How Political Language Is Engineered — with Drew Westen and Frank Luntz

Your Undivided Attention · Jun 2, 2022 · 36m

Democracy depends on our ability to choose our political views. But the language we use to talk about political issues is deliberately designed to be divisive, and can produce up to a 15-point difference in what we think about those issues. As a result, are we choosing our views, or is our language choosing them for us?

This week,Your Undivided Attention welcomes two Jedi Masters of political communication. Drew Westen is a political psychologist and messaging consultant based at Emory university, who has advised the Democratic Party. Frank Luntz is a political and communications consultant…