206. The Ultimate Testing Framework (Alex Osterwalder)

The Full Ratchet (TFR): Venture Capital and Startup Investing Demystified · Feb 26, 2020 · 50m

Alex Osterwalder of Strategyzer joins Nick to discuss The Ultimate Testing Framework. In this episode, we cover:

Take me back and talk through the origin of the business model canvas?

Just to refresh listeners can you provide a high-level overview of the business model canvas and how it's used?

Let's chat about your new book, Testing Business Ideas, co-authored with David J. Bland... Why'd you right the book?

Who is the target audience?

If I'm the reader, what outcome can I achieve after reading this book and applying it's principles?

What are the four phases outlined in the book?

Walk us…