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71. America's Brand: Reclaiming Patriotism for Regular Americans, with Joe Trahan (APR Fellow PRSA)
Every nation on the planet is its own brand.
And love of country plays a part in each one.
But here in the U.S., the very notion of patriotism has been polarized.
Culture warriors have attempted to unilaterally define what it means to be American, and they paint anyone who disagrees as unpatriotic.
So how did one extremist ideology corner the market on branding American patriotism? Why is it imperative for regular Americans to reclaim the American brand? And why is the so-called “opposition” SO BAD at branding and messaging?
A respected public relations leader, government PR trainer and…
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