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Latest / Behind the Business with Michelle Toh

20X growth in five years: How Factor pushed healthy eating beyond broccoli

Joining us this week is Adam Park, CEO and managing director of Factor US — one of the fastest-growing names in health and nutrition that bills itself as the No. 1 ready-to-eat meal company in America.

You might have seen them around delivering meals to people's doors that emphasize high-protein, veggie-forward, low-calorie or even GLP-1 supportive options, making it easier to eat clean at home.

Since being acquired in 2020 by one of Europe's best-known consumer brands, HelloFresh, Factor has grown more than 20 times, fending off fierce competition to capture about 75% of the US market.

Adam…

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