Latest / Industry Insights - The EFM Podcast
Audience Strategies: Empowering Tools For Producers
Industry Insights – The EFM Podcast is presented by the European Film Market of the Berlinale. Hosted by industry analyst Johanna Koljonen, it delves deep into the rapidly evolving film industry.
In this episode guest speakers Isona Admetlla, Valeria Richter and Paola Wink explain what audience design, audience development and audience strategy mean to them. They share their experience with Audience Development Strategy and demonstrate how it can become an essential tool throughout the development and distribution of a film, making the whole process more creative, efficient and sustainable…
The skinny
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