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“Pricing Not Disclosed” Becomes a Risk as AI Screens MSPs Out of Deals
The episode centers on a structural shift driven by the falling cost of AI-assisted insight extraction and its impact on how buyers assess technology providers. Referencing companies such as OpenAI and Google, as well as research from the AI Revenue Institute and Gartner, Dave Sobel highlights how lowered model prices enable automated systems to rapidly analyze vendor documentation and shape procurement decisions, fundamentally changing the basis of competition from persuasion to transparent, retrievable data.
A recent AI Revenue Institute study, as cited by Dave Sobel, found that over half…
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