Latest / Harvard Business Review
Why an HBR Editor Wrote a Book About Taylor Swift
Why an HBR Editor Wrote a Book About Taylor Swift
15 May 2025
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Why did an HBR editor write about Taylor Swift? Because her rise isn’t just a pop story—it’s a masterclass in strategy, reinvention, and audience obsession. Find the book ‘There’s Nothing Like This' here: https://s.hbr.org/3HaYDg3
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