Latest / Savvy Shopkeeper Retail Podcast
260. Small Business Saturday Discounts: Do You Really Need Them? (And Smarter Strategies to Try Instead)
Are Small Business Saturday discounts really worth it? In this episode, I'm breaking down when discounts make sense, when they don't, and smarter ways to attract shoppers without giving away your profit.
You'll hear real examples from my own store and other indie retailers, plus advanced strategies for seasoned shop owners—like using data from past years, segmenting customers, and streamlining operations for your busiest day of the season.
If you're planning your Small Business Saturday strategy, this episode will help you protect your margins and make the day more profitable, intentional…
The skinny
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