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72 | Slow Marketing, Social Enterprise And The Personal Touch With Charlotte Pearce
As business owners, and in a world that seems to be evolving at an ever-increasing pace, the convenience, reach and speed that today's marketing tools afford us is very appealing - but the bigger question is: are they effective? As customers, it can often feel like we're being pummeled by a barrage of marketing from every source of tech that we owe - we're snowed under by email subscriptions, solicited over SMS and interrupted mid-video and song by flash-bang advertising. Maybe it's time we slowed things down and reconsidered how we connect, engage and retain our valued customers.
In today’s…
The skinny
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