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Latest / The Home Care CEO

Hire Right, Stay Right: Building a 45‑Day Caregiver Recruitment Funnel That Scales

This episode teaches new agency owners how to build a caregiver recruitment and onboarding funnel that transforms hiring from a chronic drain into a predictable, finance‑backed process. Daniel, Claire, and Sophia work through a step‑by‑step playbook: where to find qualified caregivers without overspending, how to translate caregiver values into a hiring pitch that converts, interview scorecards that screen for retention (not just skills), and a compliant 30‑day onboarding that reduces early turnover. Every recommendation is tied to Scott McKenzie’s experience across HCAB’s 531+ licensed…

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