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Latest / The Dianne Dusaidi Podcast

Alima Bello on Designing Confidence: Building a Ghanaian Fashion Brand, Sustainability, and Motherhood

In this podcast episode, Ghanaian designer and entrepreneur Alima Bello, founder of Alima Bello by Alima, discusses her philosophy that dresses should serve as a blank canvas that amplifies a woman’s quiet confidence. She shares how she turned an “expensive hobby” into a full-time business by committing in 2017, renting a production and retail space, and later navigating a sudden eviction and relocation that strained cash flow while still producing new collections. Bello explains what confidence means beyond clothing, recounts how her bestselling Katie dress evolved through client feedback…

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