40:51
  Speaker 4: So you got to say, I told you.
• 40:56
  Speaker 7: Don't encourage.
• 40:59
  Speaker 6: Wait, we already did.
• 41:00
  Speaker 4: Let's go, let's go.
• 41:02
  Speaker 7: I give him so much pushback sometimes, but I'm like,
• 41:04
  Speaker 7: I'm looking at the numbers and I know what they
• 41:06
  Speaker 7: spend on ads for X twenty eight and I'm like,
• 41:08
  Speaker 7: I don't want to do that right now, not realizing
• 41:10
  Speaker 7: that it was going to do what it did for
• 41:12
  Speaker 7: my business. And so like he said, shouts out to
• 41:14
  Speaker 7: Leon when Leon sends me my graphs at the end
• 41:18
  Speaker 7: of the month and he's showing me exactly which ads
• 41:21
  Speaker 7: did what, and I'm looking at those conversions, and I'm like, whoa,
• 41:24
  Speaker 7: who knew. So now I don't really utilize influencer marketing
• 41:28
  Speaker 7: because I don't have to because he's getting he's pushing
• 41:30
  Speaker 7: my brand to people who they might not follow. Those people,
• 41:33
  Speaker 7: you know, it's the moms who are sitting in the
• 41:36
  Speaker 7: house that don't follow the celebrities so to speak. They're
• 41:39
  Speaker 7: just following you, you know, their friends on social media
• 41:42
  Speaker 7: and they're seeing it and they're able to buy. And
• 41:44
  Speaker 7: so the ads changed the game.
• 41:46
  Speaker 2: It really did the Facebook ads work.
• 41:50
  Speaker 3: It's like somebody said to us, like if I gave
• 41:52
  Speaker 3: you a dollar and you gave me back five How
• 41:54
  Speaker 3: many dollars would you give me?
• 42:00
  Speaker 6: That's exactly how exactly how it works.
• 42:03
  Speaker 5: And I tell people but even like with the Instagram adds,
• 42:06
  Speaker 5: I always use Alex for example, like if you know,
• 42:09
  Speaker 5: you know, you know, I was being and Alex.
• 42:10
  Speaker 6: To run ass he wouldn't do it, wouldn't do it.
• 42:12
  Speaker 5: Now his ad got getting him like ten times, as
• 42:15
  Speaker 5: you know, I mean, shout ou out to Alex. But
• 42:16
  Speaker 5: before then, what he was doing was when he had
• 42:19
  Speaker 5: eight thousand followers. I remember Alex had videos with one
• 42:22
  Speaker 5: hundred thousand views.
• 42:23
  Speaker 6: How the hell is he getting?
• 42:25
  Speaker 4: Is he just feeding?
• 42:26
  Speaker 5: He'll make an ad and just feed it, put one
• 42:28
  Speaker 5: hundred hundred dollars behind it, and after the seven days,
• 42:31
  Speaker 5: would you like to do it again?
• 42:32
  Speaker 6: And he just kept feeding his way at this ad.
• 42:34
  Speaker 5: Making all the money on Instagram, you know what I mean.
• 42:36
  Speaker 5: But a lot of people think that you have to
• 42:38
  Speaker 5: have a large following. You got to know people, you
• 42:41
  Speaker 5: gotta know, you gotta know what you're doing, you gotta
• 42:43
  Speaker 5: do You need to be watching earn your leisure.
• 42:46
  Speaker 4: So you might have to watch, watch, watch what the
• 42:49
  Speaker 4: guys are doing. You know what I'm saying.
• 42:51
  Speaker 5: And that works for our business too, you know what
• 42:53
  Speaker 5: I mean, Like you just said, we literally sat down
• 42:55
  Speaker 5: with support Black Colleges. Within the first five minutes of
• 42:59
  Speaker 5: that hour conversation, he saved us thousands of dollars with shipping.
• 43:02
  Speaker 7: Yeah, just for shipping.
• 43:03
  Speaker 6: The first five minutes of conversation.
• 43:05
  Speaker 7: I was just like, it's like, you're spending how much
• 43:07
  Speaker 7: y're shipping?
• 43:08
  Speaker 2: What did you do the cut chipping costs?
• 43:11
  Speaker 7: Say that again?
• 43:12
  Speaker 6: Did you do the cutch shipping cast?
• 43:13
  Speaker 8: Oh?
• 43:13
  Speaker 2: So what I did?
• 43:14
  Speaker 7: I had everything going out priority mail, Everything was priority.
• 43:18
  Speaker 7: He was like, you don't have to have everything going
• 43:19
  Speaker 7: out priorities.
• 43:20
  Speaker 2: Regular MA just regular mail.
• 43:21
  Speaker 7: At the end the end of the day, it's gonna
• 43:22
  Speaker 7: get there, you know.
• 43:24
  Speaker 4: And so you just got to wait two days. Priority
• 43:25
  Speaker 4: means like one of two days versus.
• 43:27
  Speaker 7: Yeah, one to two days, regular mail is three to three.
• 43:30
  Speaker 7: You might wait one more day. And with COVID, priority
• 43:33
  Speaker 7: mail is not guaranteed to get there anyway, you know.
• 43:36
  Speaker 7: And so he saved me five six dollars per packet.
• 43:40
  Speaker 2: Why did you Why would you do a priority You
• 43:41
  Speaker 2: just wanted to.
• 43:42
  Speaker 5: Just have it.
• 43:42
  Speaker 7: I didn't know, we know, I did not know. Literally
• 43:45
  Speaker 7: it was well this sounds good. You know, once two
• 43:47
  Speaker 7: days it gets there. So I'm gonna choose that.
• 43:48
  Speaker 2: I must. I must be real cheap because I always
• 43:50
  Speaker 2: do that.
• 43:51
  Speaker 4: Like I.
• 43:53
  Speaker 3: Like, I'm like, I just watch it. I say, whatever
• 43:55
  Speaker 3: the cheapest option is, that's what I want to do.
• 43:57
  Speaker 3: Like you sure, I'm like, yes, option, Yeah.
• 44:01
  Speaker 5: Cool.
• 44:02
  Speaker 7: I was so ignorant too, but I didn't even know
• 44:03
  Speaker 7: there was another option.
• 44:05
  Speaker 2: Oh, you know, you're just rich, that's all.
• 44:06
  Speaker 4: It's different. You got a different type of.
• 44:11
  Speaker 6: Good man.
• 44:11
  Speaker 2: You know you didn't. You didn't have to get the stamps.
• 44:14
  Speaker 2: It's all good. You appreciate take this to the mail
• 44:16
  Speaker 2: for me, send it first class or whatever. Trumpets and
• 44:21
  Speaker 2: an eagle.
• 44:21
  Speaker 4: But she got hundreds of packages.
• 44:23
  Speaker 6: She's doing that with just going I'm talking about day,
• 44:28
  Speaker 6: hundreds of packages.
• 44:29
  Speaker 7: I did that for months. I did that from months
• 44:31
  Speaker 7: because I just did not know. I had no idea.
• 44:33
  Speaker 7: So it was literally, you know, taking the time to
• 44:36
  Speaker 7: reach out to somebody else in this industry, not in
• 44:39
  Speaker 7: the same exact industry that I'm in, because I can't
• 44:41
  Speaker 7: expect for that person to feed me the game, so
• 44:44
  Speaker 7: to speak. But he literally sat down with me and
• 44:46
  Speaker 7: was like, hey, you need these apps, things like just
• 44:49
  Speaker 7: so when something's out of stock, back in stock apps,
• 44:52
  Speaker 7: so they get notified when it comes back in stock.
• 44:54
  Speaker 7: Little things that you know you see all the time
• 44:56
  Speaker 7: when you're shopping online. But why you're not integrating it
• 44:59
  Speaker 7: into your own business, you know, But a lot of
• 45:01
  Speaker 7: times you just don't know that that's an option to
• 45:03
  Speaker 7: do it. You think these are big brands and so
• 45:05
  Speaker 7: that's why they have these options and not realizing that
• 45:07
  Speaker 7: you can have them too. And so he gave me
• 45:09
  Speaker 7: eleven different apps to add onto my platform, and I
• 45:13
  Speaker 7: reached out shout out to Continental g He handles all
• 45:16
  Speaker 7: my web stuff for me and he integrated everything for me,
• 45:20
  Speaker 7: and so it's done. Now they have all the different options.
• 45:24
  Speaker 7: They have the timer when they check out, they have
• 45:26
  Speaker 7: you know, when something comes back and sock.
• 45:27
  Speaker 2: So what's the system that you haven't like? All right,
• 45:29
  Speaker 2: I go to bodynv dot com.
• 45:33
  Speaker 4: App.
• 45:34
  Speaker 7: Okay they have an app now?
• 45:35
  Speaker 3: So yeah, all right, So I go I ordered something.
• 45:42
  Speaker 3: Now what happens? It goes to your assistant or somebody
• 45:47
  Speaker 3: they get it. And what's the process.
• 45:50
  Speaker 7: So I have an assistant who works She works Monday
• 45:54
  Speaker 7: through Thursday. That's her schedule. She only works five hours
• 45:56
  Speaker 7: a day. It's all that's necessary. And say, for instance,
• 45:59
  Speaker 7: today orders came in today. When she comes to work
• 46:02
  Speaker 7: on Monday, she logs in, she sees all the orders
• 46:05
  Speaker 7: that have come So she's gonna ship out Friday, Saturday,
• 46:08
  Speaker 7: Sunday orders on Monday go out Monday, she'll come in
• 46:11
  Speaker 7: she's gonna do I'm sorry Tuesday, she's gonna do Monday's orders.
• 46:14
  Speaker 7: So she's always like a day behind. So she'll ship
• 46:18
  Speaker 7: out the orders. So if you're getting their orders very quickly,
• 46:20
  Speaker 7: and if something has to be pressed, so to speak,
• 46:24
  Speaker 7: if something comes in and God forgive forbid, they forgot
• 46:26
  Speaker 7: to put the lowbo on it, she'll handle that. But
• 46:29
  Speaker 7: she handles everything as far as shipping, as far as
• 46:32
  Speaker 7: the handling of it. My marketing manager city. If they
• 46:35
  Speaker 7: have a discrepancy with something, they got the wrong size,
• 46:38
  Speaker 7: or they didn't like it, she handles that aspect of things.
• 46:41
  Speaker 7: So she'll respond to all the emails, she'll respond to
• 46:43
  Speaker 7: all the dms. I don't touch any of that, none
• 46:47
  Speaker 7: of that. Literally. I get a report at the end
• 46:48
  Speaker 7: of the day, like these are the things that took place,
• 46:51
  Speaker 7: These are the issues that we might have had today.
• 46:52
  Speaker 7: This is how I address them, and that's that love.
• 46:56
  Speaker 4: So ja, I'm gonna put you on the spot.
• 46:57
  Speaker 7: Man.
• 46:57
  Speaker 4: Body envy is doing well, a lot of streams coming in.
• 47:00
  Speaker 4: Do we have a male version in the works or
• 47:03
  Speaker 4: is that something that you're thinking about?
• 47:06
  Speaker 5: You know what? We were playing with a couple of
• 47:09
  Speaker 5: pieces again, Like I say something about guys, I don't know.
• 47:13
  Speaker 5: It's different, wear the old shirt, cut sleeves off, I
• 47:17
  Speaker 5: do it, you know what I mean? Like I get
• 47:19
  Speaker 5: fresh too at the gym, but I'm rare, you know
• 47:21
  Speaker 5: what I mean. I go to gym dead fresh, but
• 47:23
  Speaker 5: majority of the guys gonna put on.
• 47:25
  Speaker 4: A T shirt. I don't care.
• 47:26
  Speaker 6: Yeah, they just yeah.
• 47:28
  Speaker 7: So it's not really it's a little harder to reach
• 47:30
  Speaker 7: the guy market. So you know, we got a few tanks.
• 47:32
  Speaker 7: We might do T shirts, but I don't think. I'm
• 47:35
  Speaker 7: not going to say we won't. But it's not like
• 47:38
  Speaker 7: on the priority.
• 47:38
  Speaker 4: List right now, gotcha?
• 47:39
  Speaker 3: Yeah, it's keeping like I always heard with clothes, you
• 47:43
  Speaker 3: don't want to have too many different options. It's better
• 47:45
  Speaker 3: to have like fewer options. Is that your philosophy or
• 47:49
  Speaker 3: all right?
• 47:51
  Speaker 5: I would so like this shirt right here, This is
• 47:54
  Speaker 5: my shirt were CEOs right, and we just have this
• 47:57
  Speaker 5: shirt we have in different colors and it's going crazy.
• 48:00
  Speaker 6: You know what I'm saying is doing this thing I
• 48:01
  Speaker 6: think about Maddy j c L.
• 48:05
  Speaker 2: Shirt assets over liabilities.
• 48:07
  Speaker 6: Asset change the color, guys, get guys gonna buy these shirts,
• 48:13
  Speaker 6: you know what I'm saying.
• 48:14
  Speaker 4: So they're gonna work out in these shirts.
• 48:16
  Speaker 7: Wear different women are different. We want a variety, you know,
• 48:20
  Speaker 7: with ath leisure were I mean, you can wear this
• 48:22
  Speaker 7: stuff whether you want to the gym, here, doing the podcast.
• 48:25
  Speaker 7: You know howeful way you want to change it up,
• 48:27
  Speaker 7: I'll put it almost some slides in a bag and go,
• 48:29
  Speaker 7: you know. And so we need more options because we
• 48:33
  Speaker 7: wear it for different things. It's not literally just dedicated
• 48:35
  Speaker 7: to just going to the gym. Yes, ath leisure wear,
• 48:39
  Speaker 7: so what.
• 48:39
  Speaker 2: Does that mean?
• 48:40
  Speaker 3: You can put heels on with it, so you slash athletics,
• 48:43
  Speaker 3: slash leisure, ath leisure, ath leisure exactly.
• 48:45
  Speaker 7: So variety is better. So what I do is I
• 48:50
  Speaker 7: have drops every Friday. So every Friday, if you have
• 48:53
  Speaker 7: the app at eleven am, whatever I'm dropping for that day,
• 48:56
  Speaker 7: like today, I drop four new sets so you have
• 48:58
  Speaker 7: access to it on the app. At eleven am. The
• 49:00
  Speaker 7: masses online have access to it at twelve pm. Every
• 49:03
  Speaker 7: single Friday, we do new release drops every Friday.
• 49:06
  Speaker 4: So are you a design team or we built up
• 49:08
  Speaker 4: we built out of the signty. At this point, I
• 49:10
  Speaker 4: am the design are the design team. So every Friday
• 49:12
  Speaker 4: you putting out something?
• 49:14
  Speaker 7: Yes, every Friday, I'm putting out something.
• 49:16
  Speaker 4: We gotta we gotta use the new names Superwoman in enough.
• 49:20
  Speaker 4: It's not fit. It's not fitting.
• 49:21
  Speaker 7: Enough pieces several pieces not enough.
• 49:25
  Speaker 6: Say man, we had We've We've had a lot of help.
• 49:28
  Speaker 6: Even I know what is it? My God versus everybody?
• 49:32
  Speaker 2: My God versus my enemy ship?
• 49:34
  Speaker 6: Yeah, my God versus my enemies. I'm in a mastermind
• 49:38
  Speaker 6: with him, you know.
• 49:38
  Speaker 5: Okay, alumna, I saw alumni and you know, just like
• 49:44
  Speaker 5: we in I got help so I can ask these guys, hey, man,
• 49:46
  Speaker 5: how you doing this?
• 49:47
  Speaker 6: How you doing that? You know that type of thing
• 49:48
  Speaker 6: you talk.
• 49:49
  Speaker 3: About that the master because that's one thing, especially in Atlanta,
• 49:52
  Speaker 3: I gotta you gotta culture, which I got like through
• 49:55
  Speaker 3: like masterminds. Just talk about the importance of that as
• 49:57
  Speaker 3: far as just networking and building and learn, and that's
• 50:00
  Speaker 3: one that's my favorite part about the podcast.
• 50:02
  Speaker 2: It's a great networking.
• 50:02
  Speaker 3: Tool and a lot of the people that we come
• 50:04
  Speaker 3: in contact with we keep relationships with, and it's like,
• 50:07
  Speaker 3: all right, now we're getting trucks and Alex can help
• 50:09
  Speaker 3: us with trucking, or we're doing options and Mark helps
• 50:12
  Speaker 3: us with options.
• 50:12
  Speaker 2: So it's like different things.
• 50:13
  Speaker 3: We got pretty much anybody on speed out that we
• 50:16
  Speaker 3: can have it in an industry, whether it's mortgages or whatever.
• 50:19
  Speaker 3: So I don't think people fully appreciate that, but like
• 50:21
  Speaker 3: I said, that's something that you guys do. I think
• 50:23
  Speaker 3: every week you have like a meteor product, So talk
• 50:26
  Speaker 3: about like the importance of that and like how that's
• 50:28
  Speaker 3: actually helped you as well.
• 50:29
  Speaker 5: So what we try to do is just well we
• 50:31
  Speaker 5: got our core group of guys, but like Justin he's
• 50:34
  Speaker 5: in the he's like in what do.
• 50:36
  Speaker 2: You call that multi level marketing?
• 50:38
  Speaker 5: Four x four X, But yeah, most of the multi
• 50:42
  Speaker 5: level marketing, but four x you know, the trading him
• 50:45
  Speaker 5: five hundred, he does the credit.
• 50:48
  Speaker 6: Neil does every.
• 50:49
  Speaker 5: Single thing about let me see what everything I got
• 50:55
  Speaker 5: my fitness and my clothing line with my wife, you know,
• 50:57
  Speaker 5: and Alex does the trucks. But when you get together
• 51:00
  Speaker 5: with a group of guys, you start understanding that basic
• 51:03
  Speaker 5: business principles apply across the.
• 51:05
  Speaker 6: Board, you know what I mean.
• 51:06
  Speaker 5: Like I could literally say that Alex wasn't running ass bro,
• 51:09
  Speaker 5: you need to run ass Now he makes six figures
• 51:11
  Speaker 5: a month just from the ad part, you know, Like
• 51:14
  Speaker 5: I said, I'm saying, I'm telling him that, but I
• 51:16
  Speaker 5: just was on his ass about that, you know what
• 51:18
  Speaker 5: I mean.
• 51:18
  Speaker 6: Some of the things that Neil has.
• 51:20
  Speaker 5: Implemented in my business h five hundred, even understanding the
• 51:23
  Speaker 5: credit and things that nature trying to get my it's
• 51:26
  Speaker 5: just so much, so much.
• 51:28
  Speaker 2: Value there, you know what I mean.
• 51:29
  Speaker 6: So even you know, when you guys.
• 51:30
  Speaker 5: Come in town, we start talking to y'all, and it's
• 51:32
  Speaker 5: just everybody from all different walks of life. You're gonna
• 51:35
  Speaker 5: be able to pick something out of something and apply
• 51:38
  Speaker 5: to your business, you know what I mean. So I
• 51:39
  Speaker 5: think that's very important because every week we've learned something new,
• 51:43
  Speaker 5: Like we're just learning. We know our port chops and
• 51:46
  Speaker 5: all that, but we learning every week, you know what
• 51:48
  Speaker 5: I mean. And it's a good vibe, good energy, and
• 51:50
  Speaker 5: we invite other guys in, you know what I mean.
• 51:52
  Speaker 6: Put their input and pour into it. So we just
• 51:54
  Speaker 6: really just pouring into each other every week.
• 51:57
  Speaker 2: That's a vibe. I want you to talk about the gym.
• 52:00
  Speaker 2: You said something internal, like the gym is more so like.
• 52:02
  Speaker 3: A flagship store at this point where it's like the
• 52:04
  Speaker 3: online is like the lion share of like revenue, but
• 52:08
  Speaker 3: the gym is like, like I said, that's kind of
• 52:10
  Speaker 3: how I look at it, as more like a huge
• 52:13
  Speaker 3: brand that just has like one physical location, like a
• 52:16
  Speaker 3: fashion over. They used to have a store, a couple
• 52:19
  Speaker 3: of different stores, but most of their money is coming online.
• 52:22
  Speaker 3: So talk about that and like the importance of just
• 52:24
  Speaker 3: having that physical location because people say brick and mortar
• 52:28
  Speaker 3: is dead, but you're still doing both. You still have
• 52:30
  Speaker 3: a brick and mortar, but you're actually still executing online.
• 52:33
  Speaker 3: That's what I said too before COVID hit. I'm like,
• 52:36
  Speaker 3: to me, I don't feel brick and mortar is dead,
• 52:38
  Speaker 3: but I feel like if you don't have a way
• 52:39
  Speaker 3: to get money online, your brick and mortar isn't going
• 52:41
  Speaker 3: to survive. You can't just for a lot of days
• 52:43
  Speaker 3: of just having a hot dog standing thinking you're gonna
• 52:46
  Speaker 3: get riches over Like, no matter what you do, you
• 52:48
  Speaker 3: have to have in order to scale it, you have
• 52:51
  Speaker 3: to have an online situation. So talk about like you know,
• 52:54
  Speaker 3: just having that physical gym and the importance of that.
• 52:57
  Speaker 5: Like I said to my friends, like if you don't
• 52:58
  Speaker 5: have if your business isn't online and you don't have
• 53:00
  Speaker 5: a business, you know, we just joke and say that,
• 53:02
  Speaker 5: but it's it's it's a lot of truth behind that,
• 53:04
  Speaker 5: you know what I mean.
• 53:05
  Speaker 7: From your analogy for them in the online program.
• 53:09
  Speaker 5: So the gym is like my music video, and the
• 53:13
  Speaker 5: online program is the album. The music video is just
• 53:16
  Speaker 5: what you see that's gonna make you buy the app,
• 53:18
  Speaker 5: you know what I mean, Like buy into the brand.
• 53:19
  Speaker 5: So when you look at my gym, you might see
• 53:22
  Speaker 5: a guy who gets up out a wheelchair, you.
• 53:24
  Speaker 6: Know what I mean.
• 53:25
  Speaker 5: And I'm documenting him every day. Now he's out that wheelchair.
• 53:27
  Speaker 5: You taking one step. Now he's running across the gym.
• 53:29
  Speaker 5: You see this one girl, she was one hundred eighty pounds,
• 53:32
  Speaker 5: now she's one hundred twenty pounds, you know what I mean.
• 53:34
  Speaker 4: So I like to keep shooting the.
• 53:38
  Speaker 6: Parts in.
• 53:40
  Speaker 4: Jim going there. Don't worry, I'm going there, you know.
• 53:43
  Speaker 6: And I know why you guys are watching my stories
• 53:45
  Speaker 6: I know.
• 53:46
  Speaker 4: Why, you know what I mean, So but keep recording them.
• 53:52
  Speaker 5: Let's say most definitely, I got a very entertaining online
• 53:56
  Speaker 5: you know, online presence, you know what I mean. But
• 53:58
  Speaker 5: like I said, the gym partner, he hasn't been in
• 54:00
  Speaker 5: the gym in months. We literally just don't have to
• 54:03
  Speaker 5: be there.
• 54:04
  Speaker 7: I mean.
• 54:04
  Speaker 6: But it's so funny.
• 54:06
  Speaker 5: Even after we made a million dollars first year of business,
• 54:08
  Speaker 5: and we did twice that second year of business, I'm
• 54:10
  Speaker 5: waking up at four o'clock in the morning, I'm going
• 54:12
  Speaker 5: to the gym at five o'clock opening the door.
• 54:15
  Speaker 6: I'm acting like I ain't made a dollar, you know
• 54:17
  Speaker 6: what I'm saying.
• 54:18
  Speaker 5: And I was telling my wife like, you know, like
• 54:20
  Speaker 5: you never broke again, Like I don't want to do it,
• 54:22
  Speaker 5: you know what I mean, Like I don't want.
• 54:23
  Speaker 6: To go back to what I was. So I just
• 54:25
  Speaker 6: kept that same energy, the same enthusiastic, the same price.
• 54:28
  Speaker 6: You know what I'm saying.
• 54:29
  Speaker 5: I'm still charging people two hundred dollars a month for
• 54:31
  Speaker 5: unlimited sessions five days a week.
• 54:33
  Speaker 6: That's ten dollars a session, you know what I mean.
• 54:34
  Speaker 5: No matter how many Rick Rossess, how many celebrities I've trained.
• 54:37
  Speaker 5: I've kept that same energy within the five year span
• 54:40
  Speaker 5: of me training, and I think in my mind that
• 54:43
  Speaker 5: me just not changing and going Hollywood, going left, just help.
• 54:47
  Speaker 6: My business, you know what I'm saying, help the brand.
• 54:50
  Speaker 5: Whatever we say that's I don't endorse a lot of stuff.
• 54:52
  Speaker 5: You can't pay me to post anything. So nine times
• 54:54
  Speaker 5: ten if I endorse it, if I say something positive
• 54:56
  Speaker 5: about it or something like that, people gonna buy into it.
• 55:00
  Speaker 5: Proven time and time again, like can't pay it. We're
• 55:02
  Speaker 5: not doing this for money, you know what I'm saying.
• 55:04
  Speaker 5: I literally wake up in the morning go because that's
• 55:06
  Speaker 5: my passion.
• 55:06
  Speaker 6: That's what I want to do.
• 55:07
  Speaker 5: I want to help people get in shape. I want
• 55:09
  Speaker 5: to get them boys out in them wheelchairs. I want
• 55:11
  Speaker 5: to I got a kid that's shouts out to Fresh
• 55:15
  Speaker 5: real quick. An uber driver dropped a guy off, a
• 55:18
  Speaker 5: blind guy, dropped them off at my gym and just
• 55:21
  Speaker 5: dropped them off at the top of the hill and
• 55:23
  Speaker 5: left them.
• 55:23
  Speaker 4: You know what I mean.
• 55:24
  Speaker 5: So from that day forward, I picked Fresh up. I
• 55:26
  Speaker 5: go drive his house and pick him up every day.
• 55:28
  Speaker 5: So if you watch my IVY story, you're saying, damn,
• 55:30
  Speaker 5: he picked this boy up every day. You know, I
• 55:32
  Speaker 5: pick up a blind kid every sin that wasn't my client,
• 55:34
  Speaker 5: but he came to my establishment and somebody.
• 55:36
  Speaker 6: Did them wrong.
• 55:37
  Speaker 5: So that's my responsibility now just in my mind. But
• 55:40
  Speaker 5: like I say, people see that, you know what I mean.
• 55:41
  Speaker 5: I don't have to talk about it a lot and
• 55:43
  Speaker 5: things that nature. But if you just keep keep that
• 55:45
  Speaker 5: same energy, I'm just a true believer in that.
• 55:48
  Speaker 4: That's what makes the break and mortar part successful at
• 55:52
  Speaker 4: this STA. It's an experience. So if anybody's ever been
• 55:55
  Speaker 4: to Atlanta, never been to Atlanta, if you come to
• 55:56
  Speaker 4: the law office and experience unlike anything we've never been
• 55:59
  Speaker 4: to for a number of reasons like that, for a
• 56:06
  Speaker 4: number of reasons, but I mean the atmosphere in itself, right,
• 56:09
  Speaker 4: just from a working out standpoint, like it seems like
• 56:12
  Speaker 4: everybody is rooting for the next person and everyone's challenged
• 56:15
  Speaker 4: each other to be better better, which is unlike any
• 56:17
  Speaker 4: other experience. Right, So you and your boy will go
• 56:20
  Speaker 4: Is that like you w ingrained that from the star?
• 56:23
  Speaker 4: Is that when you start, Jimmy, like you know what,
• 56:25
  Speaker 4: that's how I wanted to be or did you kind
• 56:26
  Speaker 4: of just grow into that?
• 56:28
  Speaker 6: Na? I think it kind of start with the head honestly,
• 56:30
  Speaker 6: you know what I mean. I kind of said what.
• 56:32
  Speaker 5: I was going to, like lay the ground rules, like
• 56:35
  Speaker 5: this is how we're gonna operate, you know what I mean.
• 56:37
  Speaker 5: And it's trainers that come up. I'm run my gym
• 56:39
  Speaker 5: like a barbershop. You pay your renting there, but I'm
• 56:41
  Speaker 5: not taking everybody's money. You get what I'm saying. I
• 56:43
  Speaker 5: got a one of my managers, a flamboyant gay guy,
• 56:46
  Speaker 5: you know what I'm saying.
• 56:46
  Speaker 6: He and they're doing cart Willis splits and everything.
• 56:48
  Speaker 5: But you better not look at him funny, you know
• 56:49
  Speaker 5: what I'm saying, Like he gonna do his thing, and
• 56:51
  Speaker 5: that's just what we're gonna do. So I got the
• 56:53
  Speaker 5: gangsters next to the gay boys, next to the white girls,
• 56:56
  Speaker 5: next to the grandma's next to and.
• 56:57
  Speaker 6: Everybody in there high five and they know each other name.
• 57:00
  Speaker 5: You know what's in family environment, you know what I mean.
• 57:02
  Speaker 5: For an hour coming that gym, you zone out. Yeah,
• 57:05
  Speaker 5: when you hear that call, y'all got two minutes with
• 57:07
  Speaker 5: everybody on the floor.
• 57:08
  Speaker 6: Yeah, the whole gym.
• 57:10
  Speaker 5: Everybody well ground together, be coolan abs.
• 57:16
  Speaker 2: That's a fact. So in the last segment, we're gonna
• 57:18
  Speaker 2: talk We're gonna bring it home.
• 57:19
  Speaker 3: We're gonna talk about the scaling model moving forward and
• 57:21
  Speaker 3: where you guys are taking the brand in the next decade.
• 57:25
  Speaker 3: All right, So in the last second, we're going to
• 57:27
  Speaker 3: talk about the scaling model moving forward and how you
• 57:30
  Speaker 3: guys take this brand to the next level.
• 57:31
  Speaker 2: Because I feel like you started.
• 57:34
  Speaker 3: Elevated, and then there's always always as an entrepreneur, I
• 57:38
  Speaker 3: feel you're always gonna constantly think like me, I'm always
• 57:41
  Speaker 3: paranoid because it's like I never get a chance to
• 57:42
  Speaker 3: celebrate anything because I'm like, all right, what's next? Like
• 57:45
  Speaker 3: you know what I'm saying, Like Nick Saban, I never forget,
• 57:47
  Speaker 3: they asked Nick Saban or I wasn't say was the
• 57:49
  Speaker 3: guy who used to coach Ohio State Urban Maya when
• 57:53
  Speaker 3: he was at Florida And they were saying, like he
• 57:55
  Speaker 3: had a panic attack after he won like back to
• 57:57
  Speaker 3: back championships because literally he was an offense an hour
• 58:00
  Speaker 3: later trying to recruit for next season. He didn't even
• 58:03
  Speaker 3: get a chance to celebrate the win. He's thinking about like, y'all,
• 58:06
  Speaker 3: I can't fall off. I just want to I got
• 58:08
  Speaker 3: to win three so there's a lot of pressure being
• 58:10
  Speaker 3: an entrepreneur. So what what do you guys, what are
• 58:14
  Speaker 3: you envisioning like moving forward? Like what's next on the
• 58:17
  Speaker 3: on the plate as far as scaling the brands, both
• 58:19
  Speaker 3: of the brands.
• 58:22
  Speaker 5: So me first, well, we actually we were in talks
• 58:26
  Speaker 5: with some venture capitalists and they had this big old booklet,
• 58:30
  Speaker 5: all this paperwork to sign and things in nature. And
• 58:33
  Speaker 5: these are the guys who want to take it to
• 58:35
  Speaker 5: the next level, the Kardashian face of somebody like stuff
• 58:40
  Speaker 5: that we can't do. We can't we can only do
• 58:42
  Speaker 5: so much with what we know, you know, I mean,
• 58:44
  Speaker 5: but these people are the people who make the.
• 58:46
  Speaker 6: One hundred million dollars in the fitness industry and things nature.
• 58:49
  Speaker 6: So you know, we've had to reach out.
• 58:52
  Speaker 5: And you know, we're just in talk so not saying
• 58:54
  Speaker 5: we're gonna sell the brand within the next three years,
• 58:57
  Speaker 5: but selling a Porsche or share.
• 59:00
  Speaker 6: You know, they're talking about public all this type stuff,
• 59:02
  Speaker 6: you know, I mean, so you better buy stocks and stuff.
• 59:04
  Speaker 2: But that's kind of like the next that's dope. I
• 59:08
  Speaker 2: can see that happening for sure. I'd be like the
• 59:09
  Speaker 2: next who's the people that make Beach.
• 59:12
  Speaker 4: Body yeah, yeah, yeah, yeahably visions other visions to have
• 59:16
  Speaker 4: multiple locations of the loft. Are we going to try
• 59:18
  Speaker 4: to replicate that on the cities because I could have,
• 59:20
  Speaker 4: I mean way up in New York.
• 59:22
  Speaker 5: Man Win talks with that too, Like I said, I
• 59:24
  Speaker 5: and it's another venture Capitals. It's a black guy from
• 59:27
  Speaker 5: Arkansas came to the gym just this past week like, hey,
• 59:30
  Speaker 5: I've been a scout. Like damn there like a scout. Hey,
• 59:33
  Speaker 5: I just had to come see it in person. I
• 59:35
  Speaker 5: want to offer you this that you know, I mean,
• 59:38
  Speaker 5: this is what we do. We can scale it, you know,
• 59:40
  Speaker 5: that type of thing. So just giving other people parts
• 59:43
  Speaker 5: of the brand, you know what I mean, if it
• 59:44
  Speaker 5: makes sense, that's kind of like, what's the next step.
• 59:47
  Speaker 2: That's dope, that's dope. What's up for body Envying?
• 59:51
  Speaker 7: So, you know, first and foremost getting this headquarters underway,
• 59:55
  Speaker 7: but just continuing to make it exclusive to create about
• 1:00:00
  Speaker 7: V experience. You know, when you see the drops and
• 1:00:02
  Speaker 7: you see the theatrics behind the post, when you just
• 1:00:07
  Speaker 7: see just the brand in itself, you know that's what
• 1:00:10
  Speaker 7: it is. It's not going to be mistaken for any
• 1:00:12
  Speaker 7: other thing. But you know, Body V is body envy
• 1:00:15
  Speaker 7: on its own, keeping things fresh, keeping it new. This
• 1:00:20
  Speaker 7: is my my retirement strategy, body envy, you know. So
• 1:00:24
  Speaker 7: I'm taking it very seriously and just making sure that
• 1:00:27
  Speaker 7: we just keep scaling upwards. And like you said, it's
• 1:00:29
  Speaker 7: hard to celebrate your wins when it's just so much pressure.
• 1:00:32
  Speaker 7: When you're you start off doing well, it's that pressure
• 1:00:35
  Speaker 7: that you got to keep on doing well. And so
• 1:00:38
  Speaker 7: we're always constantly sitting at night in the bed like, Okay,
• 1:00:41
  Speaker 7: what's next, what's for this week? You know, we take
• 1:00:43
  Speaker 7: it week by week. It's hard for me to envision
• 1:00:46
  Speaker 7: ten years from now. It's just that's always been hard
• 1:00:49
  Speaker 7: for me with anything. But just making sure that it's
• 1:00:52
  Speaker 7: still in existence, you know, first and foremost, and you know,
• 1:00:55
  Speaker 7: possibly creating something from my daughter. She's three years from
• 1:00:58
  Speaker 7: two years, we're graduatingih school. She's in tenth grade, so
• 1:01:01
  Speaker 7: possibly something that she can literally graduate from high school
• 1:01:04
  Speaker 7: and transition right over to this and make six figures
• 1:01:07
  Speaker 7: off the rip first, you know, eighteen years old and
• 1:01:10
  Speaker 7: continue from there take it over from mom.
• 1:01:11
  Speaker 8: You know.
• 1:01:12
  Speaker 7: So it's a number of things that I'm playing in
• 1:01:14
  Speaker 7: my head in regards to body envy, but just making
• 1:01:17
  Speaker 7: it great and continuing to just keep doing what we're doing.
• 1:01:20
  Speaker 2: You know, that's dope, man.
• 1:01:21
  Speaker 3: I think it's encouraging that you guys are a couple
• 1:01:24
  Speaker 3: working together and you got separate brands, combined brands, and
• 1:01:28
  Speaker 3: you're still working your regular job. It's a lot of
• 1:01:30
  Speaker 3: different things that's going on in the pie and showing
• 1:01:32
  Speaker 3: people that you know, there's really no limit. There's no limit,
• 1:01:35
  Speaker 3: and you always move further as a team as opposed
• 1:01:38
  Speaker 3: to like, you know, individual fighting or being jealous. You
• 1:01:42
  Speaker 3: could have been like jealous of her, she'd be jealous
• 1:01:44
  Speaker 3: of you. But y'all could each do your thing.
• 1:01:47
  Speaker 4: You know, this is that stay down til you come
• 1:01:49
  Speaker 4: up here, gonna grind together, shine it.
• 1:01:52
  Speaker 3: But I don't think that's talked about enough either. A
• 1:01:53
  Speaker 3: lot of time the relationship people is jealous of somebody.
• 1:01:56
  Speaker 3: It's like subconsciously or consciously, like you know what I'm saying,
• 1:01:59
  Speaker 3: Like they see an entrepreneur and it's like, all right,
• 1:02:02
  Speaker 3: I want that level of stardom. I want that, like
• 1:02:05
  Speaker 3: even though it's still the same, like y'all married, but
• 1:02:09
  Speaker 3: they're not supporting them like they used to support them,
• 1:02:11
  Speaker 3: like they used to support them when it was broke.
• 1:02:13
  Speaker 3: But now when they reach a level, it's like you
• 1:02:16
  Speaker 3: start to look at the person a little differently, like
• 1:02:19
  Speaker 3: I should be that person that everybody knows.
• 1:02:23
  Speaker 4: I would just like to take this time out to
• 1:02:25
  Speaker 4: thank my wife. I love you.
• 1:02:29
  Speaker 5: That's important, man, that's important because, like I say, some people,
• 1:02:33
  Speaker 5: you know, they actually they actually you have to get
• 1:02:36
  Speaker 5: jealousy jealous I didn't even know that it existed, you
• 1:02:40
  Speaker 5: know what I mean, Like I guess because we truly,
• 1:02:42
  Speaker 5: I truly look at her as me.
• 1:02:44
  Speaker 6: We're the same person, Like we spit kids out to get.
• 1:02:49
  Speaker 4: Understand me. You got to understand that I'm the same person.
• 1:02:53
  Speaker 5: So even when she's messing up, like I'm drilling in
• 1:02:56
  Speaker 5: her head like we messing up, we gotta do it
• 1:02:58
  Speaker 5: like this, you know what I mean. So I just
• 1:03:00
  Speaker 5: think that, you know, couples that try to, you know,
• 1:03:03
  Speaker 5: start a hobby, get money, hobby with your with your spouse,
• 1:03:06
  Speaker 5: you know what I mean, you'll be surprised. Way back
• 1:03:09
  Speaker 5: in the day when I was selling CDs, I was
• 1:03:11
  Speaker 5: just selling CDs.
• 1:03:12
  Speaker 6: I was like, man, take some of these worky. She
• 1:03:14
  Speaker 6: took that work, came back, everything was sold. I was like,
• 1:03:18
  Speaker 6: this is part twenty years ago.
• 1:03:20
  Speaker 4: That's what the chorls.
• 1:03:24
  Speaker 5: I'm a store and you know I gave it to her,
• 1:03:26
  Speaker 5: and you know it just was like, damn, she can
• 1:03:28
  Speaker 5: do it too, you know what I'm saying. And now
• 1:03:30
  Speaker 5: I can duplicate myself.
• 1:03:31
  Speaker 7: Right, God, your partners I mean, marriage is a partnership.
• 1:03:37
  Speaker 7: So absolutely, you know at the end of the day,
• 1:03:38
  Speaker 7: whether it's you know, your partnership in life. And so
• 1:03:41
  Speaker 7: if if whatever he's got, I've got to whatever I've got,
• 1:03:44
  Speaker 7: he's got. And when you have that same mentality, there's
• 1:03:46
  Speaker 7: no secrets. I know what's in his bank account. He
• 1:03:48
  Speaker 7: knows what it's in my bank account. We share money.
• 1:03:50
  Speaker 7: You know, it's no you pay this, I paid that.
• 1:03:52
  Speaker 7: You know, everything is same ya right? And so, like
• 1:03:55
  Speaker 7: he said, we're reflections of each other. If he's doing
• 1:03:58
  Speaker 7: something on Instagram, I might hit him up. Hey, take
• 1:04:00
  Speaker 7: that down, because that's a reflection to me.
• 1:04:03
  Speaker 4: You've said that before. Yeah, take her down? Oh take
• 1:04:06
  Speaker 4: her Okay, it ain't just her.
• 1:04:13
  Speaker 7: Like that's not a good luck taken down.
• 1:04:14
  Speaker 5: Now.
• 1:04:14
  Speaker 4: You know what I do love is that the energy
• 1:04:16
  Speaker 4: that he has in showing you off, like he I know,
• 1:04:20
  Speaker 4: he's a cameraman. Behind it because he's always doing an
• 1:04:22
  Speaker 4: Ada somebody. Yeah, he really loves just shooting you man.
• 1:04:25
  Speaker 4: And you can just feel the love there man. So
• 1:04:27
  Speaker 4: that that's a beautiful thing. That's encouraging.
• 1:04:29
  Speaker 7: Yeah, that's that rooting. That's that's wanting me to win too,
• 1:04:31
  Speaker 7: you know, And I can't. I love that so much
• 1:04:33
  Speaker 7: about what we have as a couple and I and
• 1:04:36
  Speaker 7: that had to be formed. I didn't just start off
• 1:04:38
  Speaker 7: that way. It had to be cultivated and wanting the
• 1:04:41
  Speaker 7: others to succeed, wanting the others to win. You know,
• 1:04:44
  Speaker 7: if he's if he's broke and broke, whether it's not
• 1:04:47
  Speaker 7: just financially, but mentally, I mean everything. If he's empty,
• 1:04:50
  Speaker 7: I am too. And so just being able to support
• 1:04:52
  Speaker 7: each other, back each other work together. People don't even
• 1:04:55
  Speaker 7: understand that you can work with your spouse and you
• 1:04:56
  Speaker 7: can enjoy working with your spouse. You know, it's just
• 1:04:59
  Speaker 7: gonna make you better and all the way around. It's
• 1:05:02
  Speaker 7: going to elevate you. And you know, the business is
• 1:05:03
  Speaker 7: going to elevate you personally, is going to bring you closer.
• 1:05:07
  Speaker 7: It's so many different facets that come out of working together.
• 1:05:11
  Speaker 2: Yeah, it works, you know, it's a lot that you know.
• 1:05:16
  Speaker 8: I feel about that Shotty. One day I'm gonna get there,
• 1:05:26
  Speaker 8: and yeah, they're just gonna live through me for a while,
• 1:05:31
  Speaker 8: vicariously through Troy.
• 1:05:35
  Speaker 2: Oh Man. But now we want to thank you guys
• 1:05:38
  Speaker 2: for coming in. This is a very enjoyable episode.
• 1:05:40
  Speaker 3: I knew it would be, and we talked about the
• 1:05:43
  Speaker 3: affiliate link, So if you guys are interested in joining
• 1:05:46
  Speaker 3: X twenty eight, we're going to have the link posted
• 1:05:49
  Speaker 3: on the description of this if you're listening on Apple Spotify,
• 1:05:53
  Speaker 3: if you're watching it on YouTube, but also have it
• 1:05:54
  Speaker 3: on our website.
• 1:05:55
  Speaker 2: We'll put your link on the website as well.
• 1:05:57
  Speaker 3: For body Envy and yeah, you guys can can find
• 1:06:01
  Speaker 3: out all the information if you want to join. Support
• 1:06:04
  Speaker 3: support and not only support, but actually benefits. So I'm
• 1:06:07
  Speaker 3: a big I'm a big believer. I don't think you
• 1:06:09
  Speaker 3: should just buy anything just out of support. That's more
• 1:06:11
  Speaker 3: of a charity thing. And when you can actually get
• 1:06:13
  Speaker 3: benefit for something. So you're talking about taking your health
• 1:06:16
  Speaker 3: and you know, sitting in your home, your living room,
• 1:06:19
  Speaker 3: being able to work out for twenty five dollars a month,
• 1:06:21
  Speaker 3: I mean, if you're not willing to invest twenty five
• 1:06:23
  Speaker 3: dollars in your health.
• 1:06:24
  Speaker 2: When you spending twenty five dollars.
• 1:06:26
  Speaker 3: A month on a bunch, you're random nonsense, you know
• 1:06:30
  Speaker 3: what I'm saying, Like, what do you really have to lose?
• 1:06:32
  Speaker 2: At that point?
• 1:06:33
  Speaker 3: It's like, even if you only work out a few
• 1:06:34
  Speaker 3: days a month, it's worth It's probably worth one day,
• 1:06:36
  Speaker 3: it's probably worth twenty five dollars. So for me, that's
• 1:06:39
  Speaker 3: how I always look at any kind of nutrition or
• 1:06:42
  Speaker 3: workout anything like that. I never skim on anything like
• 1:06:46
  Speaker 3: that because I feel like your body is your most
• 1:06:48
  Speaker 3: important investment. If your body's not right, no matter how
• 1:06:51
  Speaker 3: much money you have, no matter what, you can't fully
• 1:06:54
  Speaker 3: operate and it's not you're not going to feel good
• 1:06:56
  Speaker 3: about the situation. So I highly encourage everybody to start
• 1:07:01
  Speaker 3: eating well, to work out, and during this time of COVID,
• 1:07:05
  Speaker 3: this is a perfect opportunity. You home a lot, you
• 1:07:08
  Speaker 3: can pick up weight just watching Netflix, just eating. It's
• 1:07:11
  Speaker 3: like being in college, you know what I mean, in fifteen.
• 1:07:14
  Speaker 4: Yeah, it's the COVID thirty right now.
• 1:07:18
  Speaker 3: Yeah. And also you know we talked about mental health
• 1:07:21
  Speaker 3: as well. It's like we got to watch depression and
• 1:07:23
  Speaker 3: things that nature. And it's been proven that the more
• 1:07:27
  Speaker 3: you work out, the more you're endorphins flow. It stops
• 1:07:29
  Speaker 3: that you know, you're staying at home or time that
• 1:07:31
  Speaker 3: can lead to depression, that can lead to high levels
• 1:07:34
  Speaker 3: of anxiety. So just managing that, working out, eating well, running, cardio,
• 1:07:40
  Speaker 3: stuff like that, you'd be surprised of, like how that
• 1:07:43
  Speaker 3: actually influences and affects you on a mental level. So
• 1:07:47
  Speaker 3: it's a lot of different stuff that you know, we everybody,
• 1:07:50
  Speaker 3: but especially we as black people, we have to take
• 1:07:52
  Speaker 3: our health more serious and we have to become more
• 1:07:55
  Speaker 3: health conscious. So I encourage you why to check that out.
• 1:07:57
  Speaker 4: As I said, it is going to be well wealthy.
• 1:07:59
  Speaker 4: We have tried and tested it is worth it for sure.
• 1:08:05
  Speaker 3: So yeah, So we got the links and all of
• 1:08:06
  Speaker 3: our bios and we're gonna have the links on the website.
• 1:08:09
  Speaker 3: Outside of that, how can the people reach you guys
• 1:08:12
  Speaker 3: on social media? Twitter, website, Like what's all the information?
• 1:08:16
  Speaker 3: What do you want to tell other people?
• 1:08:17
  Speaker 7: So you can reach me personally? I'm at missus the
• 1:08:20
  Speaker 7: number two weeks out on ig the body envy on
• 1:08:25
  Speaker 7: ig and NV is spelled and is in Nancys and
• 1:08:28
  Speaker 7: Victor same thing on Facebook. Halani Lobdell also body NV
• 1:08:33
  Speaker 7: on Facebook.
• 1:08:35
  Speaker 1: You.
• 1:08:37
  Speaker 5: Mister two weeks out on Instagram, X twenty eight Fitness
• 1:08:41
  Speaker 5: or X twenty eight Challenge on Instagram, Loft Atlanta on Instagram,
• 1:08:46
  Speaker 5: the nutrition X y'all at X twenty eight fitness dot
• 1:08:51
  Speaker 5: com and my shirt new a CEOs four K Pathway
• 1:08:59
  Speaker 5: to Success. I gonn tell you about that, but that's
• 1:09:03
  Speaker 5: you know what I'm saying all the way, Yeah, teaching
• 1:09:05
  Speaker 5: people what to do it four thousand dollars.
• 1:09:07
  Speaker 6: But anyway, all right, Yeah, that's it man, that's us.
• 1:09:10
  Speaker 2: O Troy house keeping it. Yeah.
• 1:09:11
  Speaker 4: Shot everybody on patreon dot com. That is our product
• 1:09:14
  Speaker 4: paid program. You know by now that if you're in
• 1:09:16
  Speaker 4: the top four of top tiers, you get access to
• 1:09:19
  Speaker 4: ey l University Online School, the number one online school
• 1:09:21
  Speaker 4: in the world. Right now, we got over twenty five
• 1:09:24
  Speaker 4: hundred members on there, learning every day, sharing information. The
• 1:09:27
  Speaker 4: investment group is ringing off, the book club is ringing off.
• 1:09:29
  Speaker 4: So shout to all the earners that are part of it,
• 1:09:31
  Speaker 4: and we welcome any earner that that's thinking about it
• 1:09:33
  Speaker 4: to come on over and join us on the other
• 1:09:35
  Speaker 4: side and shout everybody that's supporting the merch I see
• 1:09:37
  Speaker 4: Shoty got a new You got a new color over there?
• 1:09:38
  Speaker 6: Bro?
• 1:09:39
  Speaker 4: Yeah right, I ain't get that color. Yeah we got
• 1:09:42
  Speaker 4: might be Mike, I gotta talk to him. So shout
• 1:09:44
  Speaker 4: everybody that's supporting the merch on early Lesion dot com
• 1:09:47
  Speaker 4: and we greatly appreciate it.
• 1:09:48
  Speaker 3: Yeah, less University, Yo University is a whole culture within itself,
• 1:09:51
  Speaker 3: and it's something that we're really proud of. Like every
• 1:09:54
  Speaker 3: week we do weekly webinars, and like we call all
• 1:09:57
  Speaker 3: of our guests alumni, so like your alumni, So it's
• 1:10:00
  Speaker 3: like a lot of the past alumni. They come and
• 1:10:02
  Speaker 3: they teach and it's like twenty minutes of teaching. Then
• 1:10:04
  Speaker 3: it's like half an hour of like zoom questions, so
• 1:10:07
  Speaker 3: like people actually get to ask them questions because a
• 1:10:09
  Speaker 3: lot of times it's like they pick up a lot
• 1:10:10
  Speaker 3: of information from the podcast, but it's still nothing like
• 1:10:14
  Speaker 3: socially interacting with these people. So it's really dope, and
• 1:10:18
  Speaker 3: everybody has just been really dope about it. So if
• 1:10:20
  Speaker 3: you guys ever want to teach a class on merch
• 1:10:22
  Speaker 3: or whatever, that'll be dope. But yeah, go to Eyo
• 1:10:25
  Speaker 3: University dot com if you want to sign up and
• 1:10:29
  Speaker 3: thank you guys for rocking with us.
• 1:10:30
  Speaker 2: We will see you next week. Peace. Peace.
• 1:10:33
  Speaker 11: An illegal alien from Guatemala charged with raping a child
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  Speaker 11: in Massachusetts. An MS thirteen gang member from El Salvador
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  Speaker 11: filming and selling child pornography in Michigan. These are just
• 1:10:49
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