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Brands should avoid making Gen AI or chatbots their sole frontline - Interview with Phil Regnault of PwC
Today’s episode of the Punk CX podcast is with Phil Regnault, Marketing Transformation Partner at PwC & PwC’s Adobe Alliance Leader.
Phil and I talk about the recently published results of PwC’s 2025 Customer Experience Survey, which was a US-focused survey, and a recently released fresh cut of their survey featuring exclusive insights from Adobe users. We also talk about how many organisations are still struggling to scale their AI projects, generate meaningful commercial returns, or drive improvements in customer outcomes, and what he sees the most successful companies doing to overcome…
The skinny
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