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RELOAD: Reconnecting to the Higher Purpose of Marketing with Raj Sisodia

Welcome to the What's Next! Podcast with Tiffani Bova.

This week, I'm reflecting on a conversation I had a while back with the delightful and purpose-driven Raj Sisodia. Raj is the FW Olin Distinguished Professor of Global Business and Whole Foods Market Research Scholar in Conscious Capitalism at Babson College, and Co-Founder and Co-Chairman of Conscious Capitalism Inc. He has a Ph. D. in Marketing from Columbia University and has published eleven books. He was named one of "Ten Outstanding Trailblazers of 2010" by Good Business International, and one of the "Top 100 Thought Leaders in…

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