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Ep 176| From Guest to Donor: Your Nonprofit Event Game Plan with Chad Barger
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What if your nonprofit event did more than raise money for a night?
What if it sparked long-term donor loyalty?
This week, Jena Lynch sits down with master fundraising strategist Chad Barger to rethink how we measure event success.
Forget vanity metrics. We're talking about the event ROI that actually counts, and how your fall events should be the start of something bigger than a single gift.
Ready to flip the script on your next Year-end event? Tune in to learn:
What you're not measuring (but should be)
How donor journeys really start at events
And the critical follow-up…
The skinny
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