Updating the Digital Marketing Playbook for a UGC Driven World With Michelle Goad, Founder Greatest of All Digital
How are gaming platforms like Roblox redefining consumer-brand interactions? In this episode of Bits of Signum Creator Stories, Michelle Goad joins hosts Angela and Eliza to delve into the intersection of consumer attention, UGC gaming, social media, and brand commercialization. The conversation covers Michelle’s career journey, insights into current brand engagement strategies, the potential of transmedia storytelling in brand development, takeaways from the Walmart x Roblox partnership, AI’s impact on these spaces, and much more.
Michelle Goad is the founder of Greatest Of All Digital, a…
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