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708: You Get What You Pay For
What happens when we tell clients not to choose a pet sitter based solely on price, but then make every business decision based on cost ourselves? In this episode, we explore the disconnect between the advice we give clients and the choices we make as business owners. We discuss the hidden costs of free software, delayed hiring, skipped education, and avoiding professional help. We share the investments that transformed our own business, from software and certifications to coaching and conferences. We also examine the difference between being frugal and being cheap, and why strategic…
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